Move Your Market

Move Your Market

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Move Your Market episodes

  • 56. 5 Questions to Ask When Vetting an Agency Partner

    Before you commit your company to working with a marketing agency, make sure you get answers to these 5 questions:

    1. What are you getting for your money?
    2. Do you need to sign a contract?
    3. What is their creative process?
    4. How do they handle things when they don't go perfectly?
    5. Can you speak to any of their current clients?

    We'd love it if you would ask MoJo Active these questions. Email us at [email protected].

    9 min
  • 55. Proactive Marketing, with Ben Reichley of LB Water

    In this episode we dive into a broad cross-section of marketing topics with Ben Reichley of LB Water. Regardless of the marketing tactic or strategy, LB Water stands out by taking a proactive approach to all of their marketing efforts.

    With over 50 years of distribution and a construction industry foundation, LB Water refers to themselves as a value-added distributor, meaning they hold inventory and can also assist clients in understanding their project and the application of the products to each project.

    Visit https://www.lbh2o.com/ to learn more about the company and view examples of work performed by MoJo Active.

    15 min
  • 53. Making Sense of SEO, with Ric Jones, MoJo Active Co-Founder

    Search Engine Optimization, or SEO, is one of the most important pieces of a digital marketing strategy.

    It's often the most overlooked, as well.

    In this episode, Ric Jones breaks down the MoJo Active approach to SEO and how we integrate on-site SEO, off-site SEO and content strategy to deliver results for clients of all sizes and in all industries.

    Could your SEO use another look? Contact us at podcast@mojoactive for a FREE consultation or visit us at www.mojoactive.com.

    18 min
  • 52. Not all PPC Campaigns are created equal

    From optimizing for revenue vs. website traffic, to creating content focused on educating customers vs. attracting those with an intent to purchase, the world of pay-per-click is often over-simplified.

    In this episode we break down the MoJo Active approach with our own digital marketing Swiss Army knife, Steve Landau.

    Do need a fresh look at your PPC efforts? We'd love to talk with you about it. Email us at [email protected] and we can set up a consultation.

    https://www.mojoactive.com/podcast

    13 min
  • 51. How to use social media for lead generation

    Social media is useful for way more than just connecting with your friends!

    By using the lead generation products offered by various platforms, social media can also help you connect with new customers.

    In this podcast, you'll hear from our social media specialist, Nic Nardi, as he explains more on this topic.

    Send us your feedback: [email protected]

    18 min
  • 50. The Power of Storytelling

    Whether your business is a for-profit or a non-profit, the ability to effectively tell a story is critical in any marketing efforts.

    Our guest in this episode, Suzanne Lee of the Community Foundation for the Twin Tiers, shares several examples of this idea.

    Send us your feedback on this episode by emailing us at [email protected]

    17 min
  • 49. An Introduction to Account Based Marketing (ABM)

    Account Based Marketing (ABM) is all about marketing directly to your ideal clients. This ultra-targeted approach can be extremely successful when done properly. Listen now, and learn more.

    Integrate & Conquer is a production of MoJo Active, Inc. and is hosted by Myles Biggs and Tracey Johnston. For more podcast content, visit https://www.mojoactive.com/podcast/

    10 min
  • 48. Forming Your Lead Generation Strategy

    Interested in starting your own lead generation campaign, but unsure where to start?

    Listen to our 5 steps for forming a successful lead generation campaign. Let's get started!

    Integrate & Conquer is a podcast produced by MoJo Active and hosted by Myles Biggs and Tracey Johnston. For more information, visit us online at https://www.mojoactive.com/podcast/

    10 min
  • 47. The Lead Generation Solution

    Join us for a conversation with MoJo Active co-founder Timm Moyer as we explore lead generation solutions and the strategies behind them.

    Integrate & Conquer is a podcast from MoJo Active, Inc. and is hosted by Myles Biggs and Tracey Johnston.

    For more information on the podcast, visit https://www.mojoactive.com/podcast/

    11 min

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