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This week, I thought I would mix it up a little with a solo episode! This is a small insight into my business journey, what I do, how I got here and why I do what I do. I loooove talking to giving me free rein like this is probably a little dangerous but if you stick it out for the full 30-mins, let me know! Feel free to slide into my DMs on IG @siafecreative if you have a question, want to connect or just have a chat.
Next week we'll be back to regular guests - I have some seriously amazing people coming up.
"AuPairs, Opportunities & Giving Back"
Juggling family and work can be a lot to handle. No one knows this better than episode guest Irene Becker, full-time working mum.
So when Irene found a personal solution, she quit her corporate job in marketing to start 99aupairs and bring this solution to busy families all over Australia.
Irene joins me in this episode, and we discuss:
Key Highlights
Rapid-Fire Questions
26:30 What’s a fundamental value that you’ve woven throughout everything that you do, and why is it important to you?
27:15 What is your secret sauce?
29:24 What’s your go-to remedy when you’re having an off day?
30:01 What is the most important lesson you’ve learnt so far in your business?
31:17 What is the big dream?
32:45 What is a resource/tool/system that you use in your business that you couldn’t live without?
34:07 What is something that has happened recently in your business that you’re proud of?
39:51 What is a hot take about your industry that people might not know?
40:43 What’s one piece of advice you’d give to someone who’s thinking about starting a business or at the beginning of their business journey?
41:25 Final word for listeners?
Connect with Irene Becker
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
"Intimacy, Identity & Fear"
Men’s Intimacy coach, Serena Milada, joins me in this episode to share insights into how men can overcome insecurity and build intimacy with their current partner.
We talk about:
Key Highlights
Rapid-Fire Questions
Connect with Serena Milada
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
"Photography, Purpose & Travel"
Christina Spoerer didn’t study photography in college. But that didn’t stop her from travelling around the world, earning a full-time income as a personal branding photographer.
Founder of The Remote Photography Masterclass, Christina joins me in this episode to share how she discovered passion for photography and monetised it.
We discuss:
Key Highlights
Rapid-Fire Questions
Resources Mentioned
-Notion
-Pic-time
-The Remote Photography online course
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
"Systems, Social Media & Pivoting"
Victoria joins me today to share her journey from a corporate job with BMW to founding Paperclip & Cloud, a system and process strategy company.
We talk about:
Key Highlights
02:16 About Victoria Richardson
06:24 Helping small businesses think like the big businesses of tomorrow
15:26 There is no one-size-fits-all strategy. Not even if the companies are in the same industry.
17:58 Automation is not a reason to stop being personal with your clients
19:36 What Victoria struggled with when she decided to start her own business
28:43 Business is a never-ending cycle of evolution and growth
31:06 Victoria on impostor syndrome and comparing yourself to other people
32:28 Victoria on facing her fear of public speaking
35:44 Victoria on the importance of going with the flow and getting out of your comfort zone
41:09 Striking the balance between saying yes to clients and establishing boundaries
Rapid-Fire Questions
45:02 What is a fundamental value that you’ve woven throughout everything that you do, and why is it important to you?
46:54 What is your secret sauce?
48:33 What is your core motivator?
52:13 What is the big dream?
55:51 What’s your go-to remedy when you’re having an off day?
1:00:43 What is a resource/tool/system that you use in your business that you couldn’t live without, and what’s one that you think is overrated?
1:11:02 What is something that has happened that you’re really proud of?
1:13:16 What’s a hot take about your industry?
1:21:06 Final word for listeners
Resources mentioned
Connect with Victoria Richardson
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
"Podcasts, Pricing & Strategies"
Founder and CEO of The Podcast Planners Valery Colli helped me kick off my podcast journey and launch this podcast.
Valery joins me today to share her professional journey from freelance VA to building a podcast management business.
We talk about:
Key Highlights
01:15 Valery on the build-up to launching Podcast Managers' Academy and launch fatigue
05:06 About Valery Colli
06:15 How Valery discovered podcast management
07:57 Podcasts as a way to maintain communication with your audience
09:20 What is podcast management?
10:40 Mistakes Valery made when she started her podcast management business
12:20 Outsourcing saves you time and energy
14:02 How Valery’s parents and friends feel about her business
18:30 How the pandemic affected Valery
20:29 Valery on setting boundaries and achieving work-life balance
27:30 Has anyone ever come to Valery with a terrible podcast idea?
28:02 Why Valery only works with people who use their podcast for their business
Rapid-Fire Questions
30:49 What’s a fundamental value that you’ve woven throughout everything that you do, and why is it important to you?
31:36 What is your secret sauce?
32:28 What is your core motivator? Why do you keep showing up, doing what you do?
33:16 What is the big dream?
36:03 What’s your go-to remedy when you’re having an off day?
36:45 If you could go back to the beginning of your business journey, what’s something you would tell yourself?
38:37 What is a resource/tool/system that you use in your business that you couldn’t live without, and what’s one that you think is overrated?
39:04 What’s a hot take about your industry?
40:53 What’s one piece of advice you’d give to someone who’s thinking about starting a business or at the beginning of their business journey?
44:24 Final word for listeners?
Resources mentioned
“Lucky Bitch: A Guide for Exceptional Women to Create Outrageous Success” by Denise Duffield-Thomas
Connect with
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
"Trends, Respect & Resilience"
Kirsty Strowger’s entrepreneurial journey into the supplement space began when she received a cheeky spam mail from Dr. Oz about a “miracle weight-loss supplement”, garcinia cambogia.
Since then, she’s gone from manufacturing supplements in her kitchen to supplying over 400 supplement stores across Australia.
Kirsty joins me in this episode to discuss:
- Founding Nature’s Help, an industry leader in the nutraceutical space.
- How she started a successful ecommerce business in her kitchen with the help of local kids
- Managing cashflow and budgeting
- The importance of your team
- How she stays ahead of trends and continues to evolve her business
Key Highlights
Rapid-Fire Questions
Resources mentioned
- “Lucky Bitch: A Guide for Exceptional Women to Create Outrageous Success” by Denise Duffield-Thomas
- Asana
- Xero
Connect with
- Nature’s Help Instagram
- Nature’s Help Facebook
- Nature’s Help Website
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
"Transitioning, Intuition & Insight"
What does spiritual awakening have to do with finding a dead bird? Former police officer Michelle Anne joins me in this episode to talk about her intriguing transition from law enforcer to energy healer.
We talk about:
- Michelle’s spiritual awakening,
- How Michelle found her soul’s purpose and how she helps others do the same, and
- What all of this has to do with finding a dead bird.
Key Highlights
Rapid-Fire Questions
Resources mentioned
- My Soul Journey | The Soul Stories Episode 1
- Soul University
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
"Empowerment, Education & Brunch"
What do you do when you can’t get a job? If you’re anything like my guest this week, you start a business instead.
Founder of Empower House Lauren Bryant joins me in this episode to share her unconventional path to becoming a business owner.
We talk about:
- How Lauren figured out that the service she initially wanted to offer wasn’t the service the market wanted,
- The amazing government programme that helped Lauren start her business,
- Lauren’s solution to icky networking events, and
- The one tool Lauren thinks every entrepreneur must have in their business.
Key Highlights
Rapid-Fire Questions
Resources Mentioned New Enterprise Incentive Scheme (NEIS)
Contact Lauren Bryant
- Empower House Instagram
- Empower House Website
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
Adapting, Misconceptions, & Motivation
Four years ago, Katie Lawson would have rather done “live nudes” than do network marketing.
Katie joins me in this episode to talk about what sold her on network marketing. She addresses common misconceptions people have and reveals what you need to succeed in the direct sales industry.
We also discuss how Katie adapted when COVID-19 decimated two industries she was working in and show she balances working four jobs.
Key Highlights
Resources mentioned
Connect with Katie Lawson
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
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