Off The Charts Business Podcast with Nathalie Lussier

Have you ever wanted to peek behind the curtain of a software as a service business? In this episode, I’m going to be taking you behind the scenes of our software company – AccessAlly. I’ll delve into how it’s different from running a coaching business or even an online course business and go over some […]

In the book, big magic by Elizabeth Gilbert. She says that so many people murder their creativity by demanding that their art pay the bills.  And this episode of the Off The Charts podcast, we’re going to be talking with Melissa Cassera, who has a dual career as a public relations business owner, as well […]

In this episode, we’re going to be taking a closer look at the evolution of the digital space from around 2008 to 2023.  Especially when it pertains to online business and online marketing.  This episode was inspired by a question that Tanya Geisler, the extraordinary Impostor Complex slayer, asked me on LinkedIn. Not connected with […]

In today’s episode, we’re joined by Kim Garst, marketing strategist, international best-selling author, and Forbes Top 10 Social Media Influencer, to learn:   • How to warm up “cold traffic” so people want to buy from you even if they just “met” you  • Why using social selling and live video sets you apart  • […]

The definition of making a comeback is a return to life or vitality. Or to regain a former favorable condition. I have to say many of us listening right now want to return to life or vitality, whether it’s from the last few years and the toll it has taken on all of us, whether […]

In this episode, I’m talking about why it’s so important to close loops in your business. I also talk about what that process might look like. Many of us are very creative, idea-focused entrepreneurs. We’re really great at creating amazing products, services, and tools.  But sometimes, you just have to step back and take a […]

This episode is all about how to capture your best ideas for business… and I’m sharing with you my latest project that’s designed to help! It’s all founded on the belief that: Ideas are a natural resource. The more ideas you come up with and use, the more ideas you get. Of course this only […]

In today’s episode, we’re talking about unprofitable ideas. Those tricky products, projects, or ideas that just don’t seem to be taking off like you expected or hoped. And more specifically, we’re addressing how to know when you should stick it out…and when it’s time to just let go and move on. In our society, we […]

Our guest today is Nicole Roberts Jones, who shares her 17-year journey to becoming an overnight success. I really love Nicole’s story because it’s full of realism and practical considerations.  Although she’d been an entrepreneur for 23 years, it took Nicole 17 of those years to actually start turning a profit. What finally changed? Nicole realized that a […]

Hey there, and welcome to today’s Off The Charts episode! We are diving into customer avatars and the reasons why they might actually sabotage your marketing, instead of helping you discover and meet up with your ideal clients. Our guest is Hillary Rubin, a wonderful entrepreneur who’s focused on helping other professionals really learn the […]