Rafael Mangual, John Ketcham, Isabella Redjai, and Kerry Soropoulos take a look at the high-stakes dynamics of the New York City mayoral race. From candidate strategies and the influence of social media to the surprising role of game theory in political decision-making, they break down how modern campaigns are evolving. They also explore how crime policy is shaping electoral outcomes and how Democrats are responding to public safety concerns. Plus, a timely discussion of how AI is disrupting fashion marketing and what it means for traditional advertising.