Instagram stories: How important are they, really? How often should you post them? As an influencer, how much should your sponsored stories tie into your personal brand? This week’s episode answers all of those questions and features Fohr’s VP of Strategy, Grace Murray.

This week, our CEO James Nord talks about building a creative vision, counter-pitching a creative brief, and driving action when creating a post for a brand.

This week our CEO James Nord talks to us about spotting fake engagement. He goes into whether or not you should care and what brands are increasingly using at a performance metric.

In this episode of A Drink with James, our CEO James Nord give us his hot take on the new Byte app. He also talks to us about how we at Fohr think about using micro-influencers and finally, how to stand out in a professional setting.

In this episode of A Drink with James, our CEO James Nord gives a hot take on Instagram temporarily blocking your usage of the app due to higher activity, what a healthy follower growth rate is, and how to deal with the current state of a brands expectations.

In this episode of A Drink with James, our CEO James Nord talks about how to report on your audience demographics, even when it's unfavorable for the brand you're trying to work with; the importance of picking the right content format for the platform you're using it on; taking steps now to diversifying your content.

Influencers are beginning to do more than inspire people and market brands. Now more than ever influencers are creating their own brands, and are impacting what brands are selling.

Creators have a superpower – they have total access to the consumers’ thoughts and opinions via their platforms. So brands are starting to tap into that superpower, taking the temperature before releasing products so that when they do, those products will be hot. By pulling macros into the development process early, and including micro and mid-tier influencers in product testing, brands are doing just that.

In this episode of A Drink with James we dive a little into the FTC guidelines, including influencers in product development and listen to what James has to say about fighting follower fraud in influencer marketing.

In this episode of A Drink with James, Fohr CEO James Nord looks back on 2019 before looking ahead to 2020, posting year in reviews, how to get a big growth year, and data privacy.

OG influencer Danielle Bernstein of WeWoreWhat needs no introduction. In Episode 180 of A Drink With James, she sits down with Fohr CEO James Nord to discuss taking risks, what people get wrong about her, and building her tech company, Moe.

It’s here, the final Drink with James of the year (and the decade)! Fohr CEO James Nord talks about the main thing you should be focused on next year, how can we push influencers to create content in a way that is driving people through to action, the power of blogs, and how the media landscape is undergone a dramatic shift. James is also joined by Whitney Alese (@thereclaimed) to talk about how you could make strides to start talking about politics (and how to make an impact) on your feed. ⁠
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A big THANK YOU goes out to everyone who watched or listened to A Drink with James this year. It’s been the biggest year yet, and we couldn’t do it without you. James (and the team) signing off for A Drink with James in 2019, we’ll see you in 2020!