AI in Marketing

"Meta's Shake-Up and Public Outcry, Musk's Political Controversies, and OpenAI's AI Innovations: The Digital Sphere in Focus, WeRide Innovates Mobility in Zurich"

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In today's episode of "AI in Marketing," we explore how tech companies, influencers, and AI advancements are shaping the future of marketing. The first segment delves into Meta's policy changes, with a focus on the spike in searches for deleting its popular social media platforms following the decision to stop fact-checking, forecasting potential risks for marketers. Next, we discuss Elon Musk's controversial interactions with the far-right AfD party on social networking, potentially influencing German politics. Shifting to AI innovations, we analyze OpenAI's update to ChatGPT, allowing the AI chatbot to embody specific user-selected traits. Finally, we explore the implementation of WeRide Inc's autonomous bus shuttle at Zurich Airport, marking a significant step towards advanced autonomous transportation in Europe.
  • https://www.getvoicestream.com/
  • https://www.nytromarketing.com/
  • https://gizmodo.com/elon-musk-is-already-backtracking-on-doges-2-trillion-budget-cut-goals-2000548150
  • https://www.prdaily.com/what-metas-free-speech-moves-mean-for-brands/
  • https://www.wired.com/story/elon-musk-far-right-german-leader-weidel-hitler-communist/
  • https://techcrunch.com/2025/01/09/chatgpts-newest-feature-lets-user-assign-it-traits-like-chatty-and-gen-z/
  • https://www.pymnts.com/news/b2b-payments/2025/this-week-in-b2b-standards-regulations-and-next-gen-back-offices/
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    AI in MarketingBy Stan Berteloot
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