Engaging your audience is crucial to not only keeping a group of people's attention but also for creating lasting impact. 

On this episode, we break down the three parts of events that must coexist for optimal engagement: Energy, Community, and Connection. 

This episode comes from a Clubhouse conversation facilitated by Billy and Sean and gives personal anecdotes and valuable ideas that you can implement right away for your own events. 

For more event tips and tricks, check out our YouTube channel. 

Let's face it, planning an event can be stressful. There's a lot of pressure to get all of the details right leading up to the event itself. On this week's episode, Sean breaks down ten things you can do in the planning process to create less stress and more confidence in executing the event. 

We hope this episode leaves you feeling more equipped to create an amazing event!

It's never too early to start planning a holiday party! This week's episode comes from a recent livestream event we hosted on our YouTube channel about holiday party ideas for 2021. 

One of the main questions you should ask yourself when thinking through this type of event is: How do you want your team/customers/audience to feel as they are attending. In this episode, we break down the five emotions you can think through when planning a holiday party: 

We break down these ideas and even share some personal examples of games and types of gatherings that would be perfect for your team to implement this year. 

Now is the time to start planning for this year's holiday parties. Whether you're planning a live, online, or hybrid event, this podcast episode is for you!

For more episodes like this, subscribe to our YouTube channel!

This week, Nina Butler joins the podcast to talk all things event creation. Nina is an experienced director with a demonstrated history of working in the event and hospitality industry and start ups and serves as Director of Events and Experiences at Alyce. 

Nina's team specializes in creating "unexpected" events or as she calls them "Pattern Disruptors" that surprises an audience and captures their attention. 

She breaks down some of the ways their team thinks through events for Alyce and the three types of events that make up their marketing strategy:

This episode is great for anyone looking to market their business to new clients through events. 

Check out Alyce online!

Kim Walsh Phillips joins us this week to talk about her experience with planning and executing events. After working for a short time in the event industry, Kim transitioned to more of a marketing and consulting role but used her event experience to stand out in marketing her business and converting more sales... so much so that she recently generated over a million dollars in revenue from virtual events in less than a year!

By using virtual events as a step in the conversion process for sales, Kim has found a valuable way to connect with her clientele and to make more money at the same time. 

Whether you find yourself in the event industry or are simply looking for a creative way to market to your audience, our conversation with Kim is sure to give you some valuable ideas to pull from. If you have ever planned an event, you know that understanding your audience is key as is knowing what will and will not resonate with them. 

Kim’s analytical insights provide a detailed look into her own strategies for using events as a marketing tool, and we're so excited to share this conversation with you!

For more on Kim, you can view her website here. 

And be sure to check out her business, Powerful Professionals. 

This week, Cord Sachs and Josh Swing of Wildsparq join Billy to talk about leadership, connection, and the power of events. This episode covers a variety of topics from Wildsparq's mission to some valuable event insights from their team and ours. 

One of our favorite takeaways from this episode was the idea of aligning purpose, passion, and production for optimal impact. When your purpose and passion line up, production is exponential. 

Want to learn more about Wildsparq? Check them out online here.

And be sure to listen to their podcast, The Secret Sauce Podcast.

Many companies are looking to host engaging events with their team but aren't sure how to make it happen. Field day events are a great way to engage your team with games and intentional conversations around particular topics.

From establishing the basics to building on the theme, this episode breaks down the principles you should live by in planning a field day. 

Most field days revolve around a certain amount of fun and a certain amount of conversation. How much of each is up to those planning the event. For our recent event it was about 90% fun and 10% conversation but changes significantly based on the client or organization. 

Some things we asked ourselves in preparation for the event:

Always remember to start with the end emotion in mind. What emotion are you trying to evoke from your audience?

As we round out our Clubhouse conversation with Crystal Garcia, we talk about considerations for groups planning hybrid events, including pricing and moments of engagement. When it comes to hosting a hybrid event, reinvesting money that is not spent on travel or hotel expenses is a great way to draw in the virtual audience. This can be done by sending them something beforehand to make them feel like they're a part of the experience without actually physically being in attendance. 

In some of our more recent events we have been using Mentimeter, a collaborative word cloud software that allows groups to share a word or phrase. Interactive elements like this are great for engaging the group in the room as well as those tuning in online. Crystal also shares about some interactive games she has used at her own virtual events to allow everyone in attendance to participate. 

Crystal ends the discussion with a mic drop phrase: “If you can’t do great things, do small things great," reminding us of the ripple effect that occurs when we are intentional about even the smallest things. 

Crystal is a Digital Strategist, Virtual Events Producer, Online Business Manager, AND the founder of Propelcon.

Check out her company online and on Instagram!

In the first part of our conversation with Crystal Garcia, we discuss the difference between livestream and hybrid events, along with some examples and ideas for each. This discussion touches on the importance of including both audiences and the way that breaking up into smaller groups allows moments of engagement for everyone involved. 

Crystal is a Digital Strategist, Virtual Events Producer, Online Business Manager, AND the founder of Propelcon.

Don't forget to check out her company online and on Instagram!

And be sure to tune in next week as we round out the conversation with a discussion on pricing these types of events and engaging everyone in attendance. 

With Covid numbers once again on the rise, many businesses are questioning their Fall plans and unsure of how these circumstances might affect scheduled events. On this week's episode of Mic Drop Events, we discuss the ways a company can transition their event from in person to virtual. We break it down into four steps:

While there are many things to consider when making such a big change to your event, these steps are the best way to ensure you keep everything your audience needs and get rid of anything that might be unnecessary.

For more tips on planning virtual, hybrid, and in-person events, check out our YouTube channel. 

Still overwhelmed with the planning process? We can help! Contact us through our website.