This week we have an AI-free show – instead we’re going to tell you about the latest tech in food packaging. Metalchemy is a startup that has created a biodegradable material designed to enhance the freshness of your food. Although this may not seem particularly groundbreaking, it is important to note that the material in question is at the cutting edge of nanotechnology.

This represents advanced chemical engineering, using silver nanoparticles to preserve food freshness.Metalchemy was the winning startup at the Doha Web Summit and CEO Federico Trotta joins us on the show.

Arab.org – clicking our support to NGO’s and charities

If you find that doing the right thing can sometimes feel like a challenging task, you will appreciate the platform we have on the show today. Arab.org serves as a convenient avenue for donating to charitable causes with just a single click. While this concept may not be entirely new, Arab.org distinguishes itself from typical fundraising websites. It functions as a hub for the NGO community, facilitating connections between NGOs and individuals who support their missions, while also streamlining some of their corporate operations. Ania met Arab.org founder Alexander Nehme in Qatar.

Branding – why getting our own digital brand is essential

It may feel uncomfortable when individuals advise you to "create your own brand," especially when so many people are now doing this online. Maha Abouelenein, a personal branding specialist and the CEO and founder of the global communications consulting firm Digital and Savvy, has authored the best-selling book "Seven Rules of Self-Reliance" and has some tips on

how to best market yourself online.

The programme is presented by Gareth Mitchell and the studio expert is Ania Lichtarowicz.

More on this week's stories:

Metalchemy

Arab.org

Digital and Savvy

Production Manager: Liz Tuohy

Editor: Ania Lichtarowicz

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