SmarTrak Network Lifecycle Strategy: Network Lifecycle Management, with AI lighting the path
“We built a technology to help make sense of it,” says Jeff Durso of SmarTrak. Cisco Partners get a report on the subscriptions they have sold to clients, that are coming up for renewal. The long spreadsheets presented SmarTrak clients with the familiar problem of getting information that is hard to digest, and still harder to act on. In this four-part podcast series, we will be exploring how SmarTrak not only offers client a clear path to navigate through she renewal process, but use the available information to grow sales, deepen client loyalty and prevent “poaching.”
Network Lifecycle Strategy: Network Life cycle management
Durso discusses how his company is taking a fresh look at how AI can be used, not only to provide a heads up on what recurring income contracts need to be renewed, but to be able to have a set of recommendations, ideas and insights, that turn the renewal process into an opportunity to update the client with solutions that are just right for his changing needs, to find efficiencies and update the way services are delivered. Partners can choose strategic vs tactical.
The bigger picture, that we hear about in this podcast, is how SmarTrak is using AI to offer their clients a strategic path or set of scenarios, that not only guide the partner through the renewal process but create a longer-term path to helping the client move to a set of best fitting, up to date, services.
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