Pharma Market Access Insights - from Petauri Evidence

NHS winter planning 2024–25 – Engaging with NHS decision-makers through Autumn to Christmas


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How is the NHS preparing for winter? Which challenges are the most pressing for NHS decision-makers? How can industry best engage and support NHS decision-makers in the next few months?

In August, Karen Cooper (Senior Consultant – NHS Insight & Interaction, Mtech Access) was joined by Jo Turl (Former Director of Commissioning, Devon ICS) to explore these challenges.

Jo and Karen discuss:

  • How ICBs and Directors of Commissioning prepare for winter pressures
  • The current key areas of focus at Place and ICB level
  • Specific challenges and pressures facing the NHS now and in the run up to winter
  • Immediate and long-term impact of (expected) new government policies
  • How industry can best support the NHS as it plans for winter and beyond
  • How your field teams can engage with NHS commissioners over the next few months

This episode was first broadcast as a live webinar in August 2024.
Learn more at https://mtechaccess.co.uk/nhs-winter-planning/

For support with your UK market access and NHS engagement strategy, visit: https://mtechaccess.co.uk/strategic-uk-market-access/ or email [email protected]

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