New Books in Business, Management, and Marketing

New Books in Business, Management, and Marketing

By New Books NetworkBusinessManagement
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New Books in Business, Management, and Marketing episodes

  • Jennifer Ford Reedy, "Please Be Good at Philanthropy: An Introduction to Grantmaking Strategy and Practice" (Disruption Books, 2026)

    Jen Ford Reedy has served as President of the Minnesota-based Bush Foundation since 2012. In her perennially popular Philanthropy 101 classes, Reedy tells her students: Everyone is a beginner when they join a foundation. Foundation board and staff members come from a variety of professional backgrounds and bring their talents and skills into the field. But even if you’ve been successful in other sectors, you must adapt your skills to be effective in the world of philanthropy.

    Please Be Good at Philanthropy: An Introduction to Grantmaking Strategy and Practice (Disruption Books, 2026) explains how to do just that. Reedy lays out five truths of philanthropic strategy that will help you shift to a philanthropic mindset. Then she dives into the basic steps of good foundation practice that will truly benefit the people and organizations you serve. 

    Clear examples and reflective questions help new foundation board and staff members understand their organizations’ purposes and thoughtfully manage the risks and tradeoffs in their organizations’ approaches. Each chapter includes stories of both successes and failures that show philanthropic practice in action and offer industry newcomers insight into what has worked for other foundations.

    Like a trusted mentor who helps you through your first months in a new job, Reedy imparts endlessly useful advice to help you get good at doing good. 


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    53 min
  • Violaine Roussel, "Data-Driven Hollywood: The New Data Professionals in the Age of Streaming" (Princeton UP, 2026)

    In Hollywood today, thousands of data specialists work for streaming video platforms, playing a role not just in distribution and marketing but also in decisions about content and production. In Data-Driven Hollywood: The New Data Professionals in the Age of Streaming (Princeton UP, 2026), Violaine Roussel examines the emergence of this new category of professionals at the heart of the Hollywood dream factory. Roussel shows how the rise of data and algorithm specialists has transformed organizations and rearranged power relationships within them. Drawing on extensive interviews and in situ observations, she describes the ways that technical “data work” carried out by professionals at streaming platforms including Netflix, Amazon Prime Video, and Disney+ has had a significant effect on creative decisions.
    Rather than fetishizing data and algorithmic models, Roussel explores the practices of the professionals who shape them, manipulate them, and give them power. She examines the relationships of these workers with traditional producers, describing legitimacy struggles and the eventual stabilization of new professional arrangements. Roussel’s account of the ways that data specialists deploy algorithmic models to reinvent their industry’s approach to content, artists, and the market—the first in-depth sociological study of the rise of this new profession—reveals the new forms of power and knowledge at play in today’s Hollywood.


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    1 hr 8 min
  • Alfie Marcus on How Great Companies Can Rise Again

    Alfie Marcus is ordinarily the host of On the Cusp Between Strategy and Ethics, where he interviews authors about the intersection of organizational strategy, corporate responsibility, and the changing role of business in society. Today, however, I’m in the host seat and Alfie is joining as the guest to discuss his own new book, Comeback: Can Great Companies Rise Again? from the University of Toronto Press. Alfie is a Professor at the University of Minnesota’s Carlson School of Management where he holds the Edson Spencer Endowed Chair In Strategy And Technological Leadership. Comeback encapsulates more than 4 decades of research and teaching, seeking to understand why great companies struggle and how they can best chart a path back to success. Many people are familiar with the remarkable story of Apple, including its initial success, implosion, and the triumphant return of co-founder Steve Jobs. Most companies, even great ones, are not like Apple. They rise to prominence, plateau, lose relevance, and must navigate complex market conditions. Each chapter in Comeback presents a case study, walking readers through the companies major challenges, prompting them to think about how they might handle the issues faced by companies like Amazon, Intel, Pepsi, and Disney. For every major company that manages to reinvent itself, there are dozens that failed: think of Bed, Bath, and Beyond, Circuit City, Blockbuster, Toys R Us, Yahoo and many, many more. There are no simple solutions, magic bullets, or easy paths, even for well-positioned incumbents. To help listeners understand what makes for a great comeback story, I’m pleased today to speak with Alfie Marcus.

    Alfred A. Marcus is a professor and Edson Spencer endowed chair in strategy and technological leadership at Carlson School of Management, University of Minnesota.

    Caleb Zakarin is CEO and Publisher of the New Books Network.


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    1 hr
  • Baruch Fischhoff, "Bounded Disciplines and Unbounded Problems: A Vision for Management Science" (Oxford UP, 2025)

    Baruch Fischhoff's Bounded Disciplines and Unbounded Problems: A Vision for Management Science (Oxford University Press, 2025), part of the Clarendon Lectures in Management series) tackles a central tension in academia that disciplines are organized around narrow, bounded methods and theories, while the real-world problems society faces such as climate change, public health, financial crises, technology risk are messy, unbounded, and refuse to respect departmental boundaries. Fischhoff argues that business schools are uniquely positioned to bridge this gap because they already house faculty with both rigorous analytical training and applied, real-world orientation. The book proposes concrete ways management schools can restructure incentives, training, and collaboration so scholars can excel in their discipline while still meaningfully engaging with intractable societal problems.


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    1 hr 14 min
  • The Grant Writing Guide: A Road Map for Scholars

    The Grant Writing Guide: A Road Map for Scholars (Princeton UP, 2023) is an essential handbook for writing fundable grants. This easy-to-use guide features writing samples, a glossary of important terms, answers common questions, and explains pitfalls to avoid. Dr. Betty Lai focuses on skills that are universal to all grant writers, not just specific skills for one type of grant or funder. She explains how to craft phenomenal pitches and align them with your values, structure timelines and drafts, communicate clearly in prose and images, solicit feedback to strengthen your proposals, and much more. This incisive book walks you through every step along the way, from generating ideas to finding the right funder, determining which grants help you create the career you want, and writing in a way that excites reviewers and funders.

    This episode explores: how to align your values and interests with a grant opportunity;

    why most of us will end up needing a grant; things you can learn from a grant proposal that succeeded, and from one that didn’t; what your grant reviewer really needs from you and why; and how to use the funder’s guidelines and terminology to your advantage.

    Guest: Dr. Betty S. Lai is an associate professor in the Lynch School of Education and Human Development at Boston College. Her research has been funded by the National Science Foundation, the National Institute of Mental Health, and the Gulf Research Program of the National Academies of Sciences, Engineering, and Medicine, among others. Her work has been recognized with awards from the American Psychological Association and the American Psychological Foundation.

    Host: Dr. Christina Gessler is the producer of the both Academic Life podcast and the show’s weekly newsletter. She is a writing coach and developmental editor for academics.

    Listeners to this episode may be interested in:

    • Where Does Research Begin
    • Project Management For Researchers
    • Find Your Argument
    • The Book Proposal Book
    • The Dissertation To Book Workbook
    • The Top Ten Struggles in Writing A Book Manuscript and What To Do About It
    • Make A Meaningful Life
    • Dealing With Rejection
    • Mindfulness
    • Facing Failure
    • Subatomic Writing
    • Becoming The Writer You Already Are
    • Welcome to Academic Life, the podcast for your academic journey—and beyond! Please join us again to learn from more experts inside and outside the academy, and around the world. Missed any of the 325+ Academic Life episodes? Find them here. And thank you for listening!

      This episode was originally published on Feb 2, 2023.


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      56 min
    • Michelle A. Amazeen, "Content Confusion: News Media, Native Advertising, and Policy in an Era of Disinformation" (MIT Press, 2025)

      We often blame social media for the rampant problem of disinformation, but the truth is that mainstream news media is often equally at fault. Not only do news outlets disguise paid content to look like online news articles, a practice called “native advertising,” but new research suggests that this form of advertising even influences the real journalism that appears next to it—both perceptions of the journalism as well as its actual substance. In Content Confusion: News Media, Native Advertising, and Policy in an Era of Disinformation (MIT Press, 2025), Michelle Amazeen explores the origins and evolution of this mainstream media practice, how it affects audiences and the industry, and what the implications are for an accurately informed democracy. For policy makers, in particular, the book highlights the longstanding principles from governmental regulation as well as industry professional codes that serve to support clear identification of the provenance of content, an issue that will no doubt intensify with the release of generative artificial intelligence in the wild.


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      26 min
    • China Office of Finnish Industries

      Why have Finland’s biggest multinationals teamed up to create a globally unique analysis hub just to decode the future of China? Meet the analysts who are nurturing the next generation of Finnish expertise to bridge the gap between Nordic business and Chinese policy.

      In this episode, Julie Yu-Wen Chen at the University of Helsinki talks to Kevin Broady, Marleena Makkonen and Anton Karppanen, three analysts from the China Office of Finnish Industries to understand their mission. The China Office of Finnish Industries acts as a unique nonprofit designed to assist Finnish multinational corporations in navigating the complex geopolitical and economic landscape of the People’s Republic of China. Established in 2022, the organization provides deep strategic analysis on shifting Chinese industrial policies, labor market trends, and the inherent risks of doing business in an increasingly politicized global market. Their work focuses on helping companies understand growing political complexities amid trade tensions while adapting to China's growing influence on international trade. The office is also dedicated to nurturing the next generation of Finnish China analysts through a specialized trainee program for university students. By bridging the gap between academic expertise and corporate decision-making, the team fosters a more sophisticated understanding of how Chinese domestic developments impact Nordic prosperity.

      Julie Yu‑Wen Chen is Professor of Chinese Studies and Director of the Master’s Programme in Area and Cultural Studies at the University of Helsinki in Finland. Her new book, Global Knowledge Production about China, explores how the practice of “China‑watching” has evolved over the decades. The book is freely accessible online.

      The Nordic Asia Podcast is a collaboration sharing expertise on Asia across the Nordic region, brought to you by the following academic partners: Asia Centre, University of Tartu (Estonia), Asian studies, University of Helsinki (Finland), Centre for Asian Studies, Vytautas Magnus University (Lithuania), Centre for East Asian Studies, University of Turku (Finland), Centre for East and South-East Asian Studies, Lund University (Sweden) and Centre for South Asian Democracy, University of Oslo (Norway).

      We aim to produce timely, topical and well-edited discussions of new research and developments about Asia.


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      16 min
    • Kanchana N. Ruwanpura and Wilfried Swenden eds., "Protecting Workers? Crisis, COVID-19 and South Asia" (Helsinki UP, 2026)

      In our recent conversation about Protecting Workers? Crisis, COVID-19 and South Asia, the editors Kanchana N. Ruwanpura and Wilfried Swenden reflect on the need to move beyond treating the pandemic as a singular, isolated shock. Our discussion reflected on the deeper mechanics of knowledge production, how we reflect on crisis beyond its immediate occurrence, how we conceptualize South Asia today, and the process of bringing such a dynamic volume together.

      A central theme was the necessity of examining crisis as a revealing, prolonged condition rather than a temporary disruption. The COVID-19 pandemic exposed pre-existing structural vulnerabilities across Bangladesh, India, Nepal, Pakistan, and Sri Lanka. Theorizing through this moment meant examining how state strategies and worker realities collided when formal safety nets faltered, forcing us to rethink South Asia not merely as a fixed geographic region, but as a shared space of cascading socio-economic pressures and labor struggles. While this volume traces state policy and institutional shifts, the core strength of the volume lies in highlighting the resourcefulness and claim-making capacities of workers fighting for justice. Assembling these regional perspectives provides a critical blueprint for rethinking state-society relations, labor rights, and collective action in post-pandemic South Asia.


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      54 min
    • Brian Callaci, "Chains of Command: The Rise and Cruel Reign of the Franchise Economy" (U Chicago Press, 2026)

      Chains of Command: The Rise and Cruel Reign of the Franchise Economy (University of Chicago Press, 2026) is a surprising look at the big business of owning small businesses and what America's franchise economy means for its workers.

      Walk into a McDonald's anywhere in the United States, and it will be identical to every other McDonald's in the country. Yet, that particular store is almost certainly owned and operated by an "independent" franchisee. While McDonald's presents an image of centralized uniformity to the consumer, it shows a different face to the small business owners operating its stores under its control and the workers preparing its product to its standards. How then does McDonald's—and its big business peers—manage to be two things at once?

      In this revelatory work, economist Brian Callaci shows how franchisors have altered the legal treatment of corporations in their favor through a decades-long crusade of lobbying and litigation. Their efforts subsequently unleashed a slew of legal and economic sins upon the US economy and labor force, allowing multinational corporations to control continent-spanning empires while outsourcing employment and scapegoating legal responsibilities onto small businesses. The result: the unfettered growth of some of America's most recognizable businesses, at the aggregate expense of America's workers.

      Remarkable in both its scale and synthesis, Callaci's story is the first chronicle of this business movement—initially resisted by US courts before experiencing a dramatic reversal of fortune after decades of campaigning by some of America's most established entrepreneurs. An urgent and erudite history, Chains of Command reveals how the US labor market was tamed one small business at a time.

      Brian Callaci is Campaigns Director at the Strategic Organizing Center, and previously served as Chief Economist at the Open Markets Institute. He researches and writes about market structure, antitrust law, and their relationship to worker and employer power.

      Anna Olteanu is a senior in the College of Social Studies at Wesleyan University, where she focuses on intellectual history. Her interests include political ecology, the history of economic thought, and literary criticism.


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      37 min
    • Sandeep Vaheesan, "Democracy in Power: A History of Electrification in the United States" (U Chicago Press, 2024)

      In Democracy in Power: A History of Electrification in the United States (University of Chicago Press, 2024), Sandeep Vaheesan recounts the rather overlooked story of how electricity spread across the U.S. economy during the 20th century. This book sheds careful light on the varied institutions and interests mediating the process, including investor-owned utilities and the rural electric cooperative. Vaheesan does not hesitate to critique the successes and failures cropping up along the way; rather, he lays them all bare in service of paving an actionable path toward the decarbonization and democratization of power.

      Sandeep Vaheesan is the legal director at the Open Markets Institute. He leads their legal research and advocacy, including the amicus program. He has written and spoken widely on antimonopoly law and policy and building a fair economy. Previously, he worked at the Consumer Financial Protection Bureau and American Antitrust Institute.

      Anna Olteanu is a senior in the College of Social Studies at Wesleyan University, where she focuses on intellectual history. Her interests include political ecology, the history of economic thought, and literary criticism.


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      51 min

    About New Books in Business, Management, and Marketing

    From the publisher's feed

    This podcast is a channel on the New Books Network. The New Books Network is an academic audio library dedicated to public education. In each episode you will hear scholars discuss their recently published research with another expert in their field.

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