Learn the invisible limitations of your media through Lee’s absurdist, sardonic, delightful sense of humor
7 things you'll understand at the end of this episode:
Why custom-built audiences are a joke
How third-party data companies sold snake oil for years
Why more effective targeting won't make any sense to a human
Why conversion targeting doesn’t work for small companies, and what to do about it
How “cohort” targeting will replace cookie targeting (sort of)You can also find No Room for Milk on:
https://podcasts.apple.com/us/podcast/no-room-for-milk/id1693935434
https://open.spotify.com/show/7IY77mgOxEQRVeuz69FQRn?si=5657acec9f0e4965
https://www.iheart.com/podcast/269-no-room-for-milk-117919788/
https://overcast.fm/p4331064-7fzVBz
https://www.stitcher.com/show/1073933
https://music.amazon.com/podcasts/4211c389-de9b-41ee-b4ec-28922dea7a68/no-room-for-milk
https://www.pandora.com/podcast/no-room-for-milk/PC:1001073933
https://youtube.com/playlist?list=PL-2oBJqIh31uexHrfRQYCiPAXh81rB7k_