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Mixternal Messaging episodes
- The Storyteller's Journey: Aligning Identity and Influence with Ann Reiling
In this episode of Mixternal Messaging, Cynthia welcomes Ann Reiling, a seasoned marketer and communicator with 18 years in the field. Ann discusses her transition from bartending to founding Konclarity, focusing on empowering individuals and businesses to articulate their stories and align with their core values.
Discover Ann's insights on creating authentic corporate narratives and the impact of storytelling in professional and personal growth. Join us for a compelling discussion on the intricate dance between internal and external messaging.
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32 min - Echos of Influence: Navigating the Intersection of Internal Comms and Earned Media with Mike Petchenik
On this episode of Mixternal Messaging, Cynthia is joined by Mike Petchenik, CEO of Petchenik Media Group, to delve into the intricate relationship between internal communication strategy and earned media.
Gain firsthand insights from Mike's 20 years of experience in journalism and PR as he and Cynthia dissect the crucial link between internal company culture and external public perception. Discover practical strategies for crafting compelling pitches and leveraging trends like micro-influencers and AI tools. Tune in to uncover the secrets of successful earned media strategies and elevate your brand messaging game.
Did you know you can WATCH Mixternal Messaging: Marcom that Roars on YouTube?
Listen to Mike's podcast, Two Friends Talking Trends HERE.
22 min - Mixternal Messaging Sneak Peak: How to Measure Your PR Success
Mixternal Messaging is coming soon! In the meantime, check out this clip of our host, Cynthia Hayes talking to PR expert Mike Petchenik about the best way to measure the success of your PR efforts.
2 min - Mixternal Messaging Sneak Peak: Getting to Know Your Local Reporters
Mixternal Messaging is coming soon! In the meantime, check out this clip of our host, Cynthia Hayes talking to PR expert Mike Petchenik about how to get to know your local reporters and news outlets.
2 min - Mixternal Messaging Sneak Peak: Internal and External Message Alignment and its Impact on Employee Experience
Mixternal Messaging is coming soon! In the meantime, check out this clip of our host, Cynthia Hayes talking to PR expert Mike Petchenik about the importance of keeping a consistent message both internally and externally.
2 min
About Mixternal Messaging
From the publisher's feed
Mixternal Messaging focuses on the crucial link between internal and external brand messaging. It offers deep insights into both the challenges and strategies required to craft a unified brand…
narrative that resonates both internally and externally. Listeners will gain valuable perspectives from marketing and communication experts who excel in blending these elements across various industries, sharing real-life stories and experiences from the MarCom field.