Mill Talk

The role of music has grown in importance in the advertising world, conveying messages in creative ways that shooting can't. How has the impact of music evolved in the era of COVID? What does the future of live music events look like and will this pandemic forever change the way we engage with our favorite artists across streaming platforms, video streams and even gaming platforms?

This episode explores ways in which we can continue to build connected experiences without physically being together during the pandemic. We examine how we leverage technology to create meaningful social interaction and the value of experience in a post-covid world.

This episode explores past ways in which advertising has helped perpetuate racism and prejudice and the role the industry plays in ending these injustices as we move forward. We look at brand reactions to the latest demonstration of the Black Lives Matter movement and how companies must continue the work to establish change even after #BLM is done trending.

This episode explores how agencies have learned from the impact of COVID-19 and are using key findings to grow their creative and production departments and ways of working. 

What does Covid mean for creativity? How have agencies evolved to become nimble? What does the future of Marketing look like?