Mondays with Mike & Mary

Parade of Techniques:

1. How to become the “expert” in your local market

2. A new twist on the appraisal gap clause

Ask the Experts:

1. How do I increase my qualifying conversations? My number one goal is to keep up with my teammates here in R Squared so that I generate the leads to get the appointment. So what are you doing that I’m not doing?


2. My number one goal is to build new habits that are going to help me achieve my goals in 2024. So, what new habits are you building to hit your goals?

Parade of Techniques:

1. How many of you have been surprised on a morning when you sit down at your computer and there’s a birthday notifying you on Facebook? Here’s a technique to deepen relationships with past clients, prospects, and family using Facebook.

2. A POT from Mike that resulted in a listing referral from an agent in another company, in another area of the state.

Ask the Experts:

1. What do I do to make sure that my participation now in R2 Coaching is gonna cause me to prospect? How do I get myself prospecting?

2. I’m in boot camp for videos and I’ve been posting a video every day. I’m prospecting with 5-90-10, and I have no signatures yet. What do I do?

Parade of Techniques:

1. A backyard “staging” technique from one of our students for this time of year.

2. One of our students is using a “bot” (BirdDogBot) to get listings.

Ask the Experts:

1. One of our students who is working For Sale By Owners (FSBOs) found one that’s listed at 373K. He did the comps and it should be between 320K and 330K. It’s vacant and the seller lives in Tennessee. He called the seller who is willing to talk to him. However, he just wants a phone conversation. He’s going to get him access to the house, let him walk through it, and then, “Call me from the house”. “So what do I do?”.

2. I’m committing to a neighborhood geographical farm. And I want it to pay off as quickly as possible. I don’t know what to do. What’s your advice?

Parade of Techniques:

1. Here’s a tip when you’re going on a listing appointment from one of our client's mortgage officers.

2. Why it's important not to burn bridges...

Ask the Experts:

1. All of a sudden, I’m busy again like crazy. I’m struggling with balance so what’s your best tip or technique for maintaining a good business-personal life balance?

2. I’ve been going on listing appointments and I always tell them the truth. I always let them know that I work for them and that I want them to get maximum value. Lately, client's expectations of price have been way, way higher than what I am telling them. What do I do?

Parade of Techniques:

1. Two POTs from Mary — first, for those who are on R Squared or who have been to classes, and second for those who are tracking their goals!

2. How to use ChatGPT for video campaigns and marketing

Ask the Experts:

1. We have a student who took a listing and listed it for $243,000 which is what the seller wanted. It has been on the market for 55 days. It had 3 low offers. It’s cluttered and dirty. He gave them that feedback early on. The sellers said they would take 235K, so maybe they should raise the price and offer a $10,000 carpet and flooring allowance. What do I do?

2. I have received calls from three different sellers in the past week asking for an estimate, a market value. Three different ones and they’re not going to list. Should I charge to do a market estimate for them?

Parade of Techniques:

1. The Mail-Call Expired Campaign is alive and well! In one tiny market on January 1st, guess how many expired listings there were for me to contact?

2. Two POTs from Mary:

a. A Field Guide to American Houses by Virginia McAlster

b. An app called “My Routine” and why I'm recommending it

Ask the Experts:

1. It’s a new year and my number one goal is to be consistent with prospecting. I discovered that when I feel good, I’m consistent with prospecting. When I’m not in a good place, my prospecting is inconsistent. And we know that the secret to productivity is consistent prospecting. How do I keep myself in a good place so that I keep prospecting?

2. I have been selling real estate for the last 20 years and the calendar just turned to a new year and I feel like I got to start all over again. How do I make my prospecting fun? How do I get excited about doing more work?

Parade of Techniques:

1. A POT from Mary about an app that loads your credit card on your profile, tracks, and helps you summarize your business expenses! Also, another app recommendation for your editing video content.

2. A “no tech” POT from one of Mike’s students about generating listings through handwritten letters.

Ask the Experts:

1. Mary’s teams talked about the status of the marketing plans! If you were at Business Breakthrough, you were given a marketing calendar. MAIL, CALL, SEE! What are you doing this year? What’s the niche you’re going after?

2. My number one goal is to get paid. I got this listing, and it’s probably going to expire in a couple of weeks; I know it’s going to sell in the spring. I just know it. It’s in a terrific neighborhood, but the seller has moved out of town. The seller is turning down offers that are good offers! I still want to get paid, so what can I do?

Parade of Techniques:

1. Do you know how there are some states where if you declare or apply for homestead, your property taxes are less? But you have to apply or declare. Here’s a POT from one of our students about homestead exemptions.

2. Mary has received a video from one of our students explaining earnest money and it was over the top good! Here are two POTs from Mary’s student!

Ask the Experts:

1. It’s about a listing that’s about to expire, and my number one goal is I want to price it so it does not expire. This is a manufactured home in a normal neighborhood. How do I price this so it does not expire?

2. How many of you would say you’ve had a pretty tough year? How do you get back on track after the first of the year?

Parade of Techniques:

1. Here’s a Parade of Techniques from our keynote speaker at Business Breakthrough, Kyle Draper, about using video in your social media. What’s on your list to accomplish by the end of the first quarter? What are you doing to systemize your social media and video campaign?


2. I attended a Chamber of Commerce meeting and they invited a cybersecurity expert and here’s what I learned: 9 out of 10 people have no protection on their phones.

 

Ask the Experts:

1. I’m planning my marketing for 2024. I was at Business Breakthrough and I got a calendar. So I’m thinking okay, Mail. Call. See. I have never done a good job of SEE. What can I do to be seeing my clients each year?


2. "How do I approach a surviving spouse with real estate without coming across like an ambulance chaser?”.  This client's one goal is to get estate listings or surviving spouse listings.

Parade of Techniques:

1. First Parade of Techniques is — renew my subscription to the county foreclosure list because I’m seeing lis pendens and pre-foreclosures as a ground for prospecting.

2. A POT that might be a fun thing to do. You know how sometimes it can be a drag to call, have to call again, have to say, “Who do you know who…”. “I just have not been motivated to do it.” So here’s what one of ur students decided to do!

Ask the Experts:

1. I had a really good year and then, Thanksgiving came! And then, Business Breakthrough came! What I really want to do is keep my momentum going even though I’ve taken a couple of weeks back and make sure I go into January with momentum! But, my number one challenge is it’s the holiday season! And that’s a distraction so what should I do?

2. I have a listing. It’s not submitted yet but it is completely signed, and the people are getting a divorce and I’ve known them forever. My kids and their kids liked each other. I’m heartbroken that they are getting a divorce. But the wife has already moved out, she signed a one-year lease for an apartment, and the husband is in the house. It was supposed to go in the market last week but this week, they asked me to wait. So what do I do? I mean I’m just heartbroken about this divorce.