AI in Marketing

NVIDIA & Eli Lilly Launch AI Lab for Drug Discovery; Ofcom Probes X's AI Tool Misuse


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In this episode, we delve into the groundbreaking collaboration between NVIDIA and Eli Lilly, who have launched a new AI lab to transform drug discovery. This partnership aims to leverage AI to speed up the development of new medicines, combining NVIDIA's computing power with Lilly's pharmaceutical expertise to streamline the drug discovery process.

Next, we discuss Ofcom's investigation into Elon Musk's platform X over concerns about its AI tool, Grok, creating sexualized deepfake images. The UK regulator is assessing X's compliance with the law, with potential fines looming if violations are found.

We then explore DaVinci Commerce's strategic financing to enhance its AI-native platform for agentic commerce marketing, aiming to scale consumer engagement for global brands.

In other news, OpenAI and Anthropic are taking different approaches to integrating AI in healthcare, with OpenAI focusing on system integration and Anthropic on specialized applications.

We also cover AGIBOT Innovation Technology Co.'s U.S. debut at CES 2026, showcasing its AGIBOT A2 humanoid robot and highlighting its market leadership in humanoid robot shipments.

Additionally, Kobalt's 2026 Cybersecurity Readiness Roadmap offers SMBs a plan to combat ransomware threats, emphasizing the importance of cybersecurity preparedness.

Shifting gears, we discuss AI's impact on brand discovery strategies, with insights from ADWEEK's Jenny Rooney and Moloco's Paul D’Arcy on the changing consumer behaviors driven by AI.

Finally, we turn to U.S. President Donald Trump's initiative to prevent AI data center utility costs from affecting household bills, collaborating with tech firms like Microsoft to address these concerns.

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

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Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.
Start your VoiceStream free trial today!
📚 Sources:
  • https://nvidianews.nvidia.com/news/nvidia-bionemo-platform-adopted-by-life-sciences-leaders-to-accelerate-ai-driven-drug-discovery
  • https://www.bbc.com/news/articles/cwy875j28k0o
  • https://martechseries.com/predictive-ai/ai-platforms-machine-learning/jivox-raises-strategic-financing-rebrands-as-davinci-commerce-to-power-the-new-era-of-agentic-commerce-marketing/
  • https://www.pymnts.com/artificial-intelligence-2/2026/openai-and-anthropic-take-divergent-paths-into-healthcare/
  • https://www.therobotreport.com/agibot-makes-u-s-debut-with-more-than-5100-robots-shipped/
  • https://tldr.tech/founders/2026-01-12
  • https://www.adweek.com/brand-marketing/what-a-new-ai-disruption-index-can-tell-you-about-your-brands-future/
  • https://www.investing.com/news/stock-market-news/australias-lynas-rare-earths-ceo-to-retire-4443345
  • ...more
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