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Some think public relations is ALL about relationships. If you can schmooze with the right reporters, you can get guaranteed coverage for your clients. That's not quite true -- but hey, a good relationship with a reporter doesn't hurt! So, how do you cultivate that relationship? Mind Meld PR Founder Jonathon Narvey talks with BetaKit's Editor-in-Chief, Douglas Soltys. BetaKit covers tech news, trends and innovation across Canada. Full Disclosure: Jonathon doesn't just pitch BetaKit on a regular basis. He used to work for them, back when he was BetaKit's Senior Editor on the West Coast (before making the switch to PR). So, Jonathon and Douglas kind of go way back.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
BONUS NOTE: BetaKit has recently launched a Patreon campaign (which is alluded to at the end of this recording). BetaKit is creating independent Canadian tech & startup journalism. If you would like to support them (and you should), you can contribute to their campaign here:
https://www.patreon.com/betakit
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
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The founders of innovative tech companies are more than business leaders. Today, they're often thought leaders. Not mere armchair philosophers -- the best thought leaders change national and even global conversations -- and their big ideas can also propel their own companies to the forefront. Mind Meld PR Founder Jonathon Narvey talks with Silicon Valley marketing executive Sonya Pelia about how to make thought leadership happen -- and the results it can bring to a forward-thinking company's bottom line.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
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Something isn't working. You know that much. Whether it's communicating with customers, or internally (or both) you need to change. Well, you're in luck. Check out this chat between Mind Meld PR Founder Jonathon Narvey and Change and Transformation Strategist Melissa Breker.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
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You write a press release, send it out and... nothing? Well, listen to what reporters really want from you. Mind Meld PR Founder Jonathon Narvey chats with BIV Tech Reporter Tyler Orton.
Check out "How to get reporters to tell your story, Part 1"
https://youtu.be/WS9spCck1vs
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
Subscribe to our tech PR newsletter
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Podcast
https://anchor.fm/mindmeldpr
To work in PR, marketing and related fields, it helps to be a good communicator. Here, a couple of smooth talkers come together to give tips about talking smoothly. Mind Meld PR Founder Jonathon Narvey chats with Vancouver Tech Journal Founder William Johnson.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
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How can you use digital marketing in 2020? Mostly, like 2019. Less so, 2015. Some thoughts on setting goals, blue-ocean thinking, adapting on the fly and tracking results. Mind Meld PR Founder Jonathon Narvey talks with Digital Media Academy Director of Marketing & Technology Kemp Edmonds.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
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Sort of a Part 2 to our focus on PR and strategic selling in our last video. Here's a primer on business development for tech-focused firms. Mind Meld PR Founder Jonathon Narvey and biz dev start Cecilia Lu talk about strategic selling.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
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You got some great media coverage. Fantastic. But, how do you leverage that advantage? Mind Meld PR Founder Jonathon Narvey and Heidi Hamilton from Priority Solutions talk about strategic selling.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
Mind Meld PR
https://www.mindmeldpr.com/
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Do our PR strategies and tactics actually work? Yes! But... it's not like building widgets in a factory. You can't always use the same tactics for every situation. We got a big-time news editor to talk about what works... when pitching his editorial team.
Mind Meld PR Founder Jonathon Narvey interviews Daily Hive Editor-in-Chief Farhan Mohamed.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
Mind Meld PR
https://www.mindmeldpr.com/
Subscribe to our tech PR newsletter
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Podcast
https://open.spotify.com/show/7z8i36fyrSaqpDufbFcBfB
Want to successfully pitch reporters? Then think like a reporter. Start with the 5 Ws. Mind Meld PR Founder Jonathon Narvey and Senior Writer Lyle Neff talk about what works in media relations.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
Subscribe to our tech PR newsletter
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Podcast
https://open.spotify.com/show/7z8i36fyrSaqpDufbFcBfB
From the publisher's feed