PC Balasubramanian (Bala) is an entrepreneur and a bestselling author. His first two books  have a very interesting theme: Tamil movie icon Rajinikanth. Rajinis Punchatanra and Grand Brand Rajini are essentially management books. He followed up his nonfiction books with a fiction novel - Ready, Steady, Exit.

Bala and I discuss his journey as an author, his passion for writing, how he manages time between running his company and authoring and marketing his books. We also talk about how bookwriting has led to him getting invited to speak at corporate events. We of course talk about Rajinikanth, and for the first time on MyKitaab Podcast, we end the discussion with a punchline from a Bollywood Tamil movie.

In his professional avatar, Bala is a Chartered Accountant and the Executive Director & President of Matrix Group. He also contributes articles now and then to newspapers and magazines especially on subject relating to Retailing and FMCG industries.


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Shownotes from this episode are available at mykitaab.in/bala

Apurva Purohit is the author of the national best - selling book on successfully managing the merge between home and work “Lady, You’re not a Man” – the Adventures of a Woman at Work. Apurva and I discuss her journey as an author that began with a blog, finding a publisher, writing the manuscript on flights, and the impact the book has had on readers. We also talk about marketing the book, a few unconventional approaches for marketing books (partnering with HR organizations in companies) and the importance of family support for women in demanding careers.

Apurva  is the CEO of Radio City 91.1 FM, an IIM –B alumnus (Batch of 89) and has been managing media organizations for a large part of the 25 years she has spent in the corporate world. She has launched TV Channel,  Media Agency, and is an independent Director on boards of Companies, and a partner in Social Venture Partners India.

 

Shownotes from this podcast episode are available at mykitaab.in/apurva

 

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Kiruba Shankar is a Social Media consultant, Professor, Organic Farmer and Author. He has varied interests including photography (over 7,000 photos on Flickr and counting!) and podcasting: he is the host of Kiruba.tv , where he interviews exceptional leaders. Kiruba has written five books, including Wikipedia for Beginners, Crowdsourcing and Copyright and Copyleft. His latest book is titled First Book, which is a compilation of the best advice on writing from authors who have together sold millions of book.

Kiruba and I also discuss his journey from his engineering college days, to the dot com bust, working with Sify and Sulekha, his 20 year career in social media, organic farming, and Creative Commons.

Special Mention: Kiruba has offered his latest Book titled First Book, as a free download to listeners of MyKitaab Podcast in exchange for an honest review.

Interested listeners can visit mykitaab.in/kiruba to download this book.

 

Please subscribe to the podcast in iTunes at www.smarturl.it/mykitaab; Stitcher Radio at http://smarturl.it/mykitaabcast or on Google Play at
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and if you like this podcast, please leave a review!

Kiran Manral is a former journalist turned author of four books, including All Aboard and Once Upon a Crush. Her fifth book, The Face at The Window, will be released in February 2016. We talk about her journey as an author, writing style, audiobooks, translations, and self publishing. 

Kiran writes humor, but all four of her books have a different theme and are practically in a different genre. Equally interesting is that she has published all of her books with a different publisher each time.

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Shownotes for this episode are available on the Mykitaab site at mykitaab.in/kiran

Rich Amooi is the author of Romantic comedies. He has published five books , including Dog Day Wedding, Five Minutes later and Mr. Crotchety.  His latest book, an Eclair to Remember, was released in January 2016 and has received great reviews on goodreads.  Rich and I talk about his journey into writing books, reviews from readers, his upcoming book An Eclair To Remember.

Please subscribe to the podcast in iTunes at www.smarturl.it/mykitaab; Stitcher Radio at http://smarturl.it/mykitaabcast or on Google Play at
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and if you like this podcast, please leave a review! 

Shownotes from this episode will be available at www.mykitaab.in/rich

Aditi Chopra is a former technologist turned author, who has published about 20 books in both fiction and nonfiction genre. She describes herself as author of NRI fiction and nonfiction books.Her fiction books include Mr. Imperfect and Desi Girl Series, and her nonfiction books are on leadership, particularly her book Leading Without Authority.has received positive feedback.  In this podcast episode, we discuss her journey towards becoming an author, publishing multiple books in a year, and her advice for aspiring authors.

Please subscribe to the podcast in iTunes at www.smarturl.it/mykitaab; Stitcher Radio at http://smarturl.it/mykitaabcast or on Google Play at
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You can view the shownotes and the resources discussed in this podcast at  at www.mykitaab.in/aditi.

In this podcast interview, Ben Wurth talks about how he started Upliterate. We also  the future plans for Upliterate and what Genres they will focus on. Upliterate was one of the sponsors of Nanowrimo 2015, something that we cover in our discussion. Particularly for authors who write in Science Fiction and Fantasy as well as Young Adult genres, it is great to have one more option, though it is still a little rough around the edges at the time or recording. 

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and if you like this podcast, please leave a review! 

Shownotes from this episode are available at mykitaab.in/ben

Tom Morkes is an author, entrepreneur, podcaster and founder of Insurgent Publishing. Tom and I talk about his journey into the world of publishing, writing, self publishing and book marketing. You can find the shownotes at [https://mykitaab-podcast.com/tom/](https://mykitaab-podcast.com/tom/)

Tom has appeared in several podcast interviews on Entrepreneur on Fire, Bestselling Fiction podcast, and Writer 2.0 podcast. His guest posts on Goinswriter, and writeup on how he earns an income while traveling around the world on Business Insider are interesting reads.

Please subscribe to the podcast on [Apple Podcasts](https://itunes.apple.com/us/podcast/mykitaab-how-to-publish-and-market-your-books/id1073960469) (formerly iTunes) or  listen and subscribe on [ACast](https://www.acast.com/mykitaab), [Stitcher](https://www.stitcher.com/podcast/amar-vyas/mykitaab-podcast-with-amar-vyas), [Spotify](https://open.spotify.com/show/0wAfWK7weGc1xLyt0uCFQY) and [Otto Radio](https://www.ottoradio.com/podcast/mykitaab-how-to-publish-and-market-your-books?place=Search).

If you like this podcast, please leave a review!Visit [https://mykitaab-podcast.com/reviews](https://mykitaab-podcast.com/reviews) to learn more.

Tom Morkes is an author, entrepreneur, podcaster and founder of Insurgent Publishing. Tom and I talk about his journey into the world of publishing, writing, self publishing and book marketing.

Tom has appeared in several podcast interviews on Entrepreneur on Fire,  Bestselling Fiction podcast, and Wrtier 2.0 podcast His guest posts on Goinswriter, and writeup on how he earns an income while traveling around the world on Business Insider are interesting reads.

Please subscribe to the podcast in iTunes or Stitcher and if you like this podcast, please leave a review! 

Shownotes for this podcast episode are available at mykitaab.in/tom

Jeremy Thomas is the CEO of Inkshares, which offers a mix of crowdfunding model and the services offered by a traditional publisher. Inkshares was founded in 2013 to create a differentiated offering. Jeremy and I talk about how Inkshare's model has evolved, his take on international presence, non-English language publishing and audiobooks, and finally, his advise for authors.

Please subscribe to the podcast in iTunes at www.smarturl.it/mykitaab or Stitcher at www.smarturlit/mykitaabcast and if you like this podcast, please leave a review!

The shownotes and references mentioned in this podcast episode will be available at http://mykitaab.in/jeremy

#crowdfunding #publishing