Modrn Business

On this episode I had an entertaining and informative chat with Brooke Budke, VP of Markting for Title Boxing Club. We covered many topics in this long-form podcast, including:

--> advice and tactics as it relates to building an integrated marketing strategy in a MODRN world

--> Managing growth and opportunity at Title Boxing Club

--> Numerous items on personal and professional development

--> Surviving cancer!

--> Much more

About Brooke:

Brooke Budke is a passionate brand and marketing executive who thrives on achieving company goals, leading teams, and motivating business professionals. She has a knack for public speaking, inspiring

change and appearing on national TV to gain brand exposure. Her industry knowledge resides primarily in fitness, wellness, franchising, direct sales, public relations, marketing strategy and leadership.

Having been with TITLE Boxing Club since 2013, she has led the brand development, digital evolution, brand strategy, local store marketing, campaigns and overall brand essence. Brooke is instrumental in franchise development, coaching grand opening marketing, as well as educating open locations on a comprehensive marketing plan to drive leads and increase sales.

Prior to working with TITLE Boxing Club, she served in the brand/marketing team for the world’s largest sterling silver direct sales company, Silpada Designs. There she was responsible for all editorial content in the brand, both consumer and representative-focused, creating direct mail catalogs, ecommerce sales, at-home party lead generation and direct sales growth.

Brooke is a Jayhawk through and through, receiving two degrees, one in broadcast journalism, one in communication studies and a minor in Spanish. Her greatest accomplishment in her college years was

surviving cancer her senior year and still graduating on time.

Outside of work, Brooke is a constant learner. She believes that you never graduate and attends many leadership conferences a year, reads books, listens to podcasts and is captivated by growth. She is a wife

and step mom to three kids, two dogs and two fish. Brooke has walked across fire at Tony Robbin’s events and channels her energy through a vlog, which encourages you to live an extraordinary life, at

www.bodybuds.fitness.

Audio Engineer: Ben Kliever

Sponsored by www.ifpg.org

In this episode, Aschley Schuetz talks with Liberty Bernal who holds the title of ‘youngest female franchisor in history’.

Today Liberty is the Managing Partner of LAR Enterprise, a Co-Owner of EnVie Fitness, and the Master Trainer for EnVie Fitness Online. she has been a franchisor (65+ units), franchisee (two locations), studio owner, advisor, and executive. Over the last 20 years she has fine-tuned her business focus to specialize in franchising, licensing, and business consulting with a specialty in relationship management.

Liberty is writing her first book, managing@larenterprise and @libertyandryan (with her husband Ryan), and encouraging people to lead their best lives in the healthiest and most positive ways possible.

Liberty is a wife, mom, long-distance runner, group exercise instructor, fitness coach and mentor.

Episode Sponsored by: https://www.massageheightsfranchise.com/

Follow MODRN Business on Facebook: https://www.facebook.com/ModrnBusiness

Audio Engineer: Ben Kliever

Enjoy this chat on with James Meeks, CEO of MOVE Systems. MOVE Systems is focused on modernizing the mobile food industry by providing a healthier, safer, and environmentally friendly food cart.

Link: https://www.movesystems.com/

Additionally, through its subsidiary Simply Grid, MOVE is working with the FDNY and major hospital systems to reduce carbon emissions and cut energy costs for their mobile fleets. They have become part of our nation's economic fabric by promoting entrepreneurship, supporting the veterans of our armed services, and manufacturing locally, all the while being a steward of the environmental sustainability movement within the world of Mobile Food and urban life.

MOVE is an IFA supplier and this conversation will be extremely compelling for those of you in the restaurant business. I also think this is a chat that will still be interesting to those not in the food business too, because we are all consumers and and effected by these trends.

James and I caught up at MUFC conference. I apologize for some of the noises during the chat, we had the YETI mic sitting on a table that picked up the noise of our hands hitting the table.

Shout out to Fish Consulting for setting up the meeting.

https://fish-consulting.com/

Audio Engineer: Ben Kliever

In this chat with Justin Mink from Scorpion Internet Marketing we start with learning about his wide ranging background then tie that experience in to share prospective on trends in digital that you need to be considering.

We live in a fast moving world today when it comes to technology, data and digital. It’s hard to sift through and keep up. This episode is a good place to gain some prospective on where things are at and how you should be thinking about your brand's digital presence.

Other topics we cover include:

* How to navigate the "notification overload" of a 2019 mobile world

* Tips on Meditation

* Two stellar book suggestions: 10% Happier by Dan Harris and Essentialism by Greg McKeown

* Another resource I mentioned was the 10% Happier App and specifically the "Performance" Course by George Mumford, which is a series of 13 meditations designed to teach, enlighten and educate

Justin Mink: [email protected]

https://www.scorpion.co/

Sponsor: https://www.ifpg.org/

Audio Engineer: Ben Kliever

Follow us on Facebook!: https://www.facebook.com/ModrnBusiness/

In this episode of Women in Franchising, our host Ashley Schuetz sits down with GiGi Butler - "the queen of sweet success" - to explore her amazing life story and experiences in franchising.

Sponsored by Massage Heights: https://www.massageheightsfranchise.com/

Audio Engineer: Ben Kliever

Host: Ashley Schuetz

https://www.linkedin.com/in/ashleyschuetz/

We are very excited to announce a BRAND NEW PODCAST! This content track will introduce you to powerful Women in Franchising. In this first episode 001, we will introduce the Podcast series and you will meet your host for the series! Enjoy.

Please drop us a line if you would like to suggest a guest, or with any other feedback.

GaryVee was the one who inspired me to start a podcast back in November of 2017, thus it's an incredible honor to have him here today.

Join our VIP text club: https://inboundtxt.com/t/8xJ7Bd0

- Send guest / topic recommendations.

- Connect with us

- Become a franchisee. We can connect you with a brand you are interested in OR an expert broker to find the right brand for you.

- Join now for a chance to win $250 (visa gift card giveaway)

Get registered for Springboard Or Young Conference: www.franchisors.com

This episode was recorded before his keynote at IFA 2019 in Las Vegas. The episode features Gary V in a round table chat with myself and two other franchise entrepreneurs: Scott Mortier of Dental Whale (parent co. of www.dentalfixrx.com) and Shane Evans, Co Founder & President of Massage Heights (https://www.massageheightsfranchise.com)

Please tap subscribe, and also connect with me personally on LinkedIn, Facebook, Insta @ryanthomashicks

Scott and Shane can be found at:

[email protected] | https://www.facebook.com/scottvmortier

[email protected] | https://www.facebook.com/ShaneEvansMassageHeights/

Topics in this episode include:

-Advice to franchise entrepreneurs on personal branding

-Advice and strategies for franchise development and targeting prospects with "entrepreneurial tendencies"

-The importance of an integrated LOCAL social strategy along with your NATIONAL strategy

-Gary's opinions on "entrepreneurship through franchising"

-Playing the "long game", branding vs. sales, and "macro patience / micro speed"

-How to coach your franchisees

-The importance of "being real" when recruiting franchisees

-Attracting and recruiting talent by having a focus on education and producing informative content

-An inside look at content development strategy

Thank you to our Show Sponsor Dental Fix RX: **Franchise Opportunities Available**

Founded in 2009, Dental Fix Rx is a fast-growing mobile dental equipment repair service franchise that is revolutionizing the dental service industry by delivering immediate, on-demand equipment service, hand-piece repairs and cost-effective consumable products through its network of highly-trained franchise professionals. With local franchise owners serving businesses within their market, Dental FixRx completes repairs on-site from mobile repair centers that are equipped to fix a wide range of equipment found in any practice – from compressors to chair upholstery. The company has awarded more than 200 franchise territories that service over 53,000 customers throughout North America.

Audio Engineer: Ben Kliever (Austin Tx [email protected])

Video & media: SJ Kim and Jaren Higgins

Other resources mentioned:

https://thesashagroup.com/ - educational program and agency services

http://rallio.com/ - local social tools and services

https://solink.com/ - revolutionize the way you use video

https://www.linkedin.com/in/bryankorba/ - Start Speed book and entrepreneurial coaching. Also JDFIU Investments

http://www.blogtalkradio.com/franchisetoday - Weekly Franchise Podcast

Cheers,

Rh

In this episode, Zack Fishman and Ryan Hicks chat all things millennials in franchising. We decided to just hit record and riff on a few topics: millennial values, industries we believe our generation will gravitate towards, what that all means for retail franchise brands and much more.

Special shout-out to the many Millennial Monthly alumni (Carmelo Marsala, Landon Eckles, David Blue, Brooke Gagliano, Jami Stigliano, Ben Davis, etc). and to some of our franchise friends who got name-dropped in here.

Some links to stats cited throughout:

-https://dynamicsignal.com/2018/10/09/key-statistics-millennials-in-the-workplace/

-https://www.lexingtonlaw.com/blog/credit-cards/millennial-spending-habits.html

-https://alexmcfarland.com/media/8-values-that-drive-millennials/

-https://smallbusiness.yahoo.com/advisor/22-shocking-stats-millennials-help-chart-tomorrow-change-112531305.html

The Inc. Article Zack Mentioned: https://www.businessinsider.com/top-100-millennial-brands-2018-9#4-target-103

Zack's Email: [email protected]

Ryan's email: [email protected]

MB Facebook: https://www.facebook.com/ModrnBusiness/

Thanks as always to Audio Engineer Ben Kliever!

Today we have a branding and brand strategy expert on the show. In this podcast, Karen McSteen of Brand Matters, and I, chat on these topics and more.

Karen and her firm are experts in: brand evaluation, positioning development and implementation, brand education, and strategic planning.

Karen's Website: www.brandmatters.com

Follow us on Facebook: https://www.facebook.com/ModrnBusiness/

YouTube Video Experience: https://www.youtube.com/channel/UCpX5SuHqSNOJH8yxictjI8w

Audio Engineer: Ben Kliever

Watch the Video Experience: https://youtu.be/ohcNR2T1j5Q

Episode Overview:

The worlds best companies, organizations and institutions typically have inspiring visions, missions, goals and creeds. These ideals and goals are what build culture, and are the secret sauce behind what makes these organizations great. So then, why do we as individuals not create a mission / vision and identify a set of values for our own lives?

I do believe that INDIVIDUALS should purposefully ponder and set their own personal vision and goals. True magic happens when you get clear on what you want, get inspired to take action, and surround yourself with the right people that can help you make your vision a reality.

By learning how to set and achieve goals, how to build momentum and act with purpose…you truly can achieve more than you ever dreamed of in your business and personal life.

Reference to the article mentioned:

https://sidsavara.com/why-3-of-harvard-mbas-make-ten-times-as-much-as-the-other-97-combined/

Audio Engineer: Ben Kliever