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I have recently come up with an idea to create a series on your page and have realized how powerful this can really be in so many ways… So, I HIGHLY encourage you all to create one.

I often have students struggle with feeling like they don't have something different to offer, or wondering how they can stand out.

I started my own series and realized how much it was working really well for me.

LINKS MENTIONED IN THE EPISODE:

Land The Brand$ Free Masterclass: https://www.landthebrands.com/masterclass

Land The Brand$ Course: https://www.landthebrands.com/info

Social Media Growth Secrets Course: https://www.thedailycourses.com/growth

Episode Notes & Full Transcript: https://www.thedailyinfluencers.com/edpisode-notes/05

This is the number one thing that I see new influencers doing wrong! And it has to do with your captions!

Guys when you're in the growth phase, your captions are so important!

I think a lot of people see their favorite influencers writing a super short cutesy caption, and think they should do the same…

The difference is that these big influencers have already built a large loyal following, you are still in the building phase. You need to put a lot more effort into your captions. You need to engage people, and encourage engagement to build.

Honestly, I do not suggest anyone do this. But the larger influencers can get away with it.

So, how can you make your captions more engaging with one simple sentence?

ASK a question! This is the number 1 way to get more engagement on your posts!

What do people do when you ask a question? THEY ANSWER! It is human nature to answer a question when you're asked!

Have you ever gotten a comment on your posts from a brand asking you to DM them to collaborate, be a brand ambassador, or influencer? Odds are, you're about to get scammed.

Unfortunately, influencer scams are a real thing. And I'm realizing a BIG thing!

I want to share 9 red flags to look out for:

1. If they leave a comment on your photo telling YOU to dm Them.
2. If their comment isn't from the main "brands" page
3. If you have to buy the product upfront
4. If their bio says "DM to collab"
5. If it's an ad
6. If the brands image quality is super poor
7. If the shipping time is over 2 weeks
8. If you've never heard of the brand
9. If they only sell "Ambassador Kits"

Links Mentioned in the episode:

For a full list of verified ambassador scams click here

Land The Brand$ Masterclass: https://www.landthebrands.com/masterclass

Episode Notes & Complete Episode Transcript: https://thedailyinfluencers.com/episode-notes/03/

You've probably heard the term the riches are in the niches, or heard people say "you need to pick a niche"…

But what the heck is your niche? I hear from my students ALL THE TIME that they have no idea what their niche is or how to figure it out. So, I figured what better than to make an episode for us to figure it out together!

For niche questions, please see the link below to view the show notes.

All in all, it is important to have direction and focus, but for influencers; it is most important to be authentic and connect with your audience.

Links:

Free Masterclass: https://www.landthebrands.com/masterclass

Episode Show Notes: https://thedailyinfluencers.com/episode-notes/02/

Entire Episode Transcript: https://thedailyinfluencers.com/episode-notes/02/

I want to show you guys all of the reasons you are SO valuable to a brand. As someone who worked on the brand side and in marketing this is common knowledge to me, but I don't see any influencers or influencer trainers talking about this!

Let me let you in on a some brand secrets...

In no particular order:

1. Conversions (Sales)
2. Lifetime Value of a Customer
3. Earned Media Value
4. Brand Exposure
5. The 3rd Party Endorsement Value
6. Like, Know, Trust
7. They Are Expert Communicators
8. Content Value
9. Creative Director Anyone?
10. Traffic That Can Be Retargeted
11. Improves SEO
12. Help Growing Social Following
13. Distribution of Content
14. Can Reach Customers That Use Ad Blockers

So, while sometimes we convince ourselves that we post content all day everyday, it can't be worth that much... remember all of these reasons you are valuable to a brand. ASK FOR WHAT YOU'RE WORTH.

Links:

Free Masterclass: https://www.landthebrands.com/masterclass

Episode Show Notes: https://thedailyinfluencers.com/episode-notes/01/

Entire Episode Transcript: https://thedailyinfluencers.com/episode-notes/01/