Is your business suffering from a lack of reliable or skilled staff?  Finding and sustaining a team of employees is tough right now for a number of reasons. As much as you might like to think you have to do it all, you don't and your business may not survive without help. A possible solution to this staffing issue might be in your own backyard.

I grew up in a college town and have many years of experience in higher education. 

Tune in for specific examples of how I've leveraged higher education resources to staff up and accomplish my business objectives. I dive into three different strategies for you to consider when you need to add to your team and where to start when it comes to leveraging your local college, university, community/junior college, or trade school.

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

Today I'm going to share five things I am loving right now as the mom of a tween girl.  This is my favorite things list of the top products and tools I've grown to appreciate most at this stage of my parenting journey. Some save money, some save time and some just straight-up save my sanity. Because tween girls aren't exactly a walk in the park.

Tune in to hear my list and then share yours. Drop your must-have products, services and hacks for raising tweens on social to let more moms know what's working for you right now. 

 

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

Erica Beine was the youngest head coach in NCAA Division I swimming. She had a career she worked hard for but at a certain point, she realized the career she loved wasn't providing the lifestyle that best served her family.

Erica shares her story about the struggle to be the best mom and the coach she could be. And how she leveraged her unique experiences into a niche that provides specialty health and nutrition services to a wide range of individuals ranging from working moms to Olympic athletes.

Learn more about Erica @ericabeine and Beine Wellness Building 

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

Ashley Meyer is an attorney and mom of three who was once kicked out of a parenting Facebook group. She took the lessons she learned from her personal experiences trying to fit in as a new mom with a serious career and created the MOMpire Network.  Its everything she wanted and more for women looking to do both mom life and business, and do them both really well.

Some key takeaways from this conversation:

1. Networking is a two-way street.
2. Approach relationships with the goal to be of service first.
3. Some of the best networkers are introverts.
4. Create a tracking system for connections and a timeline for follow up.
5. Not every relationship is going to turn into a customer or client.

Click here to learn more about MOMpire and get your free 30 day trial membership.

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

You have the start of an email list or you have a basic plan to collect email leads. Now, what is the next step?  This episode will provide a roadmap for the first three emails to send to your list. 

These three emails require roughly six to eight paragraphs of copy. It's really not a lot when you break it into small pieces. It might take practice to feel comfortable using a conversational or persuasive style of writing if it's not something you do often. 

Writing emails that convert takes practice. And the only way to get better at it is to keep trying. Tune in for the quick guide to your first three emails of the welcome sequence.

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

Did you create a New Year's resolution or select a word of the year for 2022? If you did one, both, or neither you are invited to join this conversation. 

I've learned that making a plan to quit is more helpful to me than adding habits or a word for the new year. I share my methods for evaluating the progress towards my goals and the three things I plan to quit in 2022. 

How do you start the year or what does your self-evaluation practice look like? And just maybe I can convince you to consider what you can quit as a part of that practice. 

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

Season one was so much fun! Let's do it again. 

Tune in to the Motherhood Merged Podcast for weekly episodes designed to deliver actionable tips you can implement in your own way and on your own timeline to market your local business, further your career, and develop your personal brand. 

I focus on the small things you can do that are guaranteed to reduce the overwhelm that comes with all the hats you wear. From business to mom life and everything in between. 

Be sure to subscribe on your favorite podcast platform so new episodes are waiting for you each week.  join me every week for season two of the Motherhood Merged Podcast. 

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

Time to cue the confetti because I'm so proud of this podcast! 

This is the finale of the first season of the Motherhood Merged Podcast. I share a little on the why behind it, a little on how it’s done, and a quick overview on the most downloaded episodes up to this point. 

I plan on delivering more value and introducing you to more awesome women in 2022. If you have a topic you want me to cover or want to share your thoughts on something I've shared or introduce me to someone you would like to hear from on the show, please reach out! So far I've been able to share a lot from my own experiences and perspectives but Im only one person. It's important to share all different lifestyles and ages and stages. I'm most often on Instagram so find me there and let's connect.

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

Jim Carrey as the Grinch stole our daughter's Christmas, and she hasn't been the same since. 

We have the anti-Christmas child. The Christmas-hater.

And it's tough on us as parents. We have learned to embrace the small things she does enjoy and protect her boundaries around the things that bring anxiety and fear.

Regardless of the holiday you choose to celebrate this time of year, it's important to realize not every kid loves the magic or shares the same traditions. 

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber

It's Thanksgiving Day. A day for traditions, family, friends, food and stress. 

There are a million and things for moms to be stressed about over the holidays: menu, table settings, travel delays, outfits, sleeping arrangements, weather, off-limits conversation topics and more.

I have come to learn there are at least five truths I need to accept to make holiday gatherings more enjoyable as a mother. Five things that just need to disappear from the list of expectations to create a low-stress day and I'm sharing them with you today. 

For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.

Erin Kraebber is a marketing strategist for local businesses and service providers.

Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/

Find Erin on Instagram: @erin_kraebber