Mobile Presence

Mobile Presence

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Mobile Presence episodes

  • FCC: Written Consent Required for SMS by October; Conversational Marketing & Com
    FCC: Written Consent Required for SMS by October as the ruling classifies text messages with auto-dialed telemarketing robocalls, and requires prior express written consent from the recipient and that this consent can take the form of an email, website form, text message, telephone key press, or voice recording.

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    36 min
  • Importance of Video News Within Online News Sites
    Talking Importance of Video News Within Online News Sites as technology continues to evolve – with the uprising of the smart device – so does the way we consume news. Kim, Peggy and Shahab share a survey into video news consumption and highlights the importance of video news within online news sites.

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    38 min
  • Email, Social and Mobile: 2013 Budget Priorities for Marketers
    Mobile Presence is back with Kim Dushinski, who welcomes Peggy Anne Salz and Shahab Zargari to co-host the show. They kick off with a look at email, social and mobile budget priorities for marketers and discuss mobile app trends. The post Email, Social and Mobile: 2013 Budget Priorities for Marketers appeared first on Mobile Presence.

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    35 min
  • Best Practices in Mobile for 2013
    Starting the New Year with Best Practices in Mobile for 2013 as Kim refers us to a post that still applies today called the 10 Commandments of Mobile Marketing, as well as a list called 10 Relationship-First Mobile Marketing Best Practices. Joe and Kim also go over the Top Mobile Predictions for 2013 and discuss how Email, Social, and Mobile Are Marketers' 2013 Budget Priorities.

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    34 min
  • The End Of The Smartphone? What Technology Will Replace Smartphones And Tablets?
    The End Of The Smartphone? What Technology Will Replace Smartphones And Tablets? Joe and Kim analyze through a number of stories making the headlines including: Apple Is Quietly Working To Destroy The iPhone, plus the development of computer screens on a contact lens and Google Glasses.

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    35 min
  • Mobile Marketing, Location and Relevance; Patent Wars
    Location Based Services discussion coming out of SXSWInteractive as Joe and Kim discuss Mobile Marketing, Location and Relevance; Patent Wars; Samsung Passes Nokia, Apple in Third, Best Mobile Devices for 2012, Analyzing the Mobile Landscape.

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    33 min
  • Child Privacy Breach and Investigations; Understanding Mobile Marketing to Better Quantify ROI
    Joe and Kim discuss how Sony was Dinged 1 million dollars for Child Privacy Breach and the FTC Launches Investigation into App Companies Over Kids Privacy.

    Mobile marketers are presently hampered by their lack of understanding of the medium and difficulties in quantifying return on investment. Joe and Kim share their thoughts about why businesses do not understand the medium yet and give insight as to why mobile is a critical marketing tool, not an optional one. Then we can also discuss and share ways to quantify the ROI.

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    33 min
  • Text Messaging Turns Twenty; NYTimes Leads Mobile Patent Suit; Mobile Wallets...The New Credit Card
    Text Messaging Turns Twenty; Mobile Marketing wins important FCC Text message Ruling; NYTimes leads group defense in mobile patent suit; Mobile Search Beyond Google: In App Search Tools; PEW Research Center study on Best and Worst of Mobile in 2012; Mobile wallets ... the new credit card?

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    34 min
  • Mobile Impact on Black Friday and Cyber Monday Shopping; Effective and Ineffective Holiday SMS Campaigns
    Mobile Impact on Black Friday and Cyber Monday Shopping as Mobile Boosts Cyber Monday, but for Facebook and Twitter...Not So Much and more as Joe joins returning co-host Kim Dushinski. They review effective and ineffective SMS campaigns plus we learn how Papa Johns Pizza is facing a 250 million dollar spam lawsuit.

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    38 min
  • Mobile Site Development
    Nicole and Joe talk Mobile Site Development and the steps behind designing a website for the mobile platform with SkyWire Media Research and Development Director Erick Adam.

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    31 min

About Mobile Presence

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The future of the Internet is mobile. Mobile Presence examines all things mobile from devices to software, services and SEO. Mobile Presence discussed current topics regarding mobility in a world…