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On today’s episode we speak with Brandon Perna, founder of That's Good Sports, a hilarious YouTube sports show.
Brandon is a success story in taking a niche local audience, Denver Broncos football fans, and scaling it to a national following of 288 thousand people on YouTube. He relies mostly on Google Ads, but has spun off an ancillary products business to diversity revenue, and takes direct sponsorships.
His website sells opportunistic t-shirts and he even has a white label coffee brand (which by the way is really good). He also has a partnership with Manscaped.
Listen now as Brandon walks us through his creative process of building the daily show for football, the unending doubt of having a content based business, and the volume of work required to sustain creativity by providing a unique take on a crowded content market that is sports. On to the interview.
Want to hear more stories? Join Our Newsletter!
Guest Social Media Links:
Youtube: (https://www.youtube.com/thatsgoodsports)
Facebook: (https://www.facebook.com/thatsgoodsports/)
Instagram: (https://www.instagram.com/brandonperna/)
Twitter: (https://twitter.com/BrandonPerna)
Patreon: (https://www.patreon.com/thatsgoodsports)
Coffee Company : (https://benchwarmerbrew.com/)
That's Good Sports Podcast (https://thats-good-sports-podcast.simplecast.com/)
Swag (https://thats-good-sports-merch.creator-spring.com)
Youtube Channels & Podcasts Mentioned
Odd Man Sports by The Game Day
(https://www.youtube.com/watch?v=SNbvHVGK5oc&list=PLVbsEicHGqce6JQLdLLDg59z930Qla-kS)
Pat McAfee
(https://www.youtube.com/c/ThePatMcAfeeShow)
Tom Grossi
(https://www.youtube.com/c/TomGrossiComedy)
FivePoints
(https://www.youtube.com/c/FivePointsGaming)
Clickbait Sports
(https://www.youtube.com/watch?v=9i2-ot72AFY&list=PLNkt4waAMEceL3XdOzWixBdedWcCNjivH)
Links mentation In this Interview:
Adobe Premiere: (http://www.adobe.com/premiere )
Adobe After Effects: (https://www.adobe.com/aftereffects)
Follow us on Social Media:
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube: (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform: (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information: (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by PodcastSins.com.
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER:
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
On today’s episode we speak with Noreaster Nick Pittman, president and founder of Norcast TV, a local weather app.
Nick provides hyper local weather to the South Jersey community across digital platforms and has big plans for expansion through franchising personalized digital weather forecasts across the US. Nick pumps out his local weather forecasts to over 100k followers on social media. He monetizes by selling direct sponsorships to local businesses, bringing in over a quarter a million dollars per year.
Nick has mastered the art of creating a streamlined process to maximize his output and knowing where he wants to take the business. What on the surface seems like just local weather forecasts on social may be a budding meteorlgical empire. Building an own online weather platform, and his plans to take on local news outlets across the country through branching his model. Onto to the interview.
Want to hear more stories? Join Our Newsletter
Norcast Weather Links:
Website: (https://norcast.tv)
Facebook: (https://www.facebook.com/NorEasterNick/)
Instagram: (https://www.instagram.com/noreasternick/)
Youtube: (https://www.youtube.com/channel/UCv5rZmAlq9Yt0UIBj-QP2hA)
Twitter: (https://twitter.com/noreasternick)
Links mentation In this Interview:
Baron Weather: (https://baronweather.com)
Wirecast: (https://www.telestream.net/wirecast/overview.htm)
Social News Desk: (https://www.socialnewsdesk.com)
Follow us on Social Media
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by(PodcastSins.com).
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
In this episode, Jason Barrett, founder of Barrett Sports Media, a media brand that covers the sports media and radio industry, talks about monetizing his brand through a mix of advertising, events, subscriptions, and consulting. How prioritizes building a deep relationship with sport media’s most powerful people. Making the switch from radio to self employment, creating content at scale for a specific niche, building and maintaining deep relationships in business, navigating the ever changing landscape of audio, and how he prices his consulting opportunities.
Barrett Sports Media Links:
Website: (https://barrettsportsmedia.com)
Facebook: (https://www.facebook.com/BarrettSportsMedia/)
Twitter: (https://twitter.com/sportsradiopd)
Instagram: (https://www.instagram.com/sportsradiopd/)
Youtube: (https://www.youtube.com/channel/UChDN7B7AFcBCy2baCzX6l-g/videos)
Barrett Sports Media LinkedIn: https://www.linkedin.com/company/barrettmedia/
Jason Barrett’s LinkedIn: https://www.linkedin.com/in/jason-barrett-bsm/
Links mentation In this Interview:
Canva: (https://www.canva.com)
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by(PodcastSins.com).
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
Kenny Coleman from Bourbon Pursuit discusses the importance of picking and owning a niche, using a process when creating and marketing evergreen content, social media distribution strategies, becoming an authority in a niche, leveraging authority to create a product, and growing the business from a patreon support podcast to a national bourbon brand.
Bourbon Pursuits Links
Website (https://bourbonpursuit.com/)
Apple Podcast : (https://podcasts.apple.com/us/podcast/bourbon-pursuit/id975392298)
Spotify : (https://open.spotify.com/show/4h7poSPkcZexijVeTB4aYX)
Youtube (https://www.youtube.com/bourbonpursuit)
Instagram (https://www.instagram.com/bourbonpursuit/)
Twitter (https://twitter.com/bourbonpursuit)
Facebook (https://www.facebook.com/bourbonpursuit)
TikTok (https://www.tiktok.com/@bourbonpursuit)
Reddit (https://www.reddit.com/r/bourbonpursuit/)
Pursuits Spirit Links
Website (https://pursuitspirits.com/)
Behind The Pursuit Podcast :
Apple (https://podcasts.apple.com/us/podcast/behind-the-pursuit-from-bourbon-to-brand/id1606646437)
Spotify (https://open.spotify.com/show/4gcToFKyiQITAFULmB5SaI)
Youtube : ( https://youtu.be/Enn3M-U73CE)
Links mentation In this Interview:
Whiskeycast: (https://whiskycast.com/)
Zapier: (https://zapier.com/)
Auphonic: (https://auphonic.com/)
Follow Monetize Media on Social Media:
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by(PodcastSins.com).
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
In this episode, Kent Auslander, co-founder of Hot Route Tips, a Madden Football website that sells expert tips and e-books, discusses developing his passion for gaming into a business, maintaining product authenticity in their niche, monetizing a YouTube channel, rigorously updating a knowledge product, how the business nearly derailed in the second month, how he leverages his audience for marketing, choosing promotional partners very carefully, and their future plans.
Hot Route Tips Links:
Website: (https://hotroute.tips)
Twitter: (https://twitter.com/hotroutetips?lang=en)
Kent Auslander Links:
YouTube: (https://www.youtube.com/KAus23)
Twitch: (https://www.twitch.tv/k_aus23)
Twitter: (https://mobile.twitter.com/k_aus23/with_replies)
Throne Links:
YouTube: (https://www.youtube.com/user/TThrone23)
Twitch: (https://www.twitch.tv/throne_yt)
Twitter: (https://twitter.com/Throne_YT)
Links mentation In this Interview:
Sony Vegas: (https://www.vegascreativesoftware.com/us/)
Photoshop: (https://www.adobe.com)
Follow Monetize Media on Social Media:
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : https://link.chtbl.com/MonetizeMedia
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by (PodcastSins.com).
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
Josh Babbitt from The Hackers Paradise, a golf enthusiast and product review website, discusses the origins of The Hackers Paradise, how the website and forum operates, the importance of authenticity, rules around which type of sponsorship he'll accept, transparency with your audience about business model, and hosting sponsored events across the country.
Want to hear more stories? Join our newsletter
Hackers Paradise Links
Website: (https://www.thehackersparadise.com)
Youtube: (https://www.youtube.com/user/THPGOLF)
Instagram: (https://www.instagram.com/thpgolf/)
Twitter: https://twitter.com/THPGolf
(https://twitter.com/THPGolf?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor)
Facebook: (https://www.facebook.com/THPGolf/)
Soundcloud : https://soundcloud.com/user-725074663
Links mentation In this Interview:
Albatross Club: (https://www.thehackersparadise.com/forum/index.php?threads/2021-albatross-club-is-now-open-thpers-making-a-difference-helping-children.8924237/)
Xenforo: (https://xenforo.com)
Follow Monetize Media on Social Media:
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by (PodcastSins.com).
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
In this episode, Kyle and Jason talk about their journey from a mold infested basement office to a $25 million exit in two years, the goals of the podcast, and the trends online media brands and creators can follow to monetize their audience.
Kyle is the founder of CrossingBroad.com. He has more than 10 years experience in online media, e-commerce, and affiliate marketing. He and Jason sold their network of sports websites for $25 million.
Jason has a deep background in tactical digital marketing and overseeing major online brands. He is a thought leader in extremely high converting content as an SEO and conversion funnel expert.
In this episode, Kyle and Jason discuss why they started the podcast, what listeners will take away from the show, what kind of guests and topics you can expect, their backgrounds, and more behind the scenes conversations about the show.
(0:25) The short elevator pitch for what Monetize Media is all about and why it was started
(1:10) What Kyle and Jason hope the listeners will take away from the podcast
(6:48) The types of guests and content you can expect on the show
(13:25) Kyle and Jason’s credibility in the entrepreneur space
(18:00) Jason’s background and entrepreneurial background
(23:56) Kyle’s background and entrepreneurial background
(30:13) Kyle and Jason’s partnership and origin story with monetizing content and audiences
(32:42) The importance of failure
(33:26) The pros and cons of the content creation business, and the importance of taking a chance
(34:35) The Monetize Media newsletter
Listen to the episode: (https://www.monetize.media/intro-episode/)
Follow Monetize Media on Social Media:
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by (PodcastSins.com).
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
The show for creators and new media founders who want to grow and monetize their audience. Featuring interviews with creators, influencers and new media founders about the tools and processes they use to scale an online content business. Hosted by veteran digital media entrepreneurs Jason Ziernicki and Kyle Scott, who sold their network of sports websites for $25 million.
Kyle is the founder of CrossingBroad.com. He has more than 10 years experience in online media, e-commerce, and affiliate marketing. He and Jason sold their network of sports websites for $25 million.
Jason has a deep background in tactical digital marketing and overseeing major online brands. He is a thought leader in extremely high converting content as an SEO and conversion funnel expert.
Listen to the episode: (https://www.monetize.media/intro-episode/)
Follow Monetize Media on Social Media:
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by PodcastSins.com.
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
The show for creators and new media founders who want to grow and monetize their audience. Featuring interviews with creators, influencers and new media founders about the tools and processes they use to scale an online content business. Hosted by veteran digital media entrepreneurs Jason Ziernicki and Kyle Scott, who sold their network of sports websites for $25 million.
Listen to the episode: (https://www.monetize.media/intro-episode/)
Follow Monetize Media on Social Media:
Twitter: (https://twitter.com/monetizemediahq)
TikTok: (https://www.tiktok.com/@monetizemediahq)
Linkedin: (https://www.linkedin.com/company/monetize-media/)
YouTube : (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA)
Listen on your favorite streaming platform : (https://link.chtbl.com/MonetizeMedia)
Check out our website for more information : (https://www.monetize.media)
This podcast is hosted by Kyle Scott and Jason Ziernicki and produced by (PodcastSins.com).
Copyright CBWG Media Group LLC.
Please consider subscribing and sharing this episode if you found it entertaining or informative.
If you want to go the extra mile, you can leave us a rating or review which helps the show with rankings and algorithms on certain platforms. you can leave us a review on Podchaser or Apple Podcasts
Make sure you’re subscribed to the podcast so you get the latest episodes.
DISCLAIMER
Any and all opinions expressed are solely the hosts and guest(s) and do not represent or express the views or opinions of monetize media
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