Mindset Mavericks

Mindset Mavericks

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Mindset Mavericks episodes

  • From Kitchen Idea to 1800 Walmart Stores and Beyond

    What if a simple idea in your kitchen could turn into a viral sensation, landing your product in 1,800 Walmart stores? 🚀

    That’s exactly what Llance Kezner, co-founder of Keep Life Tasty, did with Millie's Sipping Broth—an innovative tea-bag-style broth that took the world by storm. From bootstrapping his way to national retail success to leveraging social media and AI to scale his business, Llance shares how he cracked the code to launching and sustaining a lean, high-growth brand.

    In this episode, we cover:

    • How he pivoted from software sales to entrepreneurship
    • The exact moment he knew he had a winning product
    • The viral moment that skyrocketed sales
    • Navigating Walmart’s golden ticket program
    • How to scale with just four employees
    • Why nano-influencers beat traditional media

    • If you're an entrepreneur or product-based business owner, this is an unmissable episode full of real-world strategies you can apply today.

      🔗 Links & Resources

      • Find Millie’s Sipping Broth Here
      • Follow Llance on LinkedIn
      • 📖 Episode Chapters

        • 00:00:00 - Welcome & Introduction
        • 00:01:52 - From Software Sales to Entrepreneurship
        • 00:06:54 - Going Viral & Scaling to Walmart
        • 00:20:16 - The Challenges of Manufacturing & Logistics
        • 00:32:51 - Building Brand Loyalty & The “Broth Sloth”
        • 00:55:51 - Mindset, Business Lessons & Future Plans
        • 1 hr
        • What Nobody Tells You About Midlife Fulfilment

          What if midlife was the beginning of your greatest opportunities?

          Join us on Mindset Mavericks as Dr. Deborah Heiser, applied developmental psychologist, TEDx speaker, and founder of The Mentor Project, dives deep into how mentorship and emotional growth redefine midlife and beyond. Discover why aging is not just a physical journey, but an emotional one full of fulfilment, legacy, and joy.

          In this episode, Dr. Heiser shares her incredible journey, how she founded The Mentor Project, and actionable insights for both mentors and mentees to build powerful connections. Whether you’re looking to find your purpose, seek mentorship, or give back to the world, this episode is packed with life-changing advice.

          📌 Chapters:
          00:00:00 Welcome & Introduction
          00:01:22 What is an Applied Developmental Psychologist?
          00:03:39 Founding The Mentor Project
          00:07:56 How Mentorship Works: Traits of Great Mentors
          00:13:45 Mentorship vs Coaching
          00:22:47 Practical Advice for Finding a Mentor or Mentee
          00:33:04 Midlife: A Time for Growth & Reinvention
          00:41:27 Lessons in Leadership & Philanthropy
          00:49:41 Take Action: Start Your Mentorship Journey


          🌟 What You’ll Learn:

          • Why emotional growth accelerates as we age.
          • How to find or become the perfect mentor.
          • The difference between coaching and mentorship.
          • The secret to building legacy and fulfilment.
          • Tips for cultivating a mentorship culture at work or in life.

          • 🎧 Listen now and transform your perspective on midlife, mentorship, and the power of giving back.

            Connect with Dr. Deborah Heiser:

            Website: The Mentor Project | DeborahHeiser.com

            56 min
          • The Truth About Nutrition, Sustainability, and Success – James Collier - Founder of Huel

            In this episode of Mindset Mavericks, we're joined by James Collier, co-founder and Chief Sustainable Nutrition Officer of Huel, a company that has revolutionised the way we eat with nutritionally complete, sustainable food. With over 30 years of experience as a registered nutritionist, James has worked as an NHS dietitian, supported elite athletes, and built a global brand that's sold over 400 million meals across 80 countries with a revenue exceeding 200 million.

            We dive deep into James' incredible journey—from his early inspirations rooted in personal challenges to his role in shaping a more sustainable future for food. James debunks nutrition myths, discusses the importance of sustainable nutrition, and explains how modern diets impact our physical and mental health. If you’re an entrepreneur, James also shares valuable advice on balancing profit with purpose.

            This episode is packed with actionable tips to help you make better food choices, live sustainably, and thrive in life and business.

            Chapters:
            00:00:00 Welcome to Mindset Mavericks
            00:00:12 Meet James Collier
            00:01:08 How James Found Nutrition
            00:07:35 The Start of Huel
            00:14:20 Defining Sustainable Nutrition
            00:23:48 Navigating Food Choices
            00:33:51 Debunking Ultra-Processed Food Myths
            00:44:20 Protein Myths and Environmental Impact
            00:48:43 30-Day Sustainable Eating Habits
            00:52:56 Balancing Profit and Purpose
            01:00:45 Quickfire Round

            Call to Action:
            Don’t forget to grab James’ upcoming book Well Fed, launched on January 16th, for more insights into sustainable and balanced living. If you enjoyed this episode, leave us a review and share it with a friend who wants to improve their mindset and nutrition.

            1 hr 2 min
          • How Music and Neuroscience Unlock Flow State and Boost Productivity

            🎶 What if learning music could unlock your potential in business and life? 🎶

            In this episode of Mindset Mavericks, host Jon Coogan sits down with Patrick Boylan, co-founder of Museflow, a platform revolutionizing music education with gamification and neuroscience.

            Patrick shares his journey from struggling piano student to professional pianist and entrepreneur. You’ll discover:

            • 🌟 How music enhances neuroplasticity and flow state
            • 🎯 Strategies for discipline without burnout
            • 📖 The surprising connections between music, storytelling, and business growth

            • 💡 Plus, Patrick offers actionable tips for anyone looking to improve mindset, resilience, and productivity!

              🔗 Links:

              Museflow Website | Museflow on Instagram

              🎧 Don't miss this inspiring conversation! Tap play and unlock your potential today!


              📚 Chapters:
              • 00:00:00 - Welcome and Guest Introduction
              • 00:02:40 - Revolutionizing Music Education with Museflow
              • 00:09:00 - Patrick’s Journey: From Struggling Student to Pro Pianist
              • 00:17:18 - Exploring Flow State and Productivity
              • 00:26:42 - Storytelling and Emotional Connection Through Music
              • 00:35:07 - Tips for Discipline Without Burnout
              • 00:46:29 - Leadership Lessons from Patrick’s Journey
              • 00:49:16 - Quickfire Round: Books, Mindset, and Influences
              • 52 min
              • If You’re Still Networking the Old Way, Listen To This!

                Unlock Growth and Fulfillment with Ben Albert

                Ben Albert went from rock bottom during the pandemic to building a thriving marketing company and podcast empire. In this episode, Jon Coogan unpacks Ben's journey, from redefining his identity to crafting the game-changing CAN system for networking. Tune in to learn how you can align your values, optimize your time, and make meaningful connections to elevate your business and life.

                Chapters

                • 00:00:00 - Welcome and Introduction
                • 00:01:16 - Ben's Lowest Point During COVID
                • 00:04:56 - Turning Pain into a Catalyst for Growth
                • 00:11:34 - The Power of Curiosity and LinkedIn Networking
                • 00:19:58 - Optimizing Your Day for Fulfillment
                • 00:28:43 - The CAN System for Building Connections
                • 00:37:15 - Navigating Business Challenges and Staying Authentic
                • 00:46:53 - Quickfire Lessons

                • Connect with Ben Albert

                  • 🌐 Real Business Connections Website
                  • 📺 YouTube Channel
                  • 💼 LinkedIn Profile

                  • Join the Challenge: Make one meaningful connection using Ben’s CAN system and share your story with #RealConnectionsChallenge.

                    Subscribe to Mindset Mavericks for more inspiring conversations!

                    58 min
                  • The Billion-Dollar Mindset: Be Different or Be Dead with Roy Osing

                    🎙 The Billion-Dollar Mindset: Be Different or Be Dead with Roy Osing

                    In this episode of Mindset Mavericks, host Jon Coogan has a game-changing conversation with Roy Osing, the visionary leader who helped scale TELUS to a billion-dollar enterprise. Roy shares his audacious, unheard-of strategies for business growth, leadership, and standing out in competitive markets.

                    From mastering execution to building meaningful customer relationships, Roy reveals why being different is the key to thriving in any business landscape. Get ready to learn practical, actionable insights that can transform your mindset and fuel your entrepreneurial journey.

                    🔗

                    📖 Chapters:

                    • 00:00:00 Welcome to Mindset Mavericks
                    • 00:00:51 Roy Osing’s Bold Leadership Beginnings
                    • 00:03:41 Overcoming Internal Resistance
                    • 00:06:56 Strategies for Embracing Change
                    • 00:14:29 Execution Over Perfection
                    • 00:23:20 Transforming Sales into Relationships
                    • 00:38:35 Scaling Through Audacious Vision
                    • 00:54:03 Be Different or Be Dead: Roy’s Books
                    • 01:06:37 Lessons for Aspiring Entrepreneurs

                    • 💬 Tell us:

                      What’s one way you’re standing out in your business or career? Share your thoughts in the comments! 👇


                      ✨ Don’t Forget to Like, Subscribe, and Share!

                      Love this episode? Make sure to follow the podcast and leave us a ⭐⭐⭐⭐⭐ review. Your support helps us bring you more incredible guests like Roy Osing!


                      💡 Got a question or topic suggestion? Send us a message – we’d love to hear from you!

                      1 hr 9 min
                    • The Courage to Be Yourself: How Carly Pepin Transformed Mindset into Success

                      Are you living authentically, or stuck chasing expectations? 🌟 On this episode of Mindset Mavericks, Jon Coogan sits down with Carly Pepin, an international speaker, human behavior specialist, and mindset strategist. Carly shares her transformative journey from personal struggles with anxiety and eating disorders to empowering entrepreneurs and leaders to embrace their authentic selves.

                      Discover practical strategies for overcoming comparisons, shifting perspectives, and reframing challenges into growth opportunities. Carly's unique approach to human behavior helps you align your goals with your true purpose and cultivate resilience in your personal and professional life.

                      Key Takeaways:

                      • The power of self-reflection to combat comparison and perfectionism
                      • How to set goals rooted in your authentic values
                      • Strategies to turn fear of failure into fuel for success

                      • Chapters

                        00:00:00 - Welcome & Episode Introduction

                        00:02:09 - Carly’s Journey to Human Behavior Specialist

                        00:10:51 - Reframing Challenges into Opportunities

                        00:22:15 - Turning Down the Volume on Comparison

                        00:40:36 - Authentic Leadership & Team Dynamics

                        00:49:49 - Cultivating Purpose-Driven Wealth

                        00:55:15 - Overcoming Eating Disorders & Finding Balance

                        00:57:33 - How to Connect with Carly

                        58 min
                      • The PR Secrets Every Brand Needs

                        Join us as we dive into essential public relations and media relations strategies with Ronjini Joshua, a seasoned PR expert who shares invaluable insights on brand storytelling. Through effective communication and strategic press release mastery, she reveals how tech startups can build lasting media relationships. Discover the power of content marketing to create memorable brand narratives that resonate with both journalists and audiences! 🎯 #PRSuccess #MediaRelations #BrandBuilding

                        🎧 Tune in weekly for thought-provoking interviews with industry experts, innovative thinkers, and trailblazers from all walks of life.
                        🔥 If you find value in these conversations, don't forget to LIKE and SUBSCRIBE to stay updated on our latest episodes. Let's grow together and embrace the Maverick mindset!

                        54 min
                      • From Stockroom to Building Celebrity Brands: Jared Jennings’ Entrepreneurial Blueprint

                        Join us as we sit down with Jared Jennings, founder of Phantom Brands, who went from unboxing clothes in a Macy's stockroom to creating elite e-commerce brands for NBA stars, musicians, and top entrepreneurs. Jared shares his inspiring story of resilience, starting with personal health struggles, navigating corporate frustrations, and taking the leap into entrepreneurship. Discover actionable tips on building a brand from scratch, mastering mindset, and overcoming early business challenges. Whether you're a budding entrepreneur or looking to sharpen your business acumen, this episode is packed with value.

                        In this episode, we explore:

                        • How Jared used pain as motivation to escape corporate life.
                        • Actionable steps to start a business with limited funds.
                        • The role of manifestation and mindset in achieving success.
                        • Building personal and professional brands that resonate.
                        • Networking strategies to connect with high-profile individuals.

                        📲 Connect with Jared Jennings:

                        • Website: JaredJennings.com
                        • Phantom Brands: Phantom-Brands.com
                        • Socials: Instagram, YouTube, LinkedIn - @JaredJennings


                        Support this podcast at — https://redcircle.com/mindset-mavericks9169/donations
                        42 min
                      • Unlocking Digital Marketing Success

                        In this episode of Mindset Mavericks, we dive into the inspiring journey of Arias WebsterBerry, a digital marketing expert and entrepreneur who turned personal adversity into a springboard for success. Arias shares how he built multimillion-dollar ventures, developed cutting-edge marketing strategies, and helps entrepreneurs reach their financial goals with his mission-driven "100X Impact" framework. From his early days as an entrepreneur to running successful agencies like WebsterBerry Marketing, this conversation is packed with actionable insights for anyone looking to excel in digital marketing and business.

                        🔑 Key Takeaways:

                        • How to turn adversity into opportunity in business.
                        • Proven digital marketing strategies for lead generation and conversion.
                        • Secrets to consistently creating impactful content.
                        • Why building a personal brand is crucial for entrepreneurs

                        🔗 Links Mentioned in This Episode:

                        • Mindset Mavericks Website: www.mindsetmavericks.co.uk
                        • Arias WebsterBerry's Website: www.ariaswebsterberry.com
                        • Launch Ignition AI for Entrepreneurs: www.launchignition.ai

                        💡 Like, Comment, and Subscribe!

                        If you found value in this episode, hit the like button, subscribe, and share your thoughts in the comments below! Your support helps us bring you more inspiring conversations like this one.



                        Support this podcast at — https://redcircle.com/mindset-mavericks9169/donations
                        58 min

                      About Mindset Mavericks

                      From the publisher's feed

                      Welcome to Mindset Mavericks. Tune in for captivating and thought-provoking conversations with industry trailblazers. Discover how top leaders and innovators turned obstacles into opportunities and…