Join me and Michelle Travers from Master Bookkeeping to listen as a young but veteran Bookkeeper finds her niche to continue growing her brand. If your industry is boring you don’t have to be, start standing out now.
Michelle is a professional Bookkeeper and was raised in the industry beginning with helping her parents organize physical checks. Now in the digital world, she is growing her own bookkeeping business to be able to work from home while raising her babies. Join Michelle and me as we talk about her story, goals, marketing challenges, and
What marketing strategies do we talk about?
Get on video and not be nervous with conversations
Create a case study to show new clients the importance of your business
Team up with the unconventional influencers
Finding a Niche will help you differentiate
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00:00 - 04:50 Goals
04:51 - 09:09 Marketing that Michelle is currently doing for her bookkeeping business including Facebook & LinkedIn ads.
09:10 - 30:27 Recommendations
9:10 Videos with your FAQs
10:51 Ways to get on video without just talking to a camera
11:06 How to repurpose that video content
12:10 Creating freebies to build your email database
12:24 Find other influencers in your industry
14:30 Case study of a client
19:02 Following the trends to reach the younger generation
21:35 Google Ads
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To get the exclusive content with questions Michelle and other Entrepreneurs are asking, join us at Not Bananas Marketing Group! https://www.facebook.com/groups/NotBananas/
Michelle and I talk in-depth about Instagram Hashtags and much more.
Need help financially planning your future? Learn more about Master Bookkeeping and talk to Michelle today at https://masterbookkeepingsolutions.com/
Get updates on all the new Midnight Marketing Episodes at https://www.facebook.com/NotBananasMarketing/