MSP Corner

Tune in as we interview Travis Franklin, a veteran marketing executive, shares how he helped companies triple revenue through modern strategies. Now, as co-founder of Bar 9 Agency, he blends AI automation with proven marketing to help leaders scale smarter, faster, and more profitably—freeing them to focus on what they love, not what they dread.

Join host Fernando Leon in a casual chat with a seasoned MSP CEO about the tools that power successful IT service firms. From ticketing to backup, RMM, and documentation—this episode offers insight for new and scaling MSPs looking to strengthen operations and scale confidently. Learn strategies that work in the real world.

We interview Paul Daigle, a Senior Partner at BizAdvisoryBoard. He, shares how MSPs can scale, attract capital, and prep for acquisition. With 12 divestitures, 7 spin-offs, and 23 board roles, he co-created The Business Evaluator, used by 3,000+ firms to estimate value, optimize growth, and accelerate profitability through strategic benchmarks and roadmaps.

During our podcast, we interview Scott Millar, the founder of IT Rockstars and the CEO of an MSP. He has been helping MSPs worldwide grow since 2016. Initially focused on SEO and premium content, Scott now introduces the Power Audience, a system designed to cut through digital noise and social media limitations to build authentic, lasting relationships with prospects. Tune in as Scott describes the value he offers MSPs.

Breaking Past Six Figures as an MSP – In this episode, Fernando Leon interviews a seven-figure MSP CEO to uncover why so many MSPs get stuck at six figures and what it takes to break through. Learn about positioning, lead generation, security services, and sales strategies. Ready to scale? Listen now and take action.

Join us on our podcast as we explore the art of cold calling, focusing on five essential components to craft a winning script that leaves a lasting first impression. Whether you're a sales beginner or an experienced pro aiming to refine your skills, this episode is packed with actionable insights and practical strategies to elevate your approach. Tune in and learn how to turn every call into an opportunity for success.

Is your MSP stuck on 5 or 6 figures? This episode covers the five key strategies to scale to 7 figures, featuring insights from an experienced MSP CEO. Learn how to refine your niche, master sales, improve marketing, delegate effectively, and increase MRR. Listen now and start growing your MSP today!

Marketing for IT service firms isn’t just about tactics—it’s about strategy. In this podcast episode, we break down the Results Triangle: aligning Message, Market, and Media to drive measurable growth. Learn how targeting the right audience, delivering an impactful message, and selecting effective channels can transform your marketing. Listen now and join MSP Corner.

We interview the CEO of Cyber Trends during this episode. Cyber Trends is a pioneer in IT coaching, consulting, training, and mentorship for the MSP, MSSP, and IT services sectors. With over 25 years of experience, their approach isn’t about following the status quo—they are about shifting mindsets. They empower technology providers to break free from their limitations, reclaim their independence, and build a legacy they can genuinely be proud of. Tune in.

Most IT firms struggle to stand out, competing on price and losing clients to lower-cost competitors. In this episode, Fernando Leon sits down with Gregory Morawietz, CEO of a leading MSP, to reveal how IT firms can reposition themselves, specialize, and build a brand that commands premium pricing. They discuss actionable strategies for selling value over price, becoming a strategic partner, and delivering an unforgettable client experience. If you're tired of being seen as just another IT provider, this episode is a must-listen.