Mocktails with Marina

In this episode, we sit down with Sam Bail, the founder of Third Place Bar NYC. Sam's background in event planning and her passion for creating inclusive spaces have made her a trailblazer in the non-alcoholic event scene. Join us as we delve into her journey, the inspiration behind Third Place Bar, and her insights on the growing demand for non-alcoholic options in the vibrant New York City nightlife.

Sam's journey in the event planning industry began with a passion for creating memorable experiences for people. After years of working in the field, she noticed a gap in the market for non-alcoholic events that catered to a wide range of individuals. This led her to create Third Place Bar, a cozy space in New York City that offers a variety of non-alcoholic beverages and a welcoming atmosphere. Sam shares the challenges she faced in opening a non-alcoholic bar and the inspiration behind the unique drink creations at Third Place Bar.

Throughout this episode, Sam discusses the future of non-alcoholic events in New York City. She shares her insights on the growing demand for non-alcoholic options and the opportunities for businesses in this space. Marina and Sam wrap up the episode by discussing the importance of inclusivity and the role of non-alcoholic events in creating a more diverse and welcoming nightlife scene in New York City. This episode of "Mocktails with Marina" provides listeners with an insightful look into the world of non-alcoholic events and the visionary behind Third Place Bar.

Sam's Website: https://www.thirdplacebar.nyc/ Sam's Substack: https://thirdplacebarnyc.substack.com/

Have any questions or comments? Send us an email! [email protected]

I once heard of a company that spent $100,000+ over the course of 2 years switching between 4 different POS systems. Some of that cost was the technology itself, some of it was in the trainings and retraining's, and some of it was due to the significant amount of staff turnover that occurred as a direct result (per their exit interviews).

The owner *knew best* and everyone else was simply "inexperienced" or "unable to understand the problem at large."

And that business owner really, reeeeeeally believed that.

But the data doesn't lie, it doesn't care about feelings, and it needs to be respected. If the data says the risk outweighs the reward, it may be time to go back to the drawing board before taking any additional action.

If you're always acting out of fear, confusion, anxiety, or a mindset of "lacking", you will almost never be satisfied with your results.

Why?

Because those results were created under STRESS, which will simply breed more stress. When you're stressed, your brain isn't thinking nearly as clearly. Think of yourself as swollen.

If you twist your ankle and it puffs up, you need to elevate & let it rest. Your brain (and your business) deserves the same amount of TLC.

It may not always be fault that you get puffed up or pushed around, but it is your responsibility how you choose to come back from it.

Tune in now and save over $100,000 by avoiding simple yet profound mistakes in your non-alc business.

Send me an email if any of this episode resonates with you and you'd like to learn more about avoiding potential pitfalls of the non-alc industry: [email protected]

In this episode of Mocktails with Marina, we take a guided tour through Marina's personal Museum of Failure. As we progress through the tour, Marina shares her insights and lessons from each and every one.

Whether you aren't using your degree, feel like you wasted time, are mourning the loss of old opportunities, or you're learning more about boundaries - this episode is for ALL the fellow failures out there who are looking to turn that pain into a blessing.

As the episode progresses, you learn that all of your weaknesses have the potential to become your greatest strengths. It's all a matter of timing and doing the best with what you've got.

Learn more about the Discovery Phase Launchpad: https://www.marinamars.com/discoveryphaselaunchpad

Are you in the discovery phase of your business? Even if you aren't listening to this episode as it is released - still send an email and tell us where you're at (we may be able to help): [email protected]

In this episode of "Mocktails with Marina," we delve into the crucial differences between new/aspiring business owners and their established counterparts. Over the past seven months, I've spoken with numerous entrepreneurs and learned valuable lessons that I want to share with you.

We explore why collaboration and coaching are game-changers and how established business owners leverage these tools for success. You'll discover the costly mistakes aspiring entrepreneurs make by trying to solve everything themselves and the mindset blocks that hold them back.

We'll discuss why some established business owners, who have been in business for less time than some new ones, manage to thrive. The hard truth is that many romanticize the idea of leaving their 9-5s but fail to show up and do the necessary work. It's not about intelligence; it's about mindset.

If you're in the non-alc or kava spaces and want to turn your dream into reality or break through a glass ceiling in your current business, this episode is for you. I share insights on the importance of showing up, investing in solutions, and overcoming mindset blocks.

Plus, I'm offering FREE resources tailored to your specific needs. Whether you're a lounge/bar owner, bottle shop operator, CPG owner, ecommerce store owner, or an aspiring entrepreneur, tune in to find out how you can take the next step towards your entrepreneurial success.

Email: [email protected]

You're a total BADASS for being on this path at all, and I'm rooting for you. Let's dive in and unlock your potential!

(Mentioned in the episode! Notion: https://affiliate.notion.so/pzcjygs1jozu )

In this week's episode of Mocktails with Marina, we discuss the meaning and story behind the "Functional Mixology Method" and how it came to be.

This is a behind the scenes glimpse behind every decision we've made in our business over the past six months, and why we're moving forward with two more new and exciting projects.

Check out Marina's article featured in The Dry Atlas: https://www.dryatlas.com/articles/what-makes-a-great-non-alc-menu/

Check out the Functional Mixology Method, a part of our Bula Boss ecosystem: www.marinamars.com/bulaboss

If you have any questions, comments, curiosities, or otherwise - send an email to [email protected]

In this episode, we dive into the captivating journey of The Chill Room Tempe, where co-owner and operator Vincent unveils the family story of transforming a humble smoke shop into a vibrant kava and kratom bar in Florida, and later expanding to a flourishing bar in Arizona. Discover the intriguing family dynamics, decisions, and unwavering trust that fueled their entrepreneurial adventure.

We explore the heartbeat of The Chill Room Tempe—their dynamic open mic events—where connections are made, talents are nurtured, and a sense of community thrives. Vincent shares the secrets behind creating an atmosphere that brings people together and keeps them coming back.

https://thechillroom.com/tempe/

https://www.thechillroomtempe.com/

https://www.instagram.com/thechillroomtempeaz

Get insights into how customer demographics have evolved, uncover the favorite drinks of different age groups, and hear firsthand about the challenges and triumphs of running a non-alcoholic business. Vincent addresses the controversies surrounding kratom, regulatory hurdles, and the resilience required to succeed in this unique industry.

Stay tuned as we discuss exciting upcoming events at The Chill Room Tempe, the progress of their consulting work, and the critical role of a welcoming bar atmosphere in attracting a diverse clientele.

Join us for an inspiring and informative episode that delves into the art of building a successful kava bar, fostering community, and navigating the ever-evolving landscape of the non-alcoholic beverage world.

Learn more about Marina's services here: www.marinamars.com/themodernmocktail

In this engaging episode, Marina, Michael, and Trixie dive into the intricate structure and dynamic growth of the Astrobleme umbrella companies, including Astrobliss and Astrobrew. They explore the roles of these entities, with Astrobliss focusing on hemp products and Astrobrew offering a unique coffee shop experience featuring alternative products.

https://www.instagram.com/astrobrewco/

The conversation delves into the origin and evolution of Astrobleme, founded in 2020 by Michael and Trixie, highlighting their journey from wholesaling CBD products to developing their own brand, Astrobliss, in response to consumer demand.

https://www.instagram.com/astroblemeco

Michael shares insights on the differences between Delta-8 and Delta-9 products, emphasizing the need for clear product labeling and quality regulation. The discussion extends to the development of the Astrobrew store, its diverse menu, and the unique customer base it serves, which includes both sober individuals and those seeking alternative beverages.

It doesn't stop there - the discussion continues onward with challenges of sourcing reliable Kratom suppliers, the importance of regulation in the Kratom industry, and the potential consequences of inadequate oversight.

They also highlight the 'less is more' approach to consuming alternative beverages and the importance of microdosing for better consumer experiences.

The episode wraps up with Marina discussing her 'Functional Mixology Method' course and plans for creating a product database for kava bar owners. This is hosted inside of her Bula Boss Business System:

www.marinamars.com/bulaboss

Tune in for a fascinating exploration of alternative beverages, market positioning, and industry regulation.

In this episode of "Mocktails with Marina," we chat with Ashley Giannone, the force behind Alchemist Kava Bar. Ashley shares her introduction to the Kava community in 2017 and the journey of opening her bar, focusing on the unique Kava flavor and the importance of customer education.

We discuss the creative process behind her menu, where each drink name, like Marigold and Philosopher's Stone, tells a story inspired by alchemy. Ashley emphasizes using organic ingredients and rigorous lab testing to ensure quality.

We also touch on the challenges of sourcing reliable ingredients and the importance of building strong supplier relationships. Ashley highlights the need for collaboration within the Kava bar community, promoting positivity and mutual respect.

https://alchemistkava.com/

The episode also explores events at Alchemist Kava Bar, such as bingo and trivia nights, aimed at fostering community engagement. Ashley shares exciting expansion plans and ideas for better industry collaboration, including a comprehensive database for Kava bar products.

https://www.instagram.com/alchemistkava/

Tune in for an inspiring discussion on building community, ensuring quality, and the unique experience of running a Kava bar.

Learn more about Marina's services here: www.marinamars.com/themodernmocktail

In this episode of "Mocktails with Marina," we dive into the magic of storytelling in marketing and how a compelling narrative can make people want to buy your product, regardless of what's in the cup. We explore the journey of Mixoloshe, which transformed into Smashd, and the inspiring story of Nicole the intern, who proved her worth to her boss through her dedication and hard work. Her story kept me engaged with the brand far beyond the initial interest in their non-alcoholic offerings.

Next, I share a heartwarming story about shelter dogs in the kava bar setting, recounting the origins of my and Tyler's two beloved shelter dogs, Honey and Wiley. This tale highlights the impact of giving back to the community and the joy of adopting rescue pets.

The shelter our dogs came from in Mesa, AZ: https://www.maricopa.gov/5268/Animal-Care-and-Control

These narratives underscore the importance of sharing your heart with your community and finding causes to support outside of your business, yet through your business.

Tune in to discover how you can weave powerful stories into your marketing and make a meaningful difference in your community. Don't miss this episode—it's packed with insights and inspiration that you won't want to miss!

Learn more about Marina's services here: www.marinamars.com/themodernmocktail

Welcome back to Mocktails with Marina! In this special solo episode, Marina takes a deep dive into the invaluable feedback from our esteemed guests over the past five months. We've covered an impressive 23 episodes with industry leaders like Ian of All the Bitter's, Tessa of Lumenade, Max of Odyssey Elixirs, Keith & Jodi Villa of Ceria Brewing Company, Tracy of Meraki and Trace Zen Yoga, Adrian of Kokoro Health, Ellie of Dry in the Desert, and many more.

Join us as we reflect on key insights and listener feedback, revealing the main pain points: the need for more educational tools, proper serving sizes for popular botanicals, and effective menu design. Marina shares her expert solutions, including the launch of her Menu Design Workshops and the new Printable Botanical FAQ Sheets—a must-have for any modern-day mocktail bar.

https://www.marinamars.com/product-page/printable-botanical-faq-sheets

Get ready to revolutionize your menu with our upcoming Functional Mixology Method program, designed to help hospitality businesses create profitable and engaging non-alcoholic beverage menus. This episode is packed with practical tips and exclusive previews of Marina's transformative educational offerings.

Visit www.marinamars.com/themodernmocktail to learn more about our exciting new tools and programs. Tune in to discover how you can elevate your mocktail game and provide an exceptional experience for your customers.