MyBump2Baby Business Podcast

Need a simple plan for your October content?

In this episode, Carla Lett shares practical content ideas for pregnancy, baby, and parenting businesses so you can plan ahead, stay visible, and finish the year with purpose.

Carla talks through the key October awareness dates, including Baby Loss Awareness Week and World Mental Health Day, as well as timely opportunities around Halloween, half term, the clock change, and seasonal collaborations.

You will also learn how to use October to look back at your Q4 goals, prepare early for Black Friday, Cyber Monday, gift cards, and a potentially quieter Christmas period.

This episode will help you create content that is timely, thoughtful, and useful for the families you support, without adding more overwhelm to your to do list.

If you are a Digital Marketing Playground member, your October content pack, Canva templates, captions, Reels ideas, email templates, and workbook are ready for you inside the membership.

Not yet inside? Comment INVISIBLE on any of Carla’s social posts to access the free From Invisible to In Demand masterclass, companion workbook, and Trello content planning board.

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

Did you start your business for more freedom… only to find yourself working more, thinking about work constantly and feeling guilty whenever you stop?

In this episode, I’m joined by coach and Elevate Live speaker Claudia Woodford for a very real conversation about building a business that actually fits your life — rather than creating another job with an even more demanding boss… you. 😂

We talk about boundaries, burnout, ADHD, energy and why copying somebody else’s version of success can leave you feeling like you’re failing.

I share why I’ve finally accepted that I don’t need to work until 3pm just because I can, why sitting at your desk for longer doesn’t necessarily mean you’re achieving more, and how my own boundaries have changed as my life and business have evolved.

We also talk about the hidden cost of saying yes. Because every time you say yes to another client, meeting, opportunity or evening of work, you’re potentially saying no to something else.

And sometimes the most powerful thing you can do for your business is decide what you actually want it to give you.

We cover:

• Creating working hours around your energy and your life
• Why boundaries don't need to look the same for everyone
• ADHD, hyperfocus and recognising how you work best
• The guilt that can come with resting or working fewer hours
• Knowing when an opportunity is actually worth saying yes to
• Why different seasons of life need different versions of your business
• The importance of having other business owners around you when things feel hard
• Giving yourself permission to define success for yourself

If your business has started dictating how you live rather than helping you create the life you wanted, this episode is your reminder:

You are the boss. You are allowed to change the rules.

Claudias links

https://www.claudiasabinawellness.com/call for 30 min free call

https://www.claudiasabinawellness.com/free for cyclical living masterclass and other free resources

https://www.buzzsprout.com/2217748/episodes/19837433 - Podcast With Claudia

https://www.claudiasabinawellness.com/linktree Claudias Link tree

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

What if your business could follow up, nurture potential clients and even recover lost sales… while you’re doing the school run, spending time with your family or simply not looking at your phone?

As business owners, it’s easy to feel like we have to be constantly available. Someone comments asking for information, a potential client needs following up, someone nearly buys but disappears… and suddenly our business feels like another full-time job.

In this episode, I’m sharing 3 simple automations that can help your business keep working even when you’re not.

We’ll cover how to:

✨ Respond to interested potential clients while their interest is high — without being glued to your phone

✨ Use important dates like due dates and birthdays to reach clients with the right offer at the right time

✨ Recover abandoned sales automatically — including the simple automation that helped one of my clients generate an additional £1,214 in one month

I’ll also share the story of how going to the cinema with my son actually cost me a sale — and why it completely changed the way I think about systems in my business.

Because systems aren't about making your business more complicated.

They're about building a business that doesn't need you every minute of every day. ❤️

If you're constantly checking your phone, manually following people up or worrying that you'll miss an enquiry when you're doing mum stuff, this episode is for you.

🎧 Pop your headphones in and let's make your business work a little harder — so you don't have to.

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

Quiz https://sma.carlalett.com/

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

What if growing your visibility online wasn’t about learning complicated SEO strategies… but about getting your business recommended in the right places?

In the final episode of my three-part SEO series, I’m breaking down backlinks in a way that actually makes sense. 😂

We’ll look at why recommendations from other relevant websites can help your business, how collaborations and relationships can introduce you to more of the right parents, and 5 simple ways you can start building those recommendations yourself.

We’ll cover:

• What a backlink actually is - without the techy explanation
• Why relevant recommendations matter
• How to find businesses already reaching your ideal clients
• 5 ways to earn genuine recommendations online
• Why collaborations, podcasts and expert contributions can be so valuable
• How to start with just ONE relationship this week rather than adding another huge job to your list

Because you don’t need to become an SEO expert.

You just need to make it easier for the right parents to find you, trust you and choose you. ❤️

🤝 Browse the MyBump2Baby Business Circle

Connect with other pregnancy, baby and family businesses who are open to collaborations, referrals and recommendations.

🎠 Join the Digital Marketing Playground

https://sites.mybump2baby.com/the-digital-marketing-playground

Get access to my 10 years of experience building and marketing a business in the parenting industry, alongside training, support and a community of other parent-focused business owners.

🎧 Catch up on the SEO series

Episode 1: Helping Google Understand Your Business

👉 https://www.mybump2baby.com/business-podcast/helping-google-understand-your-business/

Episode 2: The SEO Secret Most Businesses Miss

👉https://www.mybump2baby.com/business-podcast/the-seo-secret-most-businesses-miss/

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

September brings a fresh start for so many families. Children are heading back to school and nursery, routines are returning, and parents are thinking about getting organised again.

In this episode, I'm sharing how you can use that same energy in your business.

We'll talk about:

✅ Why September often feels like a second New Year for parents

✅ How to create content that resonates with families right now

✅ Revisiting your 2026 goals without judgement

✅ Celebrating how far you've already come this year

✅ Conducting a simple content audit to identify what's working

✅ Why you're allowed to repeat content that gets results

✅ Creating a focused 16-week sprint for the remainder of the year

✅ Planning ahead for key seasonal opportunities including Halloween, the clocks changing, Black Friday and Christmas

If summer felt quieter than expected, don't panic. There is still plenty of time to build momentum, attract new enquiries and finish the year strong.

Grab a notebook, revisit your goals, and let's make these final four months count.

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

You've optimised your website. Now what?

In this episode, Carla shares one of the most important SEO strategies for growing your visibility on Google: creating helpful content that answers the questions parents are already searching for.

Learn how to turn everyday enquiries into opportunities, why Google loves useful content, and how one blog post can continue bringing visitors to your website long after you've published it.

Plus, Carla shares how content and SEO helped MyBump2Baby grow from a simple blog into a website attracting hundreds of thousands of parents every month.

Special thanks to todays reviews

Melissa Snuggles & Sleep https://www.instagram.com/snuggle_and_sleep1/

Lindsey from Your Sleep Support https://www.instagram.com/yoursleepsupport/

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

SEO doesn't have to be complicated. In this first episode of our SEO mini-series, Carla breaks down what SEO actually is and why it's one of the most powerful ways to help more parents find your business online.

You'll learn what on-site SEO means in simple, jargon-free terms and discover the small changes you can make to your website that can have a big impact on how easily parents and Google understand what you offer.

In this episode, we cover:

• What SEO really is (without the tech speak!)
• Why your website is like your online shop
• The biggest SEO mistakes small businesses make
• Why each service needs its own page
• How to choose the words parents are actually searching for
• Simple ways to improve your page titles and website content
• The power of FAQs for both parents and Google
• Why internal linking matters more than you think
• Trust signals that help turn visitors into enquiries
• A quick website audit you can do today

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

Are you constantly juggling clients, social media, family life, school runs and everything in between, while wondering where you're supposed to find more time to grow your business?

In this episode of the My Bumped Baby Business Podcast, Carla shares the systems, automations and strategies that transformed the way she runs her business and helped create more freedom, flexibility and income without working longer hours.

Drawing on her own experience of running a business during a high-risk pregnancy, Carla explains why working harder isn't always the answer and how simple systems can help you reclaim your time, reduce overwhelm and focus on the activities that truly grow your business.

You'll discover:

✨ How to stop your inbox from stealing your time

✨ Why batch scheduling your content is a game changer

✨ Automations that can save hours every single week

✨ How email nurture sequences help convert leads into clients

✨ The power of lead magnets and follow-up systems

✨ Why abandoned cart emails can recover lost sales

✨ How to automate your client onboarding process

✨ The simple 30-minute daily habit that can transform your business growth

If you're a birth, baby or family-focused business owner who wants to grow without burning out, this episode is packed with practical tips you can implement straight away.

Remember: you don't need more hours to make more money. You need better systems.

• The Growth Nest
• The Digital Marketing Playground
• Elevate Live Event
• Free Money Code Reading (available with selected offers)

Connect with Carla and explore the links below. 💜

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.

Want to grow your Instagram in the next 30 days without spending hours creating content?

In this episode of the My Bump to Baby Business Podcast, Carla Lett shares three simple but powerful strategies that can help birth, baby and family-focused businesses reach more people, build stronger relationships and attract more enquiries.

You'll discover:

How collaborations can put your business in front of a whole new audience

Why genuine connection still outperforms most Instagram growth hacks

How speaking directly to your ideal client can transform your content and increase engagement

If you've been posting consistently but not seeing the growth you'd hoped for, this episode will help you focus on what really matters.

Plus, Carla shares a free resource to help you plan your content and save time this August.

🎧 Listen now and choose just one strategy to implement over the next 30 days.

Freebie for August https://portal.mybump2baby.com/courses/offers/4e027105-4ca6-4b39-8270-104d879fb38b

Join the Elevate 2026 Live Event - https://sites.mybump2baby.com/elevate2026

Digital Marketing Playground https://playground.mybump2baby.com/

The Growth Nest https://www.thegrowthnest.co.uk

Hosted on Acast. See acast.com/privacy for more information.