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In this episode Tom delves into the indispensable value of authentic content for your social media strategy. From the dynamic realm of TikTok to the idyllic streets of Instagram, Tom explores the reasons why dedicating resources to genuine content is not just optional, but essential for brands.
Tom breaks down how you can repurpose and maximise content across multiple platforms and why social media is more about community and brand awareness than lead generation.
Nauti Nerds is proudly produced by Urban Podcasts.
Think back to a time you had a misunderstanding due to poor communication. Maybe it was a misinterpreted email at work, or a heated argument with a loved one. It's astounding how a simple breakdown in communication can wreak havoc, isn't it? Those muddied waters can also seep into your business relationships, particularly when you're in collaboration with an agency.
Tom has learnt that clear and open communication is the lifeline that sustains and nourishes these partnerships. In this episode, Tom shares his experiences, stressing the importance of expressing both successes and failures and how this honesty allows him to tailor his companies services to ensure the best experience for his clients.
We dive into this often tricky terrain of handling criticism, sharing how open dialogue and feedback can turn potential disasters into opportunities for growth. The conversation then broadens into the role of communication in our personal lives, particularly in managing stress and maintaining connections.
So, join Tom in this episode as he unpacks the complexities of communication in both business and life.
Nauti Nerds is proudly produced by Urban Podcasts.
Ever wondered if working with a UK marketing agency holds any benefits for your US-based business?
In this episode, Tom dives into the unique perspective a UK agency can offer, along with the potential cost-effectiveness and the advantage of having a team that works on your projects while you sleep.
However, it's not all smooth sailing, as we also discuss the challenges that can arise when working with agencies over seas.
Nauti Nerds is proudly produced by Urban Podcasts.
Tom vividly remembers the time when he was working in a theatre and experienced the negative impact of having a terrible boss. It made him wonder, can you be a boss and still maintain a friendly rapport with your team? In this controversial episode, Tom shares his personal insights on striking the right balance between being an effective leader and nurturing a great team culture.
Tom discusses his journey as a business owner and the importance of respecting one another, having boundaries in place and being approachable. Building strong relationships with your team members leads to a more productive and harmonious work environment.
So, join Tom in this fascinating conversation and discover how you can be a boss and still be nice, while creating a fantastic team culture.
Nauti Nerds is proudly produced by Urban Podcasts.
It's often difficult to find the perfect balance between work and a well-deserved holiday. In this episode, Tom offers invaluable insights and personal tips on how to take a break while keeping your business running smoothly.
Freelancers, you'll discover the importance of pre-warning clients, defining emergencies and setting boundaries for your time off. Business owners, prepare to learn how having the right resources and team in place can help you truly switch off and enjoy your holiday.
Nauti Nerds is proudly produced by Urban Podcasts.
As a business owner and self-confessed people pleaser, Tom used to say yes to everything, thinking it would make people happy and improve relationships. However, through his own experiences and personal growth, Tom has learned that saying no is crucial for maintaining mental health, managing time and building better relationships in the long run.
Join Tom on this journey of self-discovery as he shares how learning to say no has positively impacted his life and business. You'll find out how saying no can help you stay on track with your goals, reduce anxiety and ultimately lead to a more fulfilling life.
Nauti Nerds is proudly produced by Urban Podcasts.
Ever been on a roller coaster ride of emotions as a business owner?
Tom has experienced it all, from the highs of celebrating successes to the lows of dealing with stress, anxiety and worry.
In this week's episode, Tom open up about his personal journey and shares the mindset shift he has had to make to stay motivated, all while navigating the ups and downs of entrepreneurship.
Nauti Nerds is proudly produced by Urban Podcasts.
Rewarding your team for bringing in new business is vital to business growth, team morale and overall, just a nice thing to do for your employees.
In this episode, Tom shares his views on the importance of offering commission and explains why you should do the same too.
Tom believes offering commission is one of Nautilus' reasons for success.
The Nauti Nerds podcast is an Urban Podcasts production.
We all are guilty of overthinking and overcomplicating things.
At Nautilus Marketing, we design a LOT of logos for our clients. A logo is something that is very significant to your business and something that most businesses invest a lot of time and money in.
Over the years, Tom has noticed a trend while working with clients on logo design. And that trend is overthinking.
The Nauti Nerds podcast is an Urban Podcasts production.
This week's episode is all about one-page websites and SEO.
One-page websites are super effective for the user experience but when it comes to SEO and ranking, they can often create problems. So, in this episode, Tom shares his recent experience onboarding a client who wanted to increase his Google ranking but had a one-page website.
Tom explores the best practices and answers whether it is possible to rank on Google with a one-page website.
The Nauti Nerds podcast is an Urban Podcasts production.
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