Move Your Market

Move Your Market

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Move Your Market episodes

  • 35. Powering Through The Pandemic

    Listen to our interview with Alex Karapetian, VP of Sales & Marketing for Acopian Technical Company.

    Alex shares a bit about the history of the company, and how Acopian is navigating through unprecedented changes in the market in the wake of COVID-19.

    For more on Acopian, visit them at https://www.acopian.com

    For more about MoJo Active, visit us at https://www.mojoactive.com.

    14 min
  • 34. Hard Work, Leadership & Vision: Paul Lindsley shares how Ritz-Craft Homes is navigating business during COVID-19

    According to Paul Lindsley, vice president at Ritz-Craft, maintaining a focus on hard work, leadership and a good vision has steered the Ritz-Craft team through this challenge.

    Hear how Ritz-Craft is joining together with an industry coalition, comprised of both their competitors and vendors, to provide versatile housing solutions in the wake of COVID-19.

    To learn more about Ritz-Craft, visit them online at www.ritz-craft.com.

    The Integrate and Conquer Podcast is a production of MoJo Active and is hosted by Myles Biggs and Tracey Johnston, for more information visit www.mojoactive.com/podcast.

    16 min
  • 33. Crowdsourcing Contactless Contractors

    When everyone in your company gets behind an idea, anything is possible. Bright View Technologies went from hosting a brainstorming session with its leadership team to selling a viable new product in less than 2 weeks.

    Listen to Jennifer Aspell, President of Bright View Technologies, discuss the three-pronged leadership strategy that helped to drive this immediate action.

    For more about Bright View Technologies, visit them online at https://www.brightviewtechnologies.com/

    For more about MoJo Active, visit us online at https://www.mojoactive.com.

    12 min
  • 32. Rethink Your Business Labels

    No one could have anticipated how the COVID-19 pandemic would affect consumer behavior.

    Are you keeping your company in a metaphorical box? How could you shed the labels of B2B and B2C and expand your offerings to all types of consumers?

    The brands which have performed the best in this dynamic market have asked themselves hard questions like these, and have allowed their identities to ebb and flow along with consumer desires.

    Email us your thoughts: [email protected]

    8 min
  • 31. The Long Game

    When it comes to business, there are things you can control and things you cannot. The businesses that survive and thrive for the long term, focus on what they can control. That's the long game.

    www.mojoactive.com

    8 min
  • 30. Marketing Mindset Challenge

    To spend or not to spend? That seems to be a common question right now, specifically around marketing budgets and online advertising spend.

    In this episode we offer viewpoints to consider when evaluating your own company budgets. We also give you a few questions to ask your marketing team or agency when it comes to your ad spend and strategy.

    Still need some help? Email us at [email protected].

    8 min
  • 29. Q&A with Trevor Calabro, User Experience (UX) Expert

    Creating a phenomenal user experience goes way beyond simply "thinking like a user." Listen to UX professional Trevor Calabro discuss mistakes to avoid and best practices to consider when implementing your own UX projects.

    Find more of Trevor at www.calabroux.com.

    For more of MoJo Active, visit us online at www.mojoactive.com.

    18 min
  • 28. Don't Neglect Your No. 1 Asset

    Have you been neglecting the No. 1 asset in your business? Take 5 minutes to learn how to avoid this common mistake.

    After you listen, share your thoughts and stories with us! [email protected]

    The Integrate & Conquer Podcast is a production of MoJo Active and is hosted by Myles Biggs and Tracey Johnston.

    7 min
  • 27. How To Answer Your Audience

    We received great feedback on our episode (Episode 25) highlighting Google Trends and Ubersuggest, so today we're taking it one step further with another free tool - www.answerthepublic.com.

    Listen and learn how to jump-start your content marketing, keyword research and audience analytics.

    What other tools do you use? Tell us via email at [email protected].

    5 min

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