Fuku CEO Claudia Lezcano has held jobs from chief marketing officer of the Miami Dolphins, Marlins, executive roles at Burger King, Church’s Chicken, and more. But she knew she walked into something special when the opportunity to lead Fuku—the East Village brand that began as an off-menu item by chefs at David Chang’s Momofuku Noodle Bar—arrived. Now, Fuku and its famed “Original Sando” are gearing up for growth and looking to bring an elevated product and service model to new and loyal customers alike.

The episode is brought to you by our partners at Campbell’s Foodservice—where giving operators more is at the heart of everything they do.

John Ramsay, industry vet and director of franchise sales and development for the brand, joins QSR Uncut to discuss Taco Cabana’s recent success and how it’s positioning to take its legacy concept to fresh markets and beyond. The Texas institution has big plans, revamped ownership, and goals to break through in a category that’s stuffed with competitors.

The episode was brought to you by our partners at Vitamix. 

Peter Wright, Jollibee's vice president of franchise development, joins QSR Uncut to discuss the global chicken giant's plans to ramp up domestic development through franchising. Voted the No. 1 Fried Chicken in America, Wright, a former Starbucks and Panera exec, breaks down how Jollibee expects to carve out share in a red-hot category and expand in the months to come. 

Joe Blanton, founder & CEO of Stone Restaurant Real Estate, joins QSR editorial director Danny Klein for a trip around the market. We look at how site selection is trending, what kind of properties operators are finding to build in today, and much more during one of the more-dynamic cost periods on record. No matter what's happening in this industry, it always starts with location.

From culture setting to finding big-time industry supporters, like former Subway president Doug Fry, Brasa Peruvian Kitchen wants to redefine the fast casual model (it just recently opened in NYC for the first time). We explore the brand’s rise, its big plans for 2026, and how the concept is going to chart growth by staying true to a mission that stands out in a crowded field.

Rita’s Italian Ice & Frozen Custard Chief Development Officer Lawrence Brown joins QSR Uncut this week to discuss how the 40-year-old Philly-based frozen treat brand is blending its nostalgic roots with a forward-looking growth strategy to stay ahead. We’ll get into the fast casual’s asset strategy, where it’s looking to develop, and how it’s finding the right partners to fuel development for a nearly 600-unit chain with 35-plus stores projected for this year.

Starbucks’ strategy pivot to “turn coffee houses into living rooms” and get back to its “third place” was one of the biggest topics of 2025 and promises to grab headlines in 2026. The decision offers abundant lessons for QSRs, as Pete Champion, managing partner at brand experience agency I-AM, shares with QSR editorial director Danny Klein on this episode of QSR Uncut. Pete brings over 20 years’ experience in brand environments, having worked with industry giants including Starbucks, Costa Coffee and KFC. We get into how hospitality and QSR brands transform their physical spaces to connect with customers on a deeper, more human level. And why this could make all the difference for one of the most recognizable retail brands in the world.

In this episode of CEO to CEO: Behind the Counter, Original ChopShop leader Jason Morgan and Taziki's Mediterranean Café's Dan Simpson quiz one another on life leading rising fast casuals. What still defines the category? How do you truly build a brand with culture and customer-first ideals? The two industry leaders explore those topics and unpack life atop emerging restaurant chains.

As always, the conversation is an unfiltered, deep look at restaurant management, operating practices, and what it takes to be a leader in today's industry landscape.

As Chief Marketing Officer of Yum! Brands’ Habit Burger & Grill since February 2023, Jack Hinchliffe leads all aspects of brand communications, retail calendar, customer insights, digital marketing, and F&B for the fast casual. On this episode of QSR Uncut, he joins editorial director Danny Klein to discuss Habit’s ongoing transformation into a more meaningful and memorable brand, and how it’s earned top rankings from customers and transformed that affinity into some outside-the-box campaigns, including crashing the cultural conversation after placing a billboard outside In-N-Out locations congratulating them on their “No. 2 burger.” We get into those campaigns, Jack’s history at KFC and in marketing overall, and Habit’s recent partnership with the Los Angeles Dodgers. Plus, much more.

Founded in 2007 by Tony Lamb, Kona Ice launched its first Kona Entertainment Vehicle in Florence, Kentucky. Today, the brand has grown to more than 1,900 trucks and nearly 3,000 points of sale, serving 49 states. The brand has also given back more than $200 million to local communities. Lamb joins QSR editorial director Danny Klein on this episode of QSR Uncut to share the journey, how the company is evolving toward new concepts and more trucks, and why it continues to rack up awards for its unique franchise opportunity.