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The music industry is shifting fast—are you ready for it? In this episode, Jesse Kirshbaum returns to Inside the Mix to break down how independent artists can build sustainable music careers in 2025. From strategic content creation to authentic brand deals, Jesse shares how “selling in” (not selling out) can help you monetize without compromising your creativity.
We dive into why follower count no longer dictates brand value, how artists with smaller audiences can still land partnerships, and what platforms reward consistent over perfect content. Jesse also unpacks the surprising return of physical retail spaces and why real-world fan engagement is more valuable than ever.
This episode reveals how to approach non-music brands, align with your values, and stay relevant in a fragmented industry where niche audiences rule. Whether you're just starting or rethinking your strategy, Jesse’s insights from the Beats + Bytes 2025 Halftime Report give you the tools to succeed on your own terms.
Links mentioned in this episode:
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Beats & Bytes 2025 Half Time Report
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Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
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Ever wondered why engineers intentionally add noise to audio? In this episode of Inside the Mix, returning guest, mastering engineer and Berklee professor Ian Stewart, breaks down what dither is, why it’s used, and when to apply it in your music production workflow.
Through clear explanations and real audio demos, Ian demonstrates how dither replaces digital artefacts with smooth, barely noticeable noise, preserving details such as reverb tails and low-level audio that would otherwise be distorted during bit depth reduction.
You’ll learn:
Whether you’re mixing in 32-bit float or exporting for streaming, this episode explains how audio dither helps preserve quality during final delivery and when it’s best to skip it.
Links mentioned in this episode:
Follow Ian Stewart
32-Bit Float Files Explained
Goodhertz Good Dither
Izotope RX 11
Wavelabs 30th Anniversary
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Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
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Thanks for listening!!
Try Riverside for FREE
Confused about which audio sample rate to choose for your music? Whether you're recording your first track or mastering for Dolby Atmos, knowing the difference between 44.1kHz, 48kHz, and 96kHz is more than technical—it’s essential to how your music sounds and where it ends up.
In this episode of Inside the Mix, mastering engineer and Berklee professor Ian Stewart returns to demystify one of the most misunderstood elements in music production: digital audio sample rates.
We answer common questions like:
Ian explains the Nyquist-Shannon theorem, how aliasing impacts your mix, and why 48kHz is the new practical standard, from YouTube to Bluetooth devices to Dolby Atmos. Plus, we discuss how higher sample rates give your plugins more headroom for harmonic generation and cleaner processing.
Don’t miss this one if you’re serious about choosing the best sample rate for your music. And stay tuned, next episode we dive into dither.
Links mentioned in this episode:
Follow Ian Stewart
Send me a message
Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
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Thanks for listening!!
Try Riverside for FREE
Ever wondered if you're tracking the right metrics in your music production journey? That nagging question—"Am I measuring what truly drives growth or just staying busy?"—led me to create something that transformed my creative process completely.
In this episode of Inside the Mix, I introduce the Producer Growth Scorecard—a free, gamified tool designed to help you track what actually moves the needle in your music career.
Whether you're trying to release a new track every six weeks or just break through creative ruts, this system helps you focus on the right production habits. Each task—like finishing a loop, mixing a track, or releasing a single—earns points toward a weekly goal. The target? 40 points per week. Simple, measurable, and motivating.
We’ll dive into how the scorecard works, how it ties your day-to-day activity to long-term output, and why it’s helping producers worldwide stay consistent and finish more music.
If you’ve ever asked, “How do I stay productive as a music producer?” or “What should I track to grow as an indie artist?”—this is the episode for you
Links mentioned in this episode:
Grab your FREE Producer Growth Scorecard
Send me a message
Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
Instagram | YouTube
Thanks for listening!!
Try Riverside for FREE
What if your go-to vocal de-esser plugin could do so much more?
In this episode, Marc Matthews and Tim Benson break down the creative power of de-essers and why they might be the secret weapon missing from your mix.
We kick things off with how de-essers work (spoiler: it’s more than just “s” sounds), before diving into smart, non-traditional de-esser techniques—like taming harsh cymbals, controlling boxy kick drums, and even smoothing out reverb tails and delay returns.
Can you use a de-esser on backing vocal buses? Is a de-esser better than dynamic EQ for harsh instruments? We answer these, share real-world wins (and mixing mistakes), and explain when less control = better results
If you've ever asked, “Should I use a de-esser on something other than vocals?” or “How do I stop overprocessing my mix?”—this one’s for you.
Whether you’re producing electronic vocals or mixing acoustic drums, you’ll leave this episode with actionable tricks to clean up harsh frequencies without killing vibe or tone.
Links mentioned in this episode:
We'd love to hear from you! Submit a question
Listen to 'Darklight' on Spotify
Listen to 'Future No More' on Spotify
Send me a message
Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
Instagram | YouTube
Thanks for listening!!
Try Riverside for FREE
Wondering how to grow monthly listeners on Spotify as an independent artist, without gimmicks or burnout? In this episode, I break down my journey from 300 to nearly 3,000 Spotify listeners in just six months using real-world strategies.
Learn why reducing SubmitHub costs led to more playlist features, how extending Facebook ads to three weeks boosted algorithmic reach, and why static images outperformed videos on my socials. I also share the powerful impact of genre consistency in building curator trust and break down my waterfall release strategy across four singles.
You'll also hear about unexpected growth after pausing paid ads and how Amazing Radio’s free rotation helped sustain exposure. Plus, I unpack the truth behind playlist submission gates and whether new followers actually stick around.
If you’ve searched “how to grow your Spotify audience without spending a fortune” or “do playlist gates actually help Spotify follower engagement,” this episode is for you.
Whether you're a bedroom producer or an established artist, this is your roadmap to smarter growth, without sacrificing your creativity or sanity.
Links mentioned in this episode:
Presave 'Darklight' on Spotify
Listen to Marc Matthews on Spotify
Listen to Dystopian Progressive House
Listen to Synthpop & Synthwave Breakthrough
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Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
Instagram | YouTube
Thanks for listening!!
Try Riverside for FREE
Ever wondered why your mixes don’t sound professional, even with decent gear and endless YouTube tutorials? In this episode, Marc Matthews and Tim Benson, AKA Aisle9, reveal the overlooked production habits that separate amateur mixes from polished tracks.
Discover how using reference tracks, including your own successful work, can instantly level up your sound. The duo also expose their most cringeworthy recording mistakes, from misaligned mics to monitor mishaps, underscoring why getting things right at the source is critical.
You'll also learn the workflow most producers ignore: poor project organisation. Marc and Tim share practical tips on track naming, grouping, and DAW session structure that boost efficiency, and no new gear is required.
Whether on your first track or your fiftieth, this candid, tip-packed conversation will help you overcome common mixing hurdles, avoid overprocessing, and finally achieve that clean, professional sound you’ve been chasing.
Tune in to transform your studio sessions and start producing music that truly translates.
Links mentioned in this episode:
Got a question? We'd love to hear from you! Submit a question, share your social media handles or website, and get featured in a future episode. Plus, one lucky person will win a Starbucks voucher each month!
Send me a message
Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
Instagram | YouTube
Thanks for listening!!
Try Riverside for FREE
Struggling to promote your music on social media without burning out? You’re not alone. In this episode, Marc Matthews introduces his 30-day music release promotion calendar for indie musicians, a practical tool designed to eliminate guesswork, boost engagement, and help you post purposefully.
You’ll learn what a social media content calendar for musicians is, how a content calendar can improve music promotion, and what tools can help musicians plan and schedule social media content. Marc breaks down how to schedule content types (like teasers, throwbacks, or studio clips), choose the right platforms, and, most importantly, track engagement metrics for your music posts.
Marc also shares lessons from my campaigns, how tracking content performance helped his “Half-Life” release outperform “4-Minute Warning” with fewer posts and how to analyse the performance of your music releases online to get better results every time.
This episode answers key questions like how to measure the success of your music marketing campaigns and how to track social media engagement for music releases, all while reducing burnout from social media as a music creator.
Tune in and grab your free download of the calendar. Let’s make your next release smarter, not harder.
Links mentioned in this episode:
Grab your FREE 30-Day Social Media Calendar
Send me a message
Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
Instagram | YouTube
Thanks for listening!!
Try Riverside for FREE
Why do some mixes, even with top plugins and techniques, still sound off? The answer might lie in a step you’re overlooking: the static mix.
In this episode of Inside The Mix, Marc Matthews talks with mix engineer Nate Kelmes to explore: What is a static mix in audio mixing? And why is a static mix important before adding effects? Nate explains how balancing levels and panning, before any processing, can account for 70–80% of a great mix. “If the plugins disappear, the song should still work,” he says.
You’ll learn how long to spend on a static mix (hint: 2–3 hours is a sweet spot), what the benefits of starting with a static mix are, and how a static mix improves overall mix quality by building emotion and clarity from the start. Nate also shares how a strong static mix can reduce the need for heavy processing later, making your workflow faster and more intentional.
From native DAW tools to vocal automation and top-down mixing, this episode is packed with actionable insights for producers at any level. If you want more cohesive, impactful mixes, this is where it starts.
Links mentioned in this episode:
Follow Nate Kelmes
Listen to the Sound Discussion Podcast
Listen to Microphones and Recording Audio with Mike Senior
Listen to Music, the Industry and Everything Else with Warren Huart
Send me a message
Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
Instagram | YouTube
Thanks for listening!!
Try Riverside for FREE
Starting music production at home? This episode of Inside The Mix is your step-by-step guide to building the best home studio setup for beginner music producers. Marc Matthews and Tim Benson unpack exactly what gear you need to produce music at home, without breaking the bank.
They walk through a basic home studio equipment list for new producers, including affordable equipment for starting a home recording studio—from entry-level DAWs for home music production like Logic Pro and Cubase, to beginner audio interfaces for music production such as those from Focusrite and Behringer.
You’ll also hear about the best headphones for home studio recording, how to source quality gear secondhand, and whether or not you really need an audio interface for home recording. This episode covers the essential gear to start making music at home, while emphasising the importance of building skill over collecting expensive tools.
If you’re feeling overwhelmed by gear options and just want to get started, this episode delivers the practical advice, gear recommendations, and mindset shift every beginner needs. It’s not about having everything—it’s about knowing how to use what you’ve got.
Links mentioned in this episode:
We'd love to hear from you! Submit a question
Listen to Liquid Blue
Listen to Half-Life
Audio Technica ATH-M50x
Focusrite Scarlett Solo (3rd Gen)
SSL 2+ MKII
NI Komplete Audio 1 / Audio 2
Apollo Interfaces
Beyerdynamic DT 990 PRO
Behringer Audio Interfaces
Send me a message
Support the show
Ways to connect with Marc:
If you'd like a second set of ears on your mix or workflow, you can book a no-pressure chat here
Radio-ready mixes start here - get the FREE weekly tips
Follow Marc's Socials:
Instagram | YouTube
Thanks for listening!!
Try Riverside for FREE
From the publisher's feed
How do you make your mixes sound professional as a beginner? What’s the real difference between mixing and mastering? And do you actually need expensive gear to produce great music at…
Inside The Mix is the podcast for beginner and early-career music producers, as well as hobbyist musicians, who want clear, practical answers to the most common questions in music production and mixing music. Each episode breaks down real-world techniques used in audio engineering, helping you improve clarity, balance, and confidence in your mixes — even in a home studio.
You’ll learn how to:
Hosted by Marc Matthews, Inside The Mix goes beyond generic beginner tutorials. Expect insightful interviews with industry-leading engineers and producers, listener-focused round-table critiques, and practical coaching designed to accelerate your progress. Past guests include Grammy Award-winning professionals such as Dom Morley (Adele) and Mike Exeter (Black Sabbath).
👉 Start with audience favourite:
Episode #175 – What’s the Secret to Mixing Without Muddiness? Achieving Clarity and Dynamics in a Mix
Subscribe, follow, and explore Inside The Mix to grow from beginner to confident producer — one mix at a time.

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