Observing Others

Let me ask you this question: what do you do to talk to people you don’t know?

Today, on our Observing Others Podcast, our guests, Kolton & Amanda are an amazing young couple who spent 15 months talking to people they didn’t know.

And, get this, they did it by walking, on foot, from Georgia to Oregon!

That’s right, they literally walked across America!!

2918 miles!

Here is one takeaway for our podcast today: sometimes we have to be creative to create moments to have campfire conversations.

It takes being present, being willing, and being positive!

And, when it works, it works wonderfully!

You don’t have to walk across America to do it.

Listen to an inspiring story of the couple who did!

One of todays podcast guests is an elephant in the room.

Yes, there is an elephant in the room that no one wants to talk about.

But it is the truth.

And once you can see Dumbo you  will be less of a dumbo. 

Everyone has phone cameras.

Everyone could be recording videos. 

Short 15 second clips in length is all.

But, people don’t want help with making short reels, 

but they want what short reels can do.

They can create branding, they can promote business, they can create opportunities. 

They can increase income, improve communication, and help educate.

But people don’t seem want help with it. They don’t walk around singing or even thinking, “I want some video assistance, just gimme some, gimme some sweet sweet content assistance.”

No that’s not what they want. They want the outcome of Tiktok success, just not help with the content or delivery. 

So their minds aren't thinking about content or solutions.

So the cameras aren't rolling.

It's an elephant in the room.

The key is to let them sample it.

One of our other guests, Jeremy Nehring with No Name Media is helping do just that.

Jeremy is taking short 15 second clips to help promote a B2B Expo coming up on April 14th.

And rather than promising virual video breakthroughs, he gives samples of what short reels look like and what short reels can do.

Find out more about the elephant in the room and how your business can benefit from videos and from participating in this years Business to Business Expo.

If you didn’t know it yet, it’s campaign season.

And, our guest today is a candidate for the United States House of Representatives, William Campbell.

Today’s episode explores the role of delegates at the
upcoming county convention.

And, since Tim just got back from Washington D. C.
it is the perfect day to talk politics!

Welcome Candidate Campbell for Congress to our tripodcast!

We are repodcasting our tripodcast as well as celebrating our 10th Episode by rerecording our episode with guest Lorin Jeppsen all over again!!

The series of unfortunate events that led up to this is exactly what the podcast was suppose to be about!

Are you prepared for any situation?

Have you learned to expect the unexpected?

Lorin gives us his live lead and love perspective on adapting and emotional intelligence and the need for that going forward.

Thanks Lorin for joining us!

What does it mean to have class?

 Or to have a kind of classy elegance?

 Some people view the world through a hotel door view peephole instead of the vista of a panorama window from the penthouse.

 Your vision board view of things is not about the horizon, it is limited only by your limiting perspective.

 As someone once said: what you focus on expands.

 Stop looking thru the keyhole. Start seeing from the summit!

 Come see the world, as Tim and Kelly did today, through the panarama windows of Mereceds Benz of Farmington.

 A true definition of class!

What does “Pinky & The Brain” have to do with breakfast?

Listen and find out!

Cheer’s  to 50 Years!

Fifty year's  of relationships, 50 years of giving back to the community, and 50 years of growth. Windermere Real Estate celebrates its 50th anniversary this year!

On our show today we are joined with two guests!  It just so happens it is a quadcast!

Welcome Cheryl McIntyre & Danielle Bendinelli!

Plus, our port-a-podcast is at On Pitch Performing Arts. Thank you Danielle for hosting!

So, today we are talking today about first impressions.

You may have heard of the 10 Second Rule

But what about the 10 Second Pitch?

People tend to size you up in the first 10 seconds they meet you.

And, if that isn’t pressure enough, studies in Psychology reveal that people want to believe their first impression was correct in the first place. So, changing someone’s mind is harder than making a good impression in the first place.

On today’s episode we discuss the importance of content and delivery, as well as, the need to polish your pitch!

Decentralizing Content

Could big online platforms such as Facebook, SnapChat, TikTok and YouTube have reached multi-billion-dollar valuations without the content posted by their users?

Those users—whose posts, photos, and videos give platforms, such as Facebook, its value, those users do not directly own the platform, however.

The owners of centralized online platforms have provided tools that allow creative individuals to share content, build an audience and earn money in a myriad of ways, which in turn increases the platforms profits. Those platforms are now worth an estimated 100 billion dollars.

There are an estimated 50 million career creators around the world, and it is the fourth most-sought-after career, for example, among British children aged 7-11.

Known as the creator economy, creators’ impact is eclipsing that of traditional media.  Some YouTube channels, for example, have over 30 million subscribers, and some of the most popular videos have more than 2 billion views.

Contrast that by the average daily numbers of those who watch prime time news.

Despite the direct contribution to the overall value of these platforms as the result of uploading massive amounts of content that engages, content creators who contribute see very little of the profits.

Imagine a future in which creator platforms are owned and operated by its users, who collectively build, operate, and co-own the platforms. This would shift the balance of power between centralized platforms and their minions of users. 

According to an article in the Economist by Li Jin, Founder of Atelier Ventures:

“To date, co-operative ownership has struggled because of challenges in scaling up decision-making and governance, and in attracting investment. But new technologies promise to remove these barriers. Decentralized networks, like those that underpin cryptocurrencies, allow ownership to be distributed via tokens, which are earned for contributions to the network and which often confer governance rights. It may sound futuristic and abstract, but it is already happening.

In 2022 new, decentralized networks serving the creator economy will reach a tipping-point. The democratization of wealth-building assets through token distribution is an appealing prospect. For innovators, rewarding users with ownership can help attract the enormous user bases that will enable these new platforms to outcompete existing, centralized ones. Creator ownership eliminates the conflict between platforms and participants and ensures that growth benefits all stakeholders. In the coming months and years, creators will realize and harness their power, leading to the birth of a new set of platforms that confer ownership and control—and treat creators as first-class citizens.”

Intended Audience

Just as a content platform should be concerned about its content creators, the content creators should be just as concerned about their intended audience.

Creating a User Utopia is a high ideal. Uniformly giving all content equal opportunity, however, waters down the demand for content due to a humongous oversupply.

And content doesn’t automatically sell itself. Even though automation and artificial intelligence will continue to disrupt every field, quality content will need to rise to the surface in order to stand out from the crowded field.

For quality content to rise above the seemingly never-ending stream of quantity supply, a greater consideration for the intended audience should be more important than ever.

Today we are podcasting from Tucanos Farmington.  It’s our Port-A-Podcast!

Tucanos is the place with the two tone little wooden blocks!

The primary features of these little wooden blocks are the bold green and red colors, one at each end, that act as signals to a meat server at this Brazilian grill.

It is such a great system: Green side up means you are ready for more meat. Red side up, you are taking a break.

Like raising your hand, the little red/green signaler communicates effectively without having to keep your hand raised the whole time or feel like you always have to be watching for a server to wave down.

This little signaler is a prop.  It’s a facilitator. 

It reminds us of the flight attendant button above the seat on an airplane. Just push the button and wait. No need for continually scanning the entire cabin for assistance.

It is sort of like the little red flag on your mailbox.  You’ve got outgoing mail!

Sending and receiving signals are nothing new.

The idea that communication is a two-way thing isn’t either.

The “talking” part of two-way is obvious, but, often, the listening part is not. 

Reciprocity is another word for two-way. 

Many people forget that reciprocity also includes listening.  There is reciprocation in listening. Listening should be a key part of the process not an exception. 

But in today’s high-tech world, there are plenty of people with things to say than people ready to listen.

Genuine listening, however, is the gateway to focused observation. And, to listen & learn is more than simply paying attention, it is as much about understanding people as it is about content. 

There is an art to skilled listening. The art of skilled listening includes the art of understanding others

It helps when there is a little red & green prop that signals and facilitates expectations. 

It also helps to have a good atmosphere, like Tucanos, where you can meet and greet (or meat & great. . .meat and eat) in a formal, yet relaxed venue.

The venue is as important as the menu.

That is why we enjoy both here at Tucanos Farmington