In this episode of the Restaurant Operator Podcast, host Mandy Detwiler interviews Rob McColgan, brand president and co-founder of Modern Market Eatery, at the Restaurant Franchising and Innovation Summit about how the brand has evolved since its launched in 2009 in Boulder, Colorado. The brand now has just over 30 units in six states.

McColgan admits launching a brand was more difficult than he and his partner thought, "but we were passionate about eating well, and we felt like there wasn't a brand out there — certainly not at scale — where we felt like we could eat at every day," he said.