Scott saw his field of work as a chemical salesman declining and decided to become an SEO expert, bringing businesses to the top of Google's search results; he started offering his services for free to get his feet on the door and to show customers what he was capable of, then mastered and wrote down SOPs to streamline and grow his business; in this episode he talks about automating his ventures, choosing your approach to get started with SEO (ignoring it was a big mistake for him), diving into the subject you want to master obsessively to get quicker results and increasing your own level on the market by getting in touch with leaders on your field and other extremely knowledgeable people.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• How to get started on any industry online by contacting influencers
• A way to improve businesses from inside out by mastering its processes
• The philosophy of becoming so good that people want to work with you
• How to leverage LinkedIn recommendations to position yourself as an expert
• How to define your approach to getting into SEO
• Increasing your level of importance by association with other people
• What are the basic SEO techniques to implement to get your ranks up
• How to know if you're doing well with your SEO and a tip for hiring people to do it

People on this episode:

• Grant Weherley
• Scott Schneider

Mentioned in this episode:

• Kotton Grammer
• OMG Machines
• Source Wave
• Crowdsearch.me
• Process.st
• Slack
• Basecamp

Connect with Monetize Your Expertise

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Got something to say? Let us know

• Send us an email
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Thanks for listening!

Grant

Dr. Jones graduated from medical school with a scholarship but ended up realising that most doctors don't learn how to make people's lives better in school; so instead he spent a lot of his time on functional medicine and wellness centres, where he learned to apply more holistic methods of dieting and examinations to optimise people's health on a case-by-case basis, completely changing how his clients live and feel daily. He talks about the ways people get sick, what could be missing in your diet, nutrients of all kinds, and better living through re-education.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• How the current state of medicine stops people from getting a personalised consultation
• Just how much medicine an average american in on
• The new research that says a lot of chemicals in daily products are toxic
• The most common mistake people are making with their health
• What is the perfect diet, or does it even exist?
• The two reasons why people get sick
• How a chronic problem can be misdiagnosed many times before you get it right
• Differences between the mediterranean, paleo and primal diets 
• A use-case study of someone who's he treated to great effect

People on this episode:

• Grant Weherley
• Dr. Isaac Jones

Mentioned in this episode:

• The Micronutrient Miracle by Jayson Calton
• Elevays.com
• Our Toxic World by Dr. Doris Rapp
• Toxic Beauty by Dr. Samuel Epstein
• Ewg.org - cosmetic toxicity database
• Skin Deep App
• Superhuman Entrepeneur Podcast

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
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Got something to say? Let us know

• Send us an email
• Message us on Facebook
• Tweet the show

Thanks for listening!

Grant

From the age of 12 Karl Kangur has been fascinated with search engine optimisation and how the internet works so he started helping other teenage bloggers with their rankings on Google, but as he grew he switched to a more long-term business strategy to focus on businesses that make a difference in other people’s lives, creating material specialising in monetised blogging while living the digital nomad lifestyle in Thailand. 

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• How someone gets started at twelve years old with their online business
• The importance of a good balance between business and studying
• How setting his mindset to a goal of living abroad prepared him for it even when plan A failed
• How fully controlling your own time is important to success
• The perils of information overload, and taking care of your information diet
• How important it is to keep focus when you’re learning online just like you would at a college
• How keeping your near and mid-term goals in focus might cause you to pass an opportunity

People on this episode:

• Grant Weherley
• Karl Kangur

Mentioned in this episode:

• MonetizePros.com

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
• Follow the show on Twitter

Got something to say? Let us know

• Send us an email
• Message us on Facebook
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Thanks for listening!

Grant

Kristian Cotta had a crazy “Wolf of Wall Street” experience during his 20s, where he managed to make a lot of money on real state but then doubled-down right before the crash and took years to recover, both financially and mentally. In this episode, he talks to Grant about the grit required to succed, how making one dollar requires the same skills to making a million, how to approach opportunity and the best ways to get started growing your audience on Periscope and reaching some of the best conversion rates available.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• Why Periscope is a great tool that’s here to stay, and falls into a whole new category of apps
• How the urgency of a live interaction can benefit your content creation
• The lessons Kristian learned from being at the top of the real state market when it crashed
• How important it is to keep your grit and not forget where you came from 
• The problems of overanalysing opportunity and hesitating on decisions
• How growing yourself first will bring more growth in other aspects, including business
• How it’s a little backwards to try to connect to successful people after you’ve become successful first
• The 3 keys required to establish yourself on Periscope
• Common ideas that apply universally to every type of content

People on this episode:

• Grant Weherley
• Kristian Cotta

Mentioned on this episode:

• Periscope
• Learned Optimism by Martin E. P. Seligman
• Get Paid To Livestream

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
• Follow the show on Twitter

Got something to say? Let us know

• Send us an email
• Message us on Facebook
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Thanks for listening!

Grant

There’s a whole new category of mental supplements now called nootropics, claiming to make you smarter, have better memory and enhance your cognitive functions overall; in this episode Grant explains some of the different types, interesting facts and great resources to check out including websites for analysis and ordering, a great expert on the topic and a very deep, introspective exercise to analyse you own mental crutches.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• What are nootropics
• The different types of nootropics and why they’re not quite “drugs”
• A great website to check out unbiased nootropic data
• Grant’s favourite website to order the supplements
• A very interesting fact about the powerhouse drug Modafinil
• What are the nootropics that Grant has been taking

People on this episode:

• Grant Weherley

Mentioned in this episode:

• Examine.com 
• Liftmode.com
• Jesse Lawler at SmartDrugsSmart.com
• Grant’s list: CDP-Choline, L-phenylalanine, Fish Oil, Creatine, L-Theanine, Phosphatidylserine, Saw Palmetto, Noopept, Phenylpiracetam

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
• Follow the show on Twitter

Got something to say? Let us know

• Send us an email
• Message us on Facebook
• Tweet the show

Thanks for listening!

Grant

Recently Grant had to increase his team by hiring three new people so he shares his experience and some tools and practices to do that effectively: thinking about the different kinds of third party help you can get, a recommendation to start hiring for the right reasons, considering your bottlenecks and finding someone to unlock them, and also be careful when hiring more than one person at the same time. 

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• How needing to hire new people got Grant to use this as a theme
• How one of the first episodes of this podcast can supplement the content for this one
• Two great websites for hiring different types of professionals
• A book that’ll change your mindset and make you hire for the right reasons
• How you should think about your restrictions and consider hiring
• How other people already on your team could become the new person you need
• Another way of getting things done with productised services
• Grant’s biggest mistake with his new hires

People on this episode:

• Grant Weherley

Mentioned in this episode:

• Interview with Leon Jay on the MYE podcast
• RemoteOK.io
• GetApprenticeship.com
• Who: The A Method for Hiring by Geoff Smart
• Chris Ducker
• Virtual Freedom, by Chris Ducker

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
• Follow the show on Twitter

Got something to say? Let us know

• Send us an email
• Message us on Facebook
• Tweet the show

Thanks for listening!

Grant

Tapping into a partner’s already built audience can be huge to grow your business, assuming the audiences are similar enough; in this episode Grant shares interesting resources to get you connected and into the industry that you wanna work with quickly and effectively.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• The importance of tapping into partner’s audiences
• An easy way to have someone else get you some contacts off the internet
• How supplementing your team with done-for-you services can get you ahead
• A resource to help you make LinkedIn a more effective tool
• One of Grant’s masterminds to follow online and get more information
• An exercise to network in practice, while keeping an eye on competitors

People on this episode:

• Grant Weherley

Mentioned in this episode:

• Leadfuze
• Connect: The Secret LinkedIn Playbook to Generate Leads, Build Relationships and Dramatically Increase Your Sales by Josh Turner 
• Charlie Hoen, industry mastermind

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
• Follow the show on Twitter

Got something to say? Let us know

• Send us an email
• Message us on Facebook
• Tweet the show

Thanks for listening!

Grant

It’s particularly difficult for entrepreneurs to be a hustler when you have to, keeping focus and plowing through daily challenges as they come by. In this episode Grant shares a whole category of tools that Odysseus used to hear the Siren’s song without crashing into the rocks, the concept of inflicting some pain on yourself to keep at your goals, some classics of sales that can help you today and a cool exercise about focus on metrics that can revitalise your whole team.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• What self contracts are and how they can help you keep your self control
• How to inflict yourself some pain if you don’t maintain your goals can help you carry on
• A classic sales book that can be used for good
• A cool entrepreneur with one of the best URLs in the business
• An exercise to focus on the one metric that matters

People on this episode:

• Grant Weherley

Mentioned in this episode:

• Self Control App
• Stikk.com 
• Secrets of Closing the Sale by Zig Ziglar
• Noah Kagan at OkDork.com

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
• Follow the show on Twitter

Got something to say? Let us know

• Send us an email
• Message us on Facebook
• Tweet the show

Thanks for listening!

Grant

The more you’re happy, the more you have a growth mindset, the more you have better habits, the more effective you can do business and the more effectively you’re doing business the more fulfilled you’ll be if you’re doing the right kind of business for you; this week, Grant gives more tools and resources for you to live a happier, more fulfilled life every day while keeping balance and perspective.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• How compassion, happiness and habits are connected to your business
• An unlikely focus point to meditate on and be happier
• How to be grateful every day with a simple phone app
• A book from the happiest man alive that can help you achieving that state
• The top-50 blog on the web that has a lot of great tidbits of happiness
• How a lover, a hermit and a wolf see a beautiful woman and why that matters

People on this episode:

• Grant Weherley

Mentioned in this episode:

• The Five Minute Journal App
• Happiness: A Guide to Developing Life’s Most Important Skill by Mattieu Ricard
• Leo Babauta at Zen Habits

Connect with Monetize Your Expertise

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• Follow the show on Twitter

Got something to say? Let us know

• Send us an email
• Message us on Facebook
• Tweet the show

Thanks for listening!

Grant

In a World of ever-present distractions, you got to stay focus to achieve greater goals so Grant shares some of his favourites in this episode: a software tool to find where your time is going, a new book recommendation to increase focus, a self-improvement specialist to follow online and one great daily exercise to help you to focus and delegate.

Like the show? Comments or questions, email Grant

Listen to this episode to find out:

• How time tracking can benefit you daily
• A new book recommendation to improve focus
• A great entrepreneur and self-improvement expert to follow
• One great exercise to help you focus

People on this episode:

• Grant Weherley

Mentioned in this episode:

• Toggl, the time tracking software 
• Deep Work by Cal Newport
• Derek Siver

Connect with Monetize Your Expertise

• Join the Monetize Your Expertise Facebook Page
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Got something to say? Let us know

• Send us an email
• Message us on Facebook
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Thanks for listening!

Grant