You have probably had this experience when buying a ticket for a concert or sporting event. As you’re clicking through the online ticketing process, the price you originally saw for your ticket nearly doubles by the time you are ready to give the vendor your credit card information. It’s a common problem across many ticketing platforms, and it’s causing people to spend much more than they intended. That’s changed now that a new state law has gone into effect. It’s known as the Taylor Swift bill. And it requires sellers to list the full price, including fees, on their website before buyers get to checkout.
The bill’s author, State Rep. Kelly Moller, said the inspiration for the bill came from her experience trying to secure tickets to Taylor Swift’s Eras Tour in Minneapolis two years ago. She wasn’t alone in her frustrations — thousands of fans couldn’t get tickets and some paid upwards of 70 times face value to secure tickets.
It prompted lawmakers across the country to introduce bills similar to Moller’s, which was fittingly identified as House File 1989 during session, a number many fans know as both the year Swift was born and the name of her fifth studio album.
Todd Duesing, Hennepin Arts CEO and president, joined MPR News host Nina Moini to talk about the implications this law will have for fans and local venues in Minnesota. Duesing testified in support of the bill at the Legislature last session.