Nauti Nerds

Ever wondered how to make the most of your marketing budget without breaking the bank? That’s what we’re diving into on this week's episode, as we unpack the concept of a Minimum Viable Product (MVP) and its application in marketing.

Together, we delve into how the MVP approach can be a game-changer for your business and you'll discover how this method can test new markets and industries without a mammoth initial investment.

We also share a fascinating real-life case study from our client's experience, where we created an MVP to explore different marketing strategies without splashing out on ads.

Nauti Nerds is produced and managed by Urban Podcasts.

Are you looking to boost your productivity like never before? Do you desire a tool that's not just a project management system, but an all-encompassing platform for your business?

This week, we share how we graduated from Trello and Slack and fully integrated Monday.com into every facet of our business.

From CRM to project management, billing, custom automations and integration with other platforms like Google Ads and Canva, Monday.com has been a game changer for us and could be for your business too.

Nauti Nerds is produced and managed by Urban Podcasts.

Have you ever wondered how a stack of data can be transformed into a powerful marketing tool? Or how an event like Pride can become a platform for your brand to shine?

Spoiler alert: we're unraveling the power of direct marketing in this week's immersive discussion.

Tom unpacks the art of sending out physical mail shots, leaflets with call-to-actions and the potential of partnering with other brands to mutually amplify your messages. We're also spilling the beans on how to utilise events and apps for your marketing - an often overlooked, but potent strategy.

Nauti Nerds is produced and managed by Urban Podcasts.

We explore how CRM systems can revolutionise your business operations from forecasting to planning, lead tracking and even how to effectively use them for discount tracking. By sharing our personal journey using HubSpot, Tom reveals the value a CRM system can add to your business.

We'll take you through the early stages of lead tracking for marketing success, exploring the critical role it plays and how you can streamline your business processes to boost lead generation strategies.

Nauti Nerds is produced and managed by Urban Podcasts.

What if the secret to compelling content lies in your everyday conversations?

Bold statement, sure, but in this episode, Tom explores the power of real-life stories and experiences in crafting engaging content for your social media and websites. Ditch those stock images; authenticity is the new currency!

Tom breaks down practical strategies to transform your daily dialogues, business meetings and client calls into captivating narratives for your audience.

Nauti Nerds is proudly produced by Urban Podcasts.

In this week's episode Tom unlocks the secrets of SEO and discover the powerful impact of patience.

Tom take us on a journey from Nautilus' humble beginnings to the present, illustrating how consistency and trust in SEO agencies can bring transformative success.

Nauti Nerds is proudly produced by Urban Podcasts.

Get ready to unlock the true potential of micro-influencers for your business!

In this episode, Tom explores how these influencers, while smaller in size, can deliver a more engaged audience for your e-commerce brand or startup.

By partnering with numerous micro-influencers, Tom explains the process of tapping into diverse markets and significantly boosting your brand awareness. Plus, we'll discuss the best ways to repurpose the content created by these influencers to enhance your social media presence and website.

Nauti Nerds is proudly produced by Urban Podcasts.

It's time to bust some myths! In this episode will bulletproof your understanding of SEO and set you straight on some of the biggest misconceptions out there. Tom exposes the misguided belief about keyword stuffing and its supposed effectiveness in ranking. Rather than an endless repetition of keywords, we'll explain how a balanced SEO strategy incorporating an optimal mix of keywords, backlinks and various other factors can truly make a difference.

Tom also shatters the illusion that SEO is a one-off deal. Spoiler alert: it's not! Just like maintaining your fitness, SEO requires ongoing effort and agility to adapt to the ever-evolving digital landscape.

Nauti Nerds is proudly produced by Urban Podcasts.

In this episode, Tom untangles the buzz about Threads, Instagram's latest platform.

Tom shines a light on Threads' potential for organic engagement, why social media managers should keep their cool when a new platform emerges, and how influencers, brands, and everyday users can capitalise on the opportunities it presents.

Nauti Nerds is proudly produced by Urban Podcasts.

From SEO to Google Ads, digital PR to traditional marketing - multiple fingers in pies can bring a lot of success to your business.

By not diversifying your marketing strategy, you risk missing out on potential opportunities. In this episode, Tom explores why diversification is the secret ingredient to business success. Tom discusses the dangers of relying solely on a single stream of marketing and why it's vital to explore all avenues available. No matter the size of your business, from small start-ups to big corporations, diversification can help you build your business and make the most of your marketing efforts.

Nauti Nerds is proudly produced by Urban Podcasts.