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The Next in Consumer Products podcast from Publicis Sapient aims to share relevant insights on unlocking what’s next in digital transformation and consumer product industry. Over the course of the pas... more
FAQs about Next in Consumer Products:How many episodes does Next in Consumer Products have?The podcast currently has 9 episodes available.
February 08, 2023Salesforce & PS on Digital Transformation with ComposableIn this episode we’re joined by special guest Jason Long, Head of UKI Consumer Goods at Salesforce, discussing the emerging space of ‘composable’ – a new component architecture solution that provides a flexible approach to digital transformation. ...more12minPlay
March 18, 2022Bold predictions for 2022 in Retail & CPExperts in Retail and CP face-off with their predictions for 2022 and beyond....more28minPlay
August 10, 2021Innovating by Tapping StartupsDiscuss how established Consumer Products companies and startups should collaborate together to find innovation solutions....more27minPlay
June 28, 2021How can Consumer Products companies stay relevant with Total CommerceFor Consumer Products companies, how to reimagine the end-to-end consumer experience in commerce and make every touchpoints count has become an increasingly important imperative. In this episode, we are going to discuss the concept of Total Commerce and why it is important for CP firms to build an omnichannel experience. ...more30minPlay
March 08, 2021Episode 5: Build an Effective Insights Organization in Consumer ProductsDiscuss the critical components required to build an effective insights organization in Consumer Products so that data can be turned into actionable meaningful insights that drive growth and business decisions....more29minPlay
January 28, 2021Top Trends Shaping the Consumer Products Industry in 2021A forward-looking discussion on the top trends and technologies that will shape the Consumer Products industry in 2021....more31minPlay
October 02, 2020Connect With Young Consumers in the Beauty Category Through Social CommerceWith the recent launch of Instagram Reels and even now with Google's shoppable video app, Shoploop, the momentum in the social commerce ecosystem is mounting. In this episode, we will take a look inside this new digital shopping mall that is our social media feeds and how it can be harnessed to connect beauty brands to young consumers like Gen Z....more26minPlay
August 12, 2020Social Shopping and Your D2C StrategyA deep dive into the digital trend that has emerged with consumer products firms involving the use of social shopping. In this episode, we unpack the role that social commerce is increasingly playing in the overall go-to-market strategies of consumer products companies as a means to market and sell products directly to consumers....more25minPlay
August 12, 2020The Evolution of Technology in Consumer ProductsConsumers have seen a dramatic shift in the way we leverage technologies, in all forms, in our paths to purchase. Many of these digital advancements increasingly put consumers at the center of the buying experience, but change hasn’t come easily to many of the long-established consumer products firms. This podcast unpacks the evolution of technology and how CP firms can leverage technology to support their bottom lines....more25minPlay
FAQs about Next in Consumer Products:How many episodes does Next in Consumer Products have?The podcast currently has 9 episodes available.