
Sign up to save your podcasts
Or


We all know people who dabble around in their practice and set their personal standards low. They may get by but it's shabby and there is not a lot of pride in it.
I just found out about a marketing company that shamelessly abused their client and practically destroyed him. They took the money after making vast promises of great service at discount prices. Then they "forgot" to run the ads.. and that was just the start of the trouble! The practice owner called to complain and the agency owner had the stones to "fire" the doctor/client for being difficult. WTF? Here is what happened - and what happened next:
Recently, I spent months (actually more than a year) away from my business and had it operate smoothly. This was not an accident. I followed a careful strategy that can set any owner free from the need to be the day to day manager. I share the simple strategy I followed in this video.
If you're pushing hard to grow your practice and it's not working, someone might actually be pushing back just as hard. In this video, I show you who your “sales prevention department” might be and how to smoke them out. This is something many practice owners will find hard to look at honestly.
Successful practices and businesses of all kinds have one thing in common. They know how to attract the right attention from their audience. This is a skill you can develop. In this video, I give you some insight into how.
A doctor friend of mine had just spent thousands training his front desk with a consultant and specialized coaching. So we listened to some of the inbound calls a week later. He went pale when he heard what was really going on when he was not watching. In this video, I explain what happened and how you can check your own front desk - and how to correct any problems you find there.
How are you judging your success? Do you find yourself doing intelligence gathering on your competition? Let me give you a point of view you may have not considered about competition, success, and making your goals. Watch the video below.
If you lose money with your marketing, it's an expense. However, if you treat your marketing like an investment, you will win and grow over time. In this video, I tell you more about how big practices think about their marketing budget.
I'm sorry. The idea of building a better mousetrap and having the world beat a path to your door is a myth. There are so many great practitioners who get tremendous life-changing results for their patients but who still struggle in obscurity and have trouble growing their practice. Great service is just one part of the formula for consistent business success. Let me reveal the full formula that works every time.
From the publisher's feed