In this powerful and engaging presentation, Star Bobatoon reveals why facts don’t close deals—but stories do.

Drawing from her 30+ years of experience as a performer, attorney, keynote speaker, and communications expert, Star breaks down how storytelling transforms ordinary sales conversations into meaningful connections that convert. Through real-life examples, practical frameworks, and interactive coaching moments, she shows professionals how to move from listing credentials to creating emotional resonance.

Whether you're in corporate, entrepreneurship, sales, real estate, accounting, wellness, or leadership, this presentation will change the way you approach every client conversation.

Because people don’t buy credentials.

If you want conversations that convert without pressure tactics or scripts, this is a must-watch.

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In this session, marketing expert Jessica DeFeo breaks down her proven networking formula designed to help small business owners grow their influence, expand their referral base, and create meaningful business relationships.

Jessica shares her signature approach—“The Web of Success”—a practical strategy for becoming a center of influence by showing up consistently, refining your commercial, and truly focusing on the other person. She outlines how to maximize networking events, schedule intentional one-on-ones, and nurture each connection through personalized follow-ups.

How to become a center of influence in your business community

A simple, repeatable networking formula:

Attend 4–5 networking events per month

Book 2–3 intentional one-on-ones from each

How to create a tracking system for connections, follow-ups, and referral partners

Strategies for giving high-trust introductions

How to make your commercial (intro) clear, relevant, and memorable

The power of consistency, patience, and custom approaches in building referral relationships

Jessica also discusses how thoughtful follow-up makes people feel valued, ultimately increasing the likelihood of meaningful business partnerships and referrals.

Implement the monthly networking formula

Build or refine your tracking system for contacts

Update your introduction to clearly state who you help, how you help, and why it matters

Schedule a free 30-minute discovery call with Jessica for personalized guidance

Register for our next Speaker Series event with Starr Bobatoon on January 21st: “Sell With the Story”

Unlocking Sales Growth Through Intentional Networking & Referrals

If you're a solopreneur, consultant, or B2B service provider who’s tired of cold outreach that leads nowhere—or your network just isn't converting the way it should—this masterclass is for you.

In just 45 minutes, you'll learn a repeatable, proven system to consistently grow your pipeline using intentional networking, high-trust referrals, and personalized sales conversations. You'll walk away with practical tools you can apply immediately to win more deals—without pitching harder or sending more emails into the void.

Based on the STTINR (Sales Transformation through Intentional Networking & Referrals) framework, this masterclass shows you how to turn your relationships into revenue, with clarity and integrity.

In This Masterclass, You’ll Learn:

You’ll Walk Away With:

Presented by:

David A. Ross, a Certified Go-Giver Speaker, is passionate about helping individuals and organizations unlock success through the power of giving. Drawing from the principles of the bestselling book The Go-Giver, David delivers real-world insight, energy, and authenticity in every talk.

With a strong background in strategic consulting and leadership development, he inspires audiences to shift from a "get-to-give" mindset—proving that the most successful people are those who add value to others.

Get ready to be challenged, encouraged, and equipped to lead with purpose and impact.

Learn more about David Ross here: https://www.networkinaction.com/index.php/profile/7680-hr-benefits-payroll-peo-david-ross 

Find your Network In Action Group here: https://www.networkinaction.com/index.php/find-a-group

Start your business networking franchise here: https://franchise.networkinaction.com/ 

In this empowering session, Jennifer Hernandez—a top mortgage broker with over 30 years of experience and 20,000+ referrals—shares how to build a referral-based business that supports your lifestyle, values, and legacy.

From her humble start as a waitress to becoming a celebrated TEDx speaker, bestselling author of Big Hug, Big Kiss, and coach to hundreds of top-producing loan officers, Jennifer dives into:

Plus, Jennifer offers a FREE downloadable workbook packed with 16 practical exercises to help you take action today.

Perfect for entrepreneurs, solopreneurs, and service professionals looking to scale sustainably while loving the journey.

Like, subscribe, and share this with someone ready to level up their business!

#BusinessGrowth #ReferralMarketing #Entrepreneurship #MortgageBroker #TimeManagement #Networking #MindsetMatters

Find your Network In Action Group here:

Start your business networking franchise here: