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In this episode of the Unchained Supply Chain podcast, host Joye Runfola and guest Robert Olszak discuss the evolution of supply chain management, focusing on resilience and the role of AI in navigating uncertain times. They explore how AI is transforming supply chain operations, enhancing productivity, and aiding in strategic decision-making. The conversation also touches on the importance of human capital and the need for companies to invest in their workforce to maintain a competitive edge.
Sponsored by Verusen – Optimizing MRO supply chains with AI. Learn more at verusen.com.
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At the Sellwell Conference, host Matt Bertram sits down with Arianna Smetana (Excel IQ Digital) to get practical about AI that actually moves the needle. They unpack how to integrate siloed CRM, ERP, and marketing data; why teams still live in spreadsheets; and how Excel Insights can turn Excel into an interactive, AI-driven analytics layer. They also dig into conversational AI/chatbots for SOPs and internal docs, plus the must-haves for data governance and security (SOC 2 mindset, masking sensitive fields, role-based access).
You’ll hear real oil-and-gas use cases—from sales/marketing reporting to asset/covenant reporting for lenders—that eliminate manual work, reduce risk, and speed decisions. The episode closes with a simple 30/60/90 plan for standing up AI responsibly so you see ROI fast without creating chaos.
Perfect for CROs, RevOps, marketing ops, and data leaders who want clean data, clear insights, and closed deals.
Episode Links:
Guest: https://www.linkedin.com/in/arianasmetana/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
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Mark LaCour | Matt Bertram
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EWR Digital | LinkedIn
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Live from the Shell conference, this episode dives into how changing buyer behavior and AI are reshaping complex sales in oil & gas. We cover cleaning dirty CRMs, automating prospecting and meeting notes, using conversation intelligence to spot win patterns, tightening forecasts, and setting smart AI guardrails—practical workflows you can deploy now to sell faster and smarter.
Episode Links:
Guest: https://www.linkedin.com/in/michel-priv%C3%A9/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
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Mark LaCour | Matt Bertram
OGGN | LinkedIn | Facebook | Twitter | Instagram | TikTok
EWR Digital | LinkedIn
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Live at the Sellwell Conference, Matthew Bertram and Katie (Murphy Marketing) unpack how to turn complex services into clear, buyer-ready messages. They cover interviewing customers to “pressure test” the pitch, framing why you/why now, and using real-world constraints (regulatory deadlines, capacity limits) to create honest urgency—so technical expertise lands, and complex sales move forward.
Episode Links:
Guest: https://www.linkedin.com/in/katielantukh/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
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Mark LaCour | Matt Bertram
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EWR Digital | LinkedIn
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In this conversation, experts from NOV Digital, Gary Hickin and Stephen Peters discuss the critical role of data in the evolution of the oil and gas industry, emphasizing the importance of quality information and the implications of the ‘garage in, garbage out’ principle.
Episode Links
Contact Gary Hickin via LinkedIn: linkedin.com/in/gary-hickin-a1818450
Contact Stephen Peters via LinkedIn: linkedin.com/in/stephencpeters
Company Website: https://www.nov.com/about/our-business-units/nov-digital-services
The Energy Pipeline is sponsored by Caterpillar Oil and Gas.
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In this conversation, host Joe Batir speaks with Ory Zik, CEO of Qnergy. They discuss the unique solution Qnergy builds and provides to the industry for addressing methane emissions, specifically the Stirling Engine generator. They highlight the challenge of small and remote emissions abatement and discuss how Qnergy scaled a power system that was once considered a science novelty into what is now critical infrastructure for remote operations.
Ory’s book recommendation: The Material World by Ed Conway
Keywords: methane emissions, investment, industry challenges, regulations, stirling engine, remote power
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It finally happened. Kaden has spent 29 episodes teetering on the edge of an electrical meltdown, and now he’s jumped straight into the power plant cooling tank. For this milestone episode — number thirty, the big three-oh — he’s dedicating an entire 1-hour special to the only thing holding the universe together and simultaneously ruining it: energy.
Yes, the same energy that keeps your lights on, your phone charged, your toaster alive, and your bills mysteriously higher every month. The same energy that promises a brighter tomorrow while setting the present on fire. Kaden’s done pretending to like it. From oil spills that somehow still happen, to fusion’s eternal twenty-year waiting period, to the existential nightmare of lithium — the cursed answer to riddles, batteries, and spontaneous combustion — he’s tearing it all apart.
This isn’t your average science show. This is a therapy session for anyone who’s ever stared at their electric bill and whispered “how?” It’s a celebration turned intervention, a roast turned revelation. Kaden doesn’t just hate energy — he’s weaponized that hatred into 30 meticulously researched, emotionally unstable, and increasingly unhinged reasons why the thing that powers civilization is also slowly eating it alive.
And yet, somewhere between the sarcasm, despair, and mild electrocution, there’s one reason — just one — not to hate energy. A reason so profound that it might actually justify the whole disaster. Maybe. Probably not.
So buckle in, plug in, and pray your Wi-Fi doesn’t go out. It’s the 30th episode of Sparking Interest, and Kaden’s finally doing what no one else has the courage (or the voltage tolerance) to do: hate energy harder than anyone in recorded history.
Warning: contains science, ranting, emotional burnout, and traces of philosophical battery acid.
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Fractional CMO Richard Byrd joins Matthew Bertram to show how sales, marketing, and finance win together in oil & gas. Learn the RevOps moves that align messaging, use financial outcomes in pitches, and nurture long-cycle deals—so you stop chasing “leads” and start closing revenue.
Episode Links:
Guest: https://www.linkedin.com/in/richard-byrd-0809577/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
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Mark LaCour | Matt Bertram
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EWR Digital | LinkedIn
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In this episode of the Oil and Gas Sales Marketing Podcast by OGGN, host Matthew Bertram sits down with Lisa Prusak, CEO of Maxsari, to unpack how strong relationships—not just low bids—win RFPs and long-term business.
Lisa shares practical lessons from decades in energy, chemicals, and procurement, including how to:
From a three-year RFP journey with a major energy company to the art of over-delivering for clients, this episode is packed with takeaways for sales leaders, CEOs, and anyone tired of competing on price alone.
Episode Links
Guest: : https://www.linkedin.com/in/lisa-l-prusak-ma-shrm-scp-6b8872/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
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Mark LaCour | Matt Bertram
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EWR Digital | LinkedIn
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Laurie Perternal Hall a former NASA engineer turned executive coach who shares her journey from systems thinking to people transformation on the Oil and Gas Sales and Marketing Podcast.
She explains why successful change starts with people, not processes, and how coaching unlocks awareness, alignment, and real “aha!” moments. Drawing from years of coaching across industries—including oil and gas—she discusses the challenge of overcoming resistance to coaching, and how empathy and human connection remain irreplaceable, even in the age of AI.
Episode Links:
Guest: https://www.linkedin.com/in/lauriehallformerlypeterson/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Edit Notes:
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
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Matt Bertram
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EWR Digital | LinkedIn
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