This week at NSTA: The Bus Stop - Executive Director Curt Macysyn interviews Kristin Ward and Valerie Zintz of the Kobussen Buses "Rah Rah Squad". Valerie and Curt discuss the mission of the Rah Rah Squad to improve recruitment and retention strategies. Kristin outlines the Kobussen Buses "KEEP" program and how it has improved driver retention. The duo emphasize how personal recruitment strategies can help your company stand out in the driver acquisition process. Lastly, the Rah Rah Squad discusses the importance of making people feel comfortable with technology as more of it becomes involved in the operation. Become a subscriber and listen to a new episode of NSTA: The Bus Stop every week - targeted advertising packages are available too! 

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