In this episode of Money Talks, Hugh had the opportunity to interview Adam Davidson, author of the amazing book, The Passion Economy. He also co-founded and co-hosted National Public Radio’s “Planet Money,” after serving as the international business and economics correspondent for NPR. Adam has been a frequent contributor to “This American Life,” including co-reporting the episode “The Giant Pool of Money,” which received the Peabody, DuPont-Columbia, and Polk Awards, and was named one of the top works of journalism of the decade by New York University’s Arthur L. Carter Journalism Institute. Hugh and Adam focused on Adam’s amazing book, The Passion Economy. The book was published earlier in 2020 and details the amazing story of 5 different people, who took a leap of faith, realized what they truly felt a passion for in their work and made it happen. Adam discussed his idea of the new rules for thriving in the 21st century. Some of these include, Pursue intimacy at scale, only create value that can’t be easily copied, the price you charge should match the value you provide. In conclusion, Adam discussed the role of the internet and technology in business, the concept of matching and how this has evolved over the last two decades- but more change is yet to come.