Female-owned businesses create opportunities for other women, thus boosting their workforce participation. Also, they are less likely than male entrepreneurs to exhibit gender discrimination. So, policies that support female entrepreneurship are crucial and lead to greater social inclusion of women – much needed in a culture that perpetuates traditional gender roles. Importantly, female entrepreneurship models business ownership for younger generations of women – thus transforming deep-rooted cultural norms and gender stereotypes. Please listen to the latest episode of All Indians Matter.

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