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Movified episodes
- Building a Championship Team: Lessons from NFL Veteran Thomas Williams
What separates a group of talented people from a team that actually wins?
On this Movified Wednesdays, Mark Hirschi and Jim Stevens sit down with former USC and NFL linebacker, author and leadership speaker Thomas Williams to talk culture, communication, relationships, accountability and what championship teams can teach business owners.
Thomas has experienced team culture under leaders like Pete Carroll and Bill Belichick and shared locker rooms with elite athletes including Reggie Bush and Tom Brady.
But this conversation isn’t really about football.
It’s about leadership.
Thomas breaks down why leaders have to create excitement around the vision, why culture starts at the top, why relationships drive commitment, and why simply giving people rules without first building trust can create resistance instead of buy-in.
A moving company isn’t that different from a football team.
Sales. Dispatch. Drivers. Crews. Warehouse. Leadership.
If one person misses the assignment, everybody feels it.
Connect with Thomas Williams:
linkedin.com/in/thomasrwilliams
https://thomasrwilliams.com/
This episode is brought in part by our Sponsors:
SNOBALL
Word of mouth marketing. Done for you. Get more customers from your happy customers through referrals, reputation assets, reviews, and video testimonials.
https://snoball.bestcompany.com/snoball-podcast-offer
MovingLetters.ai
🎯 EXCLUSIVE MOVIFIED LISTENER OFFER: Get 1,000 golden tickets in genuine handwritten letters + trackable phone numbers + daily photo proof + premium design + insider realtor data for 5 counties = COMPLETELY FREE. Your competition is searching for solutions like this right now. Don't let them find MovingLetters.ai first.
Ready to dominate? Contact us: https://t.ly/MLai-Contact
MovingLetters.ai - Stop competing, start dominating
Rotate Digital
GENERATE MORE REVENUE WITH YOUR ONLINE ASSETS!
We help you take your digital assets that you already own, like your Google Business Profile, and we use our 3 step process to get it optimized and visible to customers in your area that are ready to buy your service today. Get your FREE SEO-Audit today! https://rotatedigital.com
SMART MOVING
Most moving companies are stuck at 7% margins. That’s barely survival. SmartMoving is built to fix that.
Our profitability platform turns your daily operations—from sales and dispatch to storage and payments—into a well-oiled machine that drives profit, not chaos.
Thousands of movers are already using it to double their bottom line and get their lives back. 97% would recommend us to other movers.
Ready to turn chaos into control—and control into profit?
Book your free product tour today! https://bit.ly/MVF-DM
Qubesheets.com
Snap photos of your rooms and get a complete, mover-ready inventory — with weights and cubic feet calculated automatically — in minutes, not hours. Start your free inventory now and send it to movers today for faster, more accurate quotes. https://www.qubesheets.com/movified
50 min - This Moving Company Found a Genius Way to Get FREE Leads! With Colton Jones from Top Team Moving
Growth doesn’t always mean more trucks, more ad spend, and more overhead.
On this Movified Mondays, Mark Hirschi sits down with Colton Jones, founder of Top Team Moving in Florida’s Space Coast, to talk about building a moving company with a strong foundation before chasing scale.
Colton shares how he went from flipping couches and buying his first box truck to building a business approaching its first $1 million year — while still operating with a lean fleet.
But one of the biggest takeaways is how Top Team approaches Realtors.
Instead of simply asking for referrals, Colton gives Realtor clients free moving boxes, co-brands boxes with brokerages, and has even built automation around new listings to make the referral process easier.
This episode is brought in part by our Sponsors:
SNOBALL
Word of mouth marketing. Done for you. Get more customers from your happy customers through referrals, reputation assets, reviews, and video testimonials.
https://snoball.bestcompany.com/snoball-podcast-offer
MovingLetters.ai
🎯 EXCLUSIVE MOVIFIED LISTENER OFFER: Get 1,000 golden tickets in genuine handwritten letters + trackable phone numbers + daily photo proof + premium design + insider realtor data for 5 counties = COMPLETELY FREE. Your competition is searching for solutions like this right now. Don't let them find MovingLetters.ai first.
Ready to dominate? Contact us: https://t.ly/MLai-Contact
MovingLetters.ai - Stop competing, start dominating
Rotate Digital
GENERATE MORE REVENUE WITH YOUR ONLINE ASSETS!
We help you take your digital assets that you already own, like your Google Business Profile, and we use our 3 step process to get it optimized and visible to customers in your area that are ready to buy your service today. Get your FREE SEO-Audit today! https://rotatedigital.com
SMART MOVING
Most moving companies are stuck at 7% margins. That’s barely survival. SmartMoving is built to fix that.
Our profitability platform turns your daily operations—from sales and dispatch to storage and payments—into a well-oiled machine that drives profit, not chaos.
Thousands of movers are already using it to double their bottom line and get their lives back. 97% would recommend us to other movers.
Ready to turn chaos into control—and control into profit?
Book your free product tour today! https://bit.ly/MVF-DM
Qubesheets.com
Snap photos of your rooms and get a complete, mover-ready inventory — with weights and cubic feet calculated automatically — in minutes, not hours. Start your free inventory now and send it to movers today for faster, more accurate quotes. https://www.qubesheets.com/movified
About the Host:
Mark Hirschi is the CEO of 2 Legacy Moving Companies in Vancouver, Canada. He operates 3 Atlas Vanline Agencies generating over 8 figures in Sales Per Year. Mark is also the author of Best Selling Book "The Moving Mindset" Top #2 Small Business book on Amazon! https://a.co/d/6jR52DZ
LinkedIn: https://www.linkedin.com/in/markahirschi
Youtube: https://www.youtube.com/@_Movified
47 min - 15 Trucks, Hundreds of Storage Vaults & One Incredible Operation! Inside Sunshine Movers with Blake Fitzpatrick
Welcome to Movified Cribs.
This stop: Sunshine Movers in Sunny Sarasota, Florida.
Mark Hirschi pulls up to Sunshine Movers and gets the full tour from owner and founder Blake Fitzpatrick.
28,500 square feet.
15 trucks.
Hundreds of storage vaults.
Operations. Dispatch. Sales. Storage. Supplies. Culture.
And a few things you definitely don’t see in every moving warehouse.
Blake walks Mark through how the building is laid out, why location and parking mattered, how they built their storage operation, how crews are dispatched, the systems that keep inventory organized, and the small operational details that make the entire place run.
But this isn’t just a warehouse tour.
You’ll see how Blake thinks about employees, culture, community, branding, customer experience and building a company that can operate without the owner touching every little thing.
There’s even a chair Blake says John Lennon once sat in.
Yeah… we had to ask.
Come inside. Look around. Steal a few ideas.
#MovifiedCribs #Movified #BlakeFitzpatrick #SunshineMovers #MarkHirschi #MovingIndustry #MovingCompany #Warehouse #MovingBusiness #Operations #Leadership #movers
36 min - Ai Just Joined your Sales Team! With Guest The Avoca Team
AI is changing the way moving companies handle calls, leads, customer service, and sales and the front office is starting to look very different.
On this Movified Wednesdays, Mark Hirschi and Steven Reed sit down with Tyler Jacobs and Vivian Tang from Avoca to break down how AI voice agents are being used by service businesses to answer calls, handle overflow and after-hours inquiries, gather customer information, integrate with existing systems, and help keep opportunities from slipping through the cracks.
The conversation goes beyond simply replacing voicemail.
Mark and Steven dig into:
How AI can support after-hours and overflow calls
What makes an AI voice experience feel natural
How Avoca can be customized around a company’s workflow
CRM and booking integrations
Tracking calls, revenue, and ROI
How moving companies can use AI without losing the human side of sales
Where AI “employees” could be heading next
And what the future of the moving-company front office may look like
The big question isn’t whether AI is coming.
It’s how moving companies use it to support their teams, respond faster, and make sure valuable leads don’t get missed.
31 min - Google Just Changed The Rules! With guest Travis Cole from Rotate Digital
Google just changed the rules — and moving companies need to pay attention.
On this Movified Mondays, Mark Hirschi sits down with Travis Cole, COO of Rotate Digital, to break down the latest changes affecting Local Services Ads, Google Ads, search visibility, and the way movers should think about marketing heading into 2027.
One of the biggest changes: unanswered LSA calls that stay connected beyond the new threshold can now eat into your ad budget.
That means missed calls, slow response times, weak phone coverage, and poor sales processes are no longer just lost opportunities — they can become a marketing expense too.
Your marketing strategy, sales process, and technology stack have to change with it.
If you’re spending money on Google, LSA, SEO, or paid ads, this is an episode you don’t want to ignore.
This episode is brought in part by our Sponsors:
SNOBALL
Word of mouth marketing. Done for you. Get more customers from your happy customers through referrals, reputation assets, reviews, and video testimonials.
https://snoball.bestcompany.com/snoball-podcast-offer
MovingLetters.ai
🎯 EXCLUSIVE MOVIFIED LISTENER OFFER: Get 1,000 golden tickets in genuine handwritten letters + trackable phone numbers + daily photo proof + premium design + insider realtor data for 5 counties = COMPLETELY FREE. Your competition is searching for solutions like this right now. Don't let them find MovingLetters.ai first.
Ready to dominate? Contact us: https://t.ly/MLai-Contact
MovingLetters.ai - Stop competing, start dominating
Rotate Digital
GENERATE MORE REVENUE WITH YOUR ONLINE ASSETS!
We help you take your digital assets that you already own, like your Google Business Profile, and we use our 3 step process to get it optimized and visible to customers in your area that are ready to buy your service today. Get your FREE SEO-Audit today! https://rotatedigital.com
SMART MOVING
Most moving companies are stuck at 7% margins. That’s barely survival. SmartMoving is built to fix that.
Our profitability platform turns your daily operations—from sales and dispatch to storage and payments—into a well-oiled machine that drives profit, not chaos.
Thousands of movers are already using it to double their bottom line and get their lives back. 97% would recommend us to other movers.
Ready to turn chaos into control—and control into profit?
Book your free product tour today! https://bit.ly/MVF-DM
Qubesheets.com
Snap photos of your rooms and get a complete, mover-ready inventory — with weights and cubic feet calculated automatically — in minutes, not hours. Start your free inventory now and send it to movers today for faster, more accurate quotes. https://www.qubesheets.com/movified
About the Host:
Mark Hirschi is the CEO of 2 Legacy Moving Companies in Vancouver, Canada. He operates 3 Atlas Vanline Agencies generating over 8 figures in Sales Per Year. Mark is also the author of Best Selling Book "The Moving Mindset" Top #2 Small Business book on Amazon! https://a.co/d/6jR52DZ
LinkedIn: https://www.linkedin.com/in/markahirschi
Youtube: https://www.youtube.com/@_Movified
1 hr 18 min - Residential Moving is NOT Commercial Moving with Jim Stevens
Commercial moving is not residential moving with more desks.In the first episode of MOVIFIED² Commercialized, Mark Hirschi and Co-Host Jim Stevens break down what commercial moving actually requires before a moving company starts chasing office moves, FF&E, installations, warehouses, medical facilities, decommissions, and larger commercial projects.The biggest difference?Commercial clients are not simply paying you to move furniture.They are paying for continuity, confidence, risk reduction, and a successful outcome.Mark and Jim cover:-Why basic office moves are often the best place to start -How commercial sales and operations differ from residential -Why communication and pre-project planning matter so much -How downtime, property management, logistics, and multiple stakeholders change the job -Why crews need a commercial-specific playbook -The danger of saying yes before your company is ready -How to know when you are stretching your team versus putting the company at riskSponsored By:TB Dispatch Pro:Behind every successful delivery is a team that’s organized, connected, and ready to execute. TBDispatchPro, a proud sponsor of Movified, helps furniture and appliance delivery companies manage dispatch, track deliveries, and keep drivers connected—from receiving an order to completing the job.Ready to take control of your delivery operations? Visit tbdispatchpro.com to learn more—and tell them Movified sent you!CPMS (Commercial Pro Move Systems):Growing your commercial moving business takes more than trucks and manpower—it takes strong leadership, disciplined sales, and systems your team can execute. Commercial Pro-Move Systems (CPMS), a proud sponsor of Movified, helps moving companies build and scale their commercial divisions through practical training, leadership development, and clear operational standards.Whether you’re landing your first commercial project or strengthening an established division, CPMS helps you build the foundation for lasting growth.Ready to turn commercial opportunity into a stronger business? Visit commercialpromovesystems.com and tell them Movified sent you!
44 min - The Revenue Stream You're Missing! With Rob and Barrett Owners Of Lake Movers
What if the furniture your customer doesn’t want could actually help you win the move?
Live from the Moving Titan Retreat in Clearwater, Florida, Mark Hirschi and Steven Reed sit down with Barrett Diver and Bob Robinson of Lake Movers to break down one of the most unique revenue streams we’ve seen in moving.
That model has helped them create more value for downsizing customers, strengthen senior moves, support Realtor relationships, and turn unwanted furniture into another revenue opportunity.
In this episode, they break down:
How the furniture-buying model works
Why it helps win more moves
How they price and resell items
Why senior moves are such a strong fit
How flat-rate pricing changed their business
And why solving more of the customer’s problem creates more opportunity
This episode is brought in part by our Sponsors:
SNOBALL
Word of mouth marketing. Done for you. Get more customers from your happy customers through referrals, reputation assets, reviews, and video testimonials.
https://snoball.bestcompany.com/snoball-podcast-offer
MovingLetters.ai
🎯 EXCLUSIVE MOVIFIED LISTENER OFFER: Get 1,000 golden tickets in genuine handwritten letters + trackable phone numbers + daily photo proof + premium design + insider realtor data for 5 counties = COMPLETELY FREE. Your competition is searching for solutions like this right now. Don't let them find MovingLetters.ai first.
Ready to dominate? Contact us: https://t.ly/MLai-Contact
MovingLetters.ai - Stop competing, start dominating
Rotate Digital
GENERATE MORE REVENUE WITH YOUR ONLINE ASSETS!
We help you take your digital assets that you already own, like your Google Business Profile, and we use our 3 step process to get it optimized and visible to customers in your area that are ready to buy your service today. Get your FREE SEO-Audit today! https://rotatedigital.com
SMART MOVING
Most moving companies are stuck at 7% margins. That’s barely survival. SmartMoving is built to fix that.
Our profitability platform turns your daily operations—from sales and dispatch to storage and payments—into a well-oiled machine that drives profit, not chaos.
Thousands of movers are already using it to double their bottom line and get their lives back. 97% would recommend us to other movers.
Ready to turn chaos into control—and control into profit?
Book your free product tour today! https://bit.ly/MVF-DM
Qubesheets.com
Snap photos of your rooms and get a complete, mover-ready inventory — with weights and cubic feet calculated automatically — in minutes, not hours. Start your free inventory now and send it to movers today for faster, more accurate quotes. https://www.qubesheets.com/movified
About the Host:
Mark Hirschi is the CEO of 2 Legacy Moving Companies in Vancouver, Canada. He operates 3 Atlas Vanline Agencies generating over 8 figures in Sales Per Year. Mark is also the author of Best Selling Book "The Moving Mindset" Top #2 Small Business book on Amazon! https://a.co/d/6jR52DZ
LinkedIn: https://www.linkedin.com/in/markahirschi
Youtube: https://www.youtube.com/@_Movified
39 min - Empty Trailers Are Killing Your Moving Company Profits with Boris Svirsky owner of Safeway Moving
On this episode of Movified Mondays, host Mark Hirschi sits down with Boris Svirsky of Safeway Moving to talk about scaling a national long-distance moving company, building stronger systems, fixing customer communication, using technology, and creating a culture where service comes before money.
Boris shares what he learned from starting in moving at 15, why broker/carrier confusion hurts the industry, how Safeway grew from one truck to multiple locations, and why digital paperwork, barcoding, delivery systems, and strong partnerships are critical for long-distance success.
If you own a moving company or want to grow in long distance, this episode is packed with real lessons on marketing, operations, culture, delivery, and doing right by the customer.
This episode is brought in part by our Sponsors:
SNOBALL
Word of mouth marketing. Done for you. Get more customers from your happy customers through referrals, reputation assets, reviews, and video testimonials.
https://snoball.bestcompany.com/snoball-podcast-offer
MovingLetters.ai
🎯 EXCLUSIVE MOVIFIED LISTENER OFFER: Get 1,000 golden tickets in genuine handwritten letters + trackable phone numbers + daily photo proof + premium design + insider realtor data for 5 counties = COMPLETELY FREE. Your competition is searching for solutions like this right now. Don't let them find MovingLetters.ai first.
Ready to dominate? Contact us: https://t.ly/MLai-Contact
MovingLetters.ai - Stop competing, start dominating
Rotate Digital
GENERATE MORE REVENUE WITH YOUR ONLINE ASSETS!
We help you take your digital assets that you already own, like your Google Business Profile, and we use our 3 step process to get it optimized and visible to customers in your area that are ready to buy your service today. Get your FREE SEO-Audit today! https://rotatedigital.com
SMART MOVING
Most moving companies are stuck at 7% margins. That’s barely survival. SmartMoving is built to fix that.
Our profitability platform turns your daily operations—from sales and dispatch to storage and payments—into a well-oiled machine that drives profit, not chaos.
Thousands of movers are already using it to double their bottom line and get their lives back. 97% would recommend us to other movers.
Ready to turn chaos into control—and control into profit?
Book your free product tour today! https://bit.ly/MVF-DM
Qubesheets.com
Snap photos of your rooms and get a complete, mover-ready inventory — with weights and cubic feet calculated automatically — in minutes, not hours. Start your free inventory now and send it to movers today for faster, more accurate quotes. https://www.qubesheets.com/movified
About the Host:
Mark Hirschi is the CEO of 2 Legacy Moving Companies in Vancouver, Canada. He operates 3 Atlas Vanline Agencies generating over 8 figures in Sales Per Year. Mark is also the author of Best Selling Book "The Moving Mindset" Top #2 Small Business book on Amazon! https://a.co/d/6jR52DZ
LinkedIn: https://www.linkedin.com/in/markahirschi
Youtube: https://www.youtube.com/@_Movified
1 hr 14 min - STOP Wasting Your Leads! With MoveBuddha, MoveRight, and QubeSheets
Getting more leads sounds like the answer.
But what happens when those leads hit a slow sales process?
Recorded at the Moving Titan Retreat, Movified host Mark Hirschi and co-host Steven Reed sit down with Ryan Carrigan of MoveBuddha, Prabh Heer of MoveRight, and Andrew Ransom of Qube Sheets for a conversation about what actually has to happen between generating a lead and booking the move.
Because buying more leads does not automatically create more revenue.
Your sales team has to respond quickly.
Your estimating process has to be simple.
Your technology has to communicate.
The episode also gets a little chaotic when Wade Swikle and Chad Coatney stop by — because apparently no Movified recording at Moving Titan is safe from interruption.
This episode is brought in part by our Sponsors:
SNOBALL
Word of mouth marketing. Done for you. Get more customers from your happy customers through referrals, reputation assets, reviews, and video testimonials.
https://snoball.bestcompany.com/snoball-podcast-offer
MovingLetters.ai
🎯 EXCLUSIVE MOVIFIED LISTENER OFFER: Get 1,000 golden tickets in genuine handwritten letters + trackable phone numbers + daily photo proof + premium design + insider realtor data for 5 counties = COMPLETELY FREE. Your competition is searching for solutions like this right now. Don't let them find MovingLetters.ai first.
Ready to dominate? Contact us: https://t.ly/MLai-Contact
MovingLetters.ai - Stop competing, start dominating
Rotate Digital
GENERATE MORE REVENUE WITH YOUR ONLINE ASSETS!
We help you take your digital assets that you already own, like your Google Business Profile, and we use our 3 step process to get it optimized and visible to customers in your area that are ready to buy your service today. Get your FREE SEO-Audit today! https://rotatedigital.com
SMART MOVING
Most moving companies are stuck at 7% margins. That’s barely survival. SmartMoving is built to fix that.
Our profitability platform turns your daily operations—from sales and dispatch to storage and payments—into a well-oiled machine that drives profit, not chaos.
Thousands of movers are already using it to double their bottom line and get their lives back. 97% would recommend us to other movers.
Ready to turn chaos into control—and control into profit?
Book your free product tour today! https://bit.ly/MVF-DM
Qubesheets.com
Snap photos of your rooms and get a complete, mover-ready inventory — with weights and cubic feet calculated automatically — in minutes, not hours. Start your free inventory now and send it to movers today for faster, more accurate quotes. https://www.qubesheets.com/movified
About the Host:
Mark Hirschi is the CEO of 2 Legacy Moving Companies in Vancouver, Canada. He operates 3 Atlas Vanline Agencies generating over 8 figures in Sales Per Year. Mark is also the author of Best Selling Book "The Moving Mindset" Top #2 Small Business book on Amazon! https://a.co/d/6jR52DZ
LinkedIn: https://www.linkedin.com/in/markahirschi
Youtube: https://www.youtube.com/@_Movified
40 min - The Moving Insurance Conversation You Can’t Afford to Avoid with Gadi Binness
Insurance is one of those conversations many moving companies would rather avoid.
But when a customer has high-value furniture, fine art, antiques, a piano, or a shipment that exceeds the mover’s normal coverage limits, avoiding that conversation can create a much bigger problem later.
Recorded at the New Jersey Warehouse & Movers Association Annual Convention in Atlantic City, Movified host Mark Hirschi sits down with Gadi Binness, President & CEO of Relocation Insurance Group, for a conversation about moving insurance, customer protection, claims, and how movers can better handle the coverage conversation.
If you own a moving company, manage a sales team, estimate high-value moves, or simply want to better understand the difference between valuation and third-party moving insurance, this episode is worth the listen.
This episode is brought in part by our Sponsors:
SNOBALL
Word of mouth marketing. Done for you. Get more customers from your happy customers through referrals, reputation assets, reviews, and video testimonials.
https://snoball.bestcompany.com/snoball-podcast-offer
MovingLetters.ai
🎯 EXCLUSIVE MOVIFIED LISTENER OFFER: Get 1,000 golden tickets in genuine handwritten letters + trackable phone numbers + daily photo proof + premium design + insider realtor data for 5 counties = COMPLETELY FREE. Your competition is searching for solutions like this right now. Don't let them find MovingLetters.ai first.
Ready to dominate? Contact us: https://t.ly/MLai-Contact
MovingLetters.ai - Stop competing, start dominating
Rotate Digital
GENERATE MORE REVENUE WITH YOUR ONLINE ASSETS!
We help you take your digital assets that you already own, like your Google Business Profile, and we use our 3 step process to get it optimized and visible to customers in your area that are ready to buy your service today. Get your FREE SEO-Audit today! https://rotatedigital.com
SMART MOVING
Most moving companies are stuck at 7% margins. That’s barely survival. SmartMoving is built to fix that.
Our profitability platform turns your daily operations—from sales and dispatch to storage and payments—into a well-oiled machine that drives profit, not chaos.
Thousands of movers are already using it to double their bottom line and get their lives back. 97% would recommend us to other movers.
Ready to turn chaos into control—and control into profit?
Book your free product tour today! https://bit.ly/MVF-DM
Qubesheets.com
Snap photos of your rooms and get a complete, mover-ready inventory — with weights and cubic feet calculated automatically — in minutes, not hours. Start your free inventory now and send it to movers today for faster, more accurate quotes. https://www.qubesheets.com/movified
About the Host:
Mark Hirschi is the CEO of 2 Legacy Moving Companies in Vancouver, Canada. He operates 3 Atlas Vanline Agencies generating over 8 figures in Sales Per Year. Mark is also the author of Best Selling Book "The Moving Mindset" Top #2 Small Business book on Amazon! https://a.co/d/6jR52DZ
LinkedIn: https://www.linkedin.com/in/markahirschi
Youtube: https://www.youtube.com/@_Movified
28 min
About Movified
From the publisher's feed
Movified is the podcast for ambitious home service business owners who want to grow smarter, lead stronger, and build brands that last.
Hosted by Mark Hirschi, Movified brings real conversations to the forefront—featuring moving company owners, contractors, restoration leaders, home service entrepreneurs, and the spouses and partners who help power these businesses behind the scenes.