The Content Cocktail Hour

Modern Day Marketers #4: Moving on from co-marketing to collaboration


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The fourth and final episode of the Modern-day Marketers Miniseries is about moving away from comarketing to community building. Modern-day marketers, Jonathan and Brett knew that nurturing one to one to one relationships with like-minded individuals in the marketing field would be an invaluable step in getting The Juice off the ground.

0:00 Intro
0:56 Conversation starts
2:00 Paternity leave
4:10 Marketing community
8:10 Keep sales out of it
11:10 Bad co-marketing
15:35 Transactional mindset VS long game
18:00 Example of genuine co-marketing
22:55 Outro

Join The Juice

Follow The Juice:| Website | Blog | Twitter | LinkedIn
Follow Jonathan:| Twitter | LinkedIn
Follow Brett:| Twitter | LinkedIn 

...more
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The Content Cocktail HourBy Jonathan Gandolf

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