Author Ken Belson discusses his new book "Every Day is Sunday," which explores how the National Football League has grown in economic and cultural influence since the early 1990s.

Ever wonder what happens when a busy executive takes a wrong turn and winds up planting grapevines instead of spreadsheets? Richard Moran reveals how restoring an old Victorian home led to unexpected adventure and accidental winemaking.

Georgetown Professor Katie Keith explains how premium tax credits under the ACA work and the potential impact if the enhanced credits expire at the end of the year. Then, Jenna Summers, homeowner acquisition manager at Deer Valley, shares what’s new in their expanding lodging program and how it’s redefining the luxury mountain experience. And Fernando and Dana Ramirez and the kids from Rancho Luna Lobos a dog rescue, kennel and rehabilitation center describe their dog sled tours.

Historian and author Peter Cozzens to discuss his new book, “Deadwood, Gold, Guns and Greed in the American West” Then, President and COO of Goldman Sachs, John Waldron talks about the 10,000 Small Businesses Program. And, KPCW General Manager Juliana Allely explains the importance of donating to KPCW during Live PC Give PC on Nov. 7.

William Taubman, co-author of “McNamara at War,” delves into the career of Robert McNamara, Secretary of Defense under Presidents Kennedy and Johnson and the man who oversaw the escalation of U.S. involvement in the Viet Nam War. Then Ashley Bienvenu owner of NEAT Method Park City, a home organization and move-in service, speaks about how her team helps recreate calm, functional spaces in one of Utah’s most dynamic luxury markets. And Alexis Brown and Abbey Eddy of the Community Foundation talk about the latest iteration of Live PC Give PC.

The Summit County Sheriff's Office pulls back the curtain on the latest local phone, text and romance scams, from fake warrants to cryptocurrency traps. Learn the biggest red flags you need to know, why the police will never ask for gift cards and the one thing you must do to protect your money. Then, author Joel Zuckerman talks about his latest book "Gratitude Tiger." It's a deep dive into what he refers to as proactive, expressive gratitude. And, Connor Darnbrough tells how personal health challenges reshaped his view of performance and inspired the creation of "The Smart Fit Method," redefining what sustainable fitness can look like.

Author Matt Algeo tells the fascinating story of Alfred Beach, a man with an incredible vision who successfully built a pneumatic subway underneath Broadway in the mid 19th century. Then, Chef Casey Savage and Food and Beverage Operations Manager Andrew McKay highlight developments at Versante, the restaurant in the Park City Peaks Hotel. And, Delilah Gervais talks about her beauty boutique Splendor which is celebrating its 20th anniversary in Kimball Junction.

Today on Mountain Money, Georgetown Professor Katie Keith explains how premium tax credits under the ACA work and the potential impact if the enhanced credits expire at the end of the year. Then, Hilary Reiter Azzaretti of Redhead Marketing shares the story of how she created and developed a successful local public relations and marketing firm. Finishing out the hour is Trevor Searle and Bo Wagner from Apex Fire Preparedness, who discuss fire preparedness around the house.

Keith Eig and Scott Greenberg explain the need for and alternative approaches to long term care insurance. Then, Casey Dutton of High West Lending discusses her business providing typical short term funding for business and personal real estate transactions in circumstances where a traditional mortgage might not make sense. And Haley Eckstein, proprietor of Sushi Venture, talks about her path from growing up in Park City to running a sushi catering company.

Author Shoshana Walter paints the picture of a rehab industry she says is under-regulated and too often focused on profit. Then, Dr. Emma Cain Louden, President of "Slooh," talks about the company's mission bringing space aspiration to students of all ages. And, Vanessa Di Palma Wright and Jackie Zehner talk about their new flexible space in Park City called "Distrikt F."