In this episode of Educational Podcasting Today, Jeff speaks with podcaster Zach Hesterberg about the business of podcasting. Together they discuss entrepreneurship, creating ad campaigns and how to properly network at conferences.

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In this episode, we discuss:

• Creating a Business out of your Podcast
• What can you learn about yourself as a new podcaster?
• How to use Facebook Ads to grow your business
• Encouraging Student Entrepreneurs
• What does effective networking look like and how do you do it?

About our Guest

Zach is a Facebook advertising expert, social media consultant, and podcaster. He runs a Facebook advertising agency called SoZesty that specializes in lead generation and ecommerce sales for national companies.

He also interviews entrepreneurs and gets them to share their strategies on how they have built 6, 7 and 8 figure businesses on his podcast, The Art of Obtaining Clients.

• Facebook: www.facebook.com/zhesterberg
• Instagram: www.instagram.com/zachhesterberg
• Podcast: www.artofobtainingclients.com

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