Bobby Owsinski is a long-time music veteran having worked as a musician, producer and engineer. He has worked with artists such as The Who, Willie Nelson, Neil Young Iron Maiden and many others.
You might know from his popular books such as The Mixing Engineers Handbook, The Music Business Advice Book or Social Media Promotion For Musicians. He also runs a very popular podcast called Bobby Owsinski’s Inner Circle where he gives you his personal insights into the industry of music covering industry news, reviews, analysis and tips.
In this episode of the Your Audio Solutions Podcast, Bobby talks about:
Stories about Frank Zappa and how Frank’s skills as a salesman saved their project
Why learning to network is critical to finding work and why so much of the music business is based on relationships
What the infrastructure labels have that is so hard for you to recreate on your own
How we as freelance producers, engineers can determine our worth and charge for it
The problem with charging based on value rather than time
If the argument that Spotify isn’t paying artists enough is valid
What happens if your friend who pays $10/month to Spotify only streams your music, do you get all $10 of it?
Will Spotify be sold to the Chinese owned Tencent?
If the increase in money in the music industry will benefit all of us or mostly go to the top per cent
What the UK got right when it comes to music venues and keeping them alive
How you as a producer, engineer or artists can increase your fanbase on social media and why you need to use it professionally
Why you need a website that you are in control over
Why you need to focus on one platform at a time
How to write engaging Instagram or Facebook posts
Bobby's strategy for Facebook ads
What the most essential thing you need on your website is
Check out Bobby’s website for books, courses and podcast here: https://www.bobbyowsinski.com/
Download your free guide, 3 Tested Ways To Increase Your Client Base, here: https://www.youraudiosolutions.com/3-tested-ways-to-increase-your-client-base