More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

It's time for us to get real with each other, I'm noticing in more and more conversations when I start to talk strategy I get the response of "oh I have a Facebook page", feel free to insert whatever network you want there but the reality is having a profile or a page is not a plan!

The statement is usually followed by a lot of questions about why they can't get clients or opt-ins from their social media efforts. And now it's time for the tough truth, and that is that you don't have a plan, you don't have a strategy, you have tools but no instructions. 

In today's episode I'm sharing exactly why a strategy is KEY, what you can get from it (what it must include) and of course how it all fits into a larger marketing plan. In fact I'm using my own launch of Social Pro as an example.

Social Media That Works Webinar

Social Pro

Social Media is NOT a Marketing Plan

Your Social Media Strategy - Hit the Mic TV

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 The first episode of 2015 is here, and it's all about self care. I know we've had a few of these now but it's because it's such a critical piece of your business. I also really wanted to start the year of with this message because it's something that's so important. 

If we don't take care of ourselves, if we don't nurture ourselves, it's impossible for us to reach all of the other goals we're setting in 2015. Say bye bye to the stretch income goal, to the new launch, or even the larger community. If you're not serving you, you can't serve anyone else.

Hannah Braime is the founder of Becoming Who You Are, self-relationship coach, and author. She teaches people in transition how to be kind to themselves so they can get out of their own way and create the life they really want. Connect with her at BecomingWhoYouAre.net

Fix Your Social In 2015

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Today I'm talking resolutions, I'm talking about if you need them, if I have them, and why one size doesn't fit all.

I am really want to say a HUGE thanks for another fabulous year of fun with me. I had a lot of fun milestones this year, 100 episodes, 1 year of podcasting, and of course I marked a full rebrand, and my third year in business. You being a part of this community makes it all worth it so THANK YOU!

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Social Pro

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Ohh this one is a good one. I've got the fabulous Danielle Watson on the show, and she's sharing how some of life's blocks show up in your purse. Ohh and if you don't carry a purse, she'll share about that as well.

She's also sharing how you can find out more about the inside of your bag and what it means for your personality.

Danielle Watson is an anthropologist and the creator of The Purse Process™. Instead of digging around in the dirt for treasures left behind by lost civilizations, Danielle uses her powers in an innovative (and far more girly) way. She is the most fashionable interpreter of culture on the planet today and the worlds foremost expert on revealing the hidden-in -plain-sight reason your desires elude you. In an hour or less, The Purse Process™ will reveal the path to turning your hidden gems into your greatest assets.

Social Pro

The Purse Process™

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One of my all time favorite topics today, Google+. I'm answering back on the most common bit of pushback I get about Google+. 

It IS possible to find connections there (seriously it's a thriving network) and I'm showing you 4 ways to get connecting.

Rock Star Guide to Facebook

Rock Star Guide to Podcasting

Rock Star Guide to Google+

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I LOVE this conversation with Julie, we talk podcasting, business, and zombies... seriously listen to it and you'll even hear Zombie talk.

Julie shares some great takeaways on how happiness can help you build a better business.

Julie Foucht, Kickass Biz Coach, shows frustrated women entrepreneurs how to activate their creative superpowers to find kickass clients and make lots of money. Through her signature programs, Julie teaches women the three key components of a Kickass biz: Master a Happy Mindset, Create Succulent Strategies, and Take Daily, Inspired Action.

Julie’s philosophy is simple: When women step into their authentic selves and build businesses that truly express what they are most passionate about, then they have the power to change the world – and make buckets full of money doing it.

Julie started her first real business at the age of 12, becoming a lifelong entrepreneur. In 2013 she was named Woman of the Year by the Professional Women’s Network of the Monterey Peninsula.

When she is not coaching her fabulous clients, facilitating Up-leveling Mastermind weekends or hosting her weekly podcast, Ms. Kickass Biz Radio, she can usually be found enjoying tea parties with her husband and two tiny granddaughters. 

Social Pro

My interview on Julie's show - What they didn’t tell you about Google+ with The Stacey Harris

Free eBook: From Stress, Worry and Overwhelm to Happiness, Success and Massive Profit: The Three Keys to a Kickass Biz

Rock Star Guide to Podcasting

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Feeling the stretch? Running out of time? Sick of wasting time on tasks that are not making you money, or simply are not why you started your business?

It might be time to hire some help. I'm breaking down today, when it might be time, and some first steps to bring your first person into the team. One disclaimer though, in this episode I'm taking about hiring contractors, not full time or even part time employees, that brings on it's own set of needs .

Learn to run your social media like a pro, reserve your seat for Social Pro.

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Opinions matter, and on this episode Erika Lyremark is sharing why they're important to your business.

It's easy to get stuck in the idea of not "turning anyone off" but Erika shares why that won't help you stand out amongst your competitors (and yes even you have competitors). She's also sharing insights on why business should be an experiment, things change and why that's amazing.

Erika Lyremark (Lira-mark) is the CEO of Lyremark - A Boutique Business Agency, Creator of MARKD - an online coaching show - as well as the bestselling author of Think Like a Stripper: Business Lessons to Up Your Confidence, Attract More Clients & Rule Your Market, a book endorsed by #1NY Times Bestsellers Tory Johnson and Dan Pink, along with Barbara Corcoran, star of ABC’s hit show Shark Tank.

Erika LIVES to help women increase their business confidence so that they can sell & market their products and services with elegance & ease.

Erika has been featured in Entrepreneur Magazine, Success Magazine,Forbes.com and other national publications, and has been an in-demand speaker at Tory Johnson’s Spark & Hustle, The Instigator Experience, Off The Charts Live, and Dress for Success.

You can find Erika online at ErikaLyremark.com.

Social Pro

Markd.TV

Think Like a Stripper 

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There is a lot of confusion, and even more frustration with new changes coming to Facebook pages in 2015. I'm breaking them down and sharing how you can deal with them.

It's time to get real about Facebook, and not just what the changes are, but if it's worth having a Facebook page in 2015.

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Facebook announcement about changes

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Is something holding you back from really putting yourself out there online? I know it's something I struggled with A LOT. This interview is EXACTLY what you need to hear, Holly is giving us actionable steps to get outside of our comfort zone and make a HUGE impact on our business.

Holly Worton uses a ground breaking technique called PSYCH-K® to help heart-centered women solopreneurs fast track their way through blocks and limiting beliefs to create business success bigger than they had ever dreamed possible. Sign up for her free Business Block Clarity Kit at Ready to Bloom to get clear on your business blocks, or book a free Burst of Bloom taster session to see just how easy it is to transform your beliefs with PSYCH-K®. Connect with her on Facebook, Twitter, Pinterest, or Google+.  

Enter to win The Art of Social Media

My interview with Denise Duffield-Thomas  

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